The Creepy Language Tricks Taco Bell Uses To Fool People Into Eating There?

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Kiera Butlers article “The Creepy Language Tricks Taco Bell Uses to Fool People into Eating There,” summarizes professor of linguistics at Stanford, Dan Jurafsky’s book The Language of Food: A Linguist Reads the Menu. The book proves that certain words and phrases are put together to make something sound better than it actually is. Not only does Taco Bell do that but most eating establishments do. The fancier the restaurant the food will have fancier names to make you feel as if you are getting something special. Jurafsky’s book reveals that “In naming foods, he explains, marketers often appeal to the associations that we already have with certain sounds.” (531) Jurafsky is analytical of how a restaurant’s menu is worded accompanied by what …show more content…

An article by John Boone called “19 Words Your Kids Use and You Don’t Understand, Explained…Finally!” It explains some of the words used by kids today. Age group has a big role playing on what language is used. Boone states that “we don’t know what our kids are saying half the time.” (1) Some of the most common words used by teens today are “Ratchet,” “Shade,” “Basic,” and “Bad.” The first one Boone talks about in his article is “Ratchet,” he claims that “it began as a mispronunciation of the word ‘wretched.’ Either way it is used to describe someone’s looks or behavior that is deemed as less than satisfactory.” (4) The second one, “Shade,” is used when “someone calls another out in public, they are ‘throwing shade.’ When someone is put on blast, they are ‘shaded.’” (5) Another one Boone concurs as a word used by younger people is “Basic,” “Basic is someone who has no personality, the most boring of life’s pH scale.” (5) This word is like the word “original,” meaning a person doesn’t think of anything on their own, they just go with what everyone else is saying and doing. As the article goes on “Bad” is a word that is also talked about by Boone. “Bad” is a word that has a negative connotation because of how it’s always been associated. This particular word is now something that is good. As Boone confirms, it is “A woman or man who doesn’t care what anyone …show more content…

Depending on where a person is from there are things that are okay to say and things that are deemed as rude. In Mike Floorwalkers article “5 Surprising Ways Your Language Affects How You Think,” he explains how culture takes an effect on how people speak to one another and what context they will use. English is not a gender specific language and Floorwalker points out that “speakers of English are often confounded by gender markers in foreign languages.” (3) Now not only does the age group play a role in how people speak to one another but depending on the culture language changes as well. In this specific article Floorwalker remarks that “it’s been posited that being forced to assign a gender to all objects gives more importance, in the mindset of the speaker, to people’s gender than if they were using neutral language.” (4) When speaking in a foreign language it makes the speaker really think about what is being said when they speak to specific people. It requires the person to be more aware when speaking making the words used and the way they are used carefully examined and thought

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