Age and Beauty In the 1992 fantasy-comedy, Death Becomes Her, Golden Globe Winner Goldie Hawn (IMDb, 2016) and Academy Award winner Meryl Streep (IMDb, 2016) star as two middle-age women who intend to freeze the aging process with the help of an elixir promising to grant eternal physically youth. Although this seems a grandiose potion given the benefits, unfortunately it is only a fantasy. Similar to the premise of this movie, youth equates to beauty and has been a topic of debate among society on how beauty is defined. While such elixir to defy the aging process does not really exists, other alternatives such as face and body creams, Botox, makeup, drinks, and of course the most extreme of circumstances plastic surgery are alternatives …show more content…
Images of beauty are exposed and represented in everyday lives, such as in sports, magazines issues, movies, book novels and it trickles down to local soap operas and sitcoms. Both men and women must meet the “Hollywood” standards of beauty and good looks if they want to be successful. The media’s purpose to portray the standards of beauty is to sell their products oftentimes using young and beautiful models with good looks to entice the consumer and reinforce these images as beauty, for everyone to emulate. Furthermore, there are campaigns the media utilizes to grasp the attention of the consumer through the method of oversexualization, a tactic usually directed to the adult consumer. However, the youth population has become affected now more than in past decades, as technology has made it more accessible with mobile pads and mobile phone devices. Television also has an influence and young and old alike making them believe that long, thin silky limbs, large breast, small nose, and perfect white straight teeth and supple lips are important characteristics of success. Men have, in some way or another have also been expected to hold a masculine physique that may be unchanged in the last 50 to 60 years, but must still represent an expression of mystery and chiseled jaw and a certain amount of muscles and physical appearance usually represented by younger
The media has promoted a dominant view of how people should perceive beauty, and what consists of perfection in beauty. According to Dr. Karin Jasper, the media have women encouraging them to be concerned with their outward appearance and how others perceive them by surrounding everyone with the ideal female beauty. (Jasper, 2000) Body image has become a particular concern for young girls and women, often females work diligently to attain the perfect body image advertised in mass media. (Gibbs, 2010) When women are not able to obtain their ideal body goal, many develop negative feelings and become self-conscious about their bodies. Conversely, it is not possible for someone to look like a model in ads, someone without blemishes, scars, or pours. Another study conducted in 2012 showed contemporary media and culture has defined a women’s social desirability in terms of their bodies. For females, this has often resulted in comparing themselves to bodies shown in advertisements, commercials, magazines, etc. however not all body
Media is a wide term that covers many information sources including, television, movies, advertisement, books, magazines, and the internet. It is from this wide variety of information that women receive cues about how they should look. The accepted body shape and has been an issue affecting the population probably since the invention of mirrors but the invention of mass media spread it even further. Advertisements have been a particularly potent media influence on women’s body image, which is the subjective idea of one's own physical appearance established by observation and by noting the reactions of others. In the case of media, it acts as a super peer that reflects the ideals of a whole society. Think of all the corsets, girdles, cosmetics, hair straighteners, hair curlers, weight gain pills, and diet pills that have been marketed over the years. The attack on the female form is a marketing technique for certain industries. According to Sharlene Nag...
Today society has never been more aware of the impact the media has on what is considered to be an attractive person. Those who are most vulnerable by what they observe as the American standard of attractiveness and beauty are young females. Their quest to imitate such artificial images of beauty has challenged their health and their lives and has become the concern of many. As a result, advertisements used in the media are featuring more realistic looking people.
The media is a fascinating tool; it can deliver entertainment, self-help, intellectual knowledge, information, and a variety of other positive influences; however, despite its advances for the good of our society is has a particular blemish in its physique that targets young women. This blemish is seen in the unrealistic body images that it presents, and the inconsiderate method of delivery that forces its audience into interest and attendance. Women are bombarded with messages from every media source to change their bodies, buy specific products and redefine their opinion of beauty to the point where it becomes not only a psychological disease, but a physical one as well.
Sociocultural standards of feminine beauty are presented in almost all forms of popular media, bombarding women with images that depict what is considered to be the "ideal body." Images of thin, attractive and
The models and celebrities in the media that set the standard for what women should look like are thinner than 90-95 percent of the American female population (Seid p.6). This is an unrealistic portrayal of what the human body should look like when compared to most women’s genetic makeup. Women’s self-image, their social and economic success, and even their survival can still be determined largely by their beauty (Seid p.5). Men on the other hand seem to have it a little easier when it comes to looks. Their self-image is largely determined by what they accomplish in life and not by whether or not they meet the social standard for looks. Modern clothing and fashion require women to show off their bodies more in tight clothes and by showing more skin than in the past. According to Roberta Seid ...
The media plays a huge role into what is considered to be the idea beauty. Between the movies, television shows, magazines and advertisements women have a lot to live up too. The media surrounds the public with “images of beautiful, thin (although
The most fashionable, sought after magazines in any local store are saturated with beautiful, thin women acting as a sexy ornament on the cover. Commercials on TV feature lean, tall women promoting unlimited things from new clothes to as simple as a toothbrush. The media presents an unrealistic body type for girls to look up to, not images we can relate to in everyday life. When walking around in the city, very few people look like the women in commercials, some thin, but nothing similar to the cat walk model. As often as we see these flawless images float across the TV screen or in magazines, it ...
The popular media; being television, movies and magazines, have increasingly held up a thinner and thinner body image as the ideal for women and masculine bodies for men. This is a problem caused by social media’s portrayal of ‘the ideal appear’, however this is only one aspect of the body image issue; others include the advertising company’s photo-shopping every picture to construct people desire to purchase their merchandise. The majority of these companies is promoting their clothes, accessories, fitness and cosmetics. This has affected people all around the world for the reason that human beings deem that it is crucial to be such as every photo-shopped figure that is advertised in the majority of every fitness, beauty or clothing product. The last point that will be discussed in this essay will be
We live in a society where the actual appearance of women is determined by people’s perception and idea of beauty one that is made available through advertisement and commercials, it is almost like women are being told what to look like to make them feel good about themselves, it seems women have been targeted as the focus of such subliminal attacks on self image. Conventional femininity in our generation has taken a whole new life of its own a life were more is more, one which portrays that nothing is good enough as opposed to what the older media and in ...
People presume that in order to be accepted into society, they must resemble the looks of models, actors, and actresses in television shows and magazines and this makes the average people insecure of their looks. Media makes minors believe that in order to fit into society, they must become "thinner" or "prettier". Magazines, articles, and television all coercion teens to be concerned about their body image, but it is not even real. The actors and actresses are photoshopped and modified into an image that is impossible to become. Also, almost 80% of women say that they feel insecure with their own self image due to the images of celebrities and models on television (“Media Influence”). Media has not only had its effect on women, but on men as well. While women are struggling to overcome their insecurities with their self image, the opposite gender a...
In this age, media is more pervasive than ever, with people constantly processing some form of entertainment, advertisement or information. In each of these outlets there exists an idealized standard of beauty, statistically shown to effect the consumer’s reflection of themselves. The common portrayal of women’s bodies in the media has shown to have a negative impact on women and girls. As the audience sees these images, an expectation is made of what is normal. This norm does not correspond to the realistic average of the audience. Failing to achieve this isolates the individual, and is particularly psychologically harmful to women. Though men are also shown to also be effected negatively by low self-esteem from the media, there remains a gap as the value of appearance is seen of greater significance to women, with a booming cosmetic industry, majority of the fashion world, and the marketing of diet products and programs specifically targeting women.
Alexandra Scaturchio, in her article “Women in Media” (2008) describes the media’s idea of beauty as superficial. She supports her argument by placing two pictures side-by-side; a picture of a real, normal-looking woman and her picture after it has been severely digitally enhanced. Her purpose is to show young teenage girls that the models they envy for their looks are not real people, but computer designs. She also states, “the media truly distorts the truth and instills in women this false hope because…they will live their lives never truly attaining this ideal appearance”. Scaturchio wants her readers to realize the media’s distorting capabilities and feel beautiful about themselves, even with flaws.
...r young, impressionable mind will have been exposed to more than 77,000 advertisements, according to an international study. Last week, it confirmed the link between the images of female perfection that dominate the media and increasing cases of low self-esteem among young women..” (Shields,2007). The propaganda techniques such as liking, sex appeal, and celebrity endorsements are used in advertisements constantly. Commercials on television, billboards, magazines, and various other advertisement types are everywhere you look in America, and sadly it has become very important for women of all ages to try to be perfect. We come into contact with these messages every day, and the beauty industry is getting bigger and bigger. Propaganda has molded our worldly perception of beauty and will only continue to hurt us and gain from our lack of self-esteem if we allow it to.
Show business promotes commercials, print advertisements, films and shows where unbelievably perfect women are seen as the ‘ideal beauty’ The ‘ideal beauty’ controls the behavior of young girls and manipulates their perception of beauty. The term ‘ideal beauty’ is defined to be a conception of something that is perfect, especially that which one seeks to attain. Many young girls everyday are exposed to fashion and beauty advertisements that feature models who are portrayed as ‘perfect’. Due to this Technological Age, girls are exposed to many advertisements that encourage them to be like the featured models- tall, skinny, and foreign. There is also a survey conducted by Renee Hobbs, EdD, associate professor of communications at Temple University which states that, “The average teenage girl gets about 180 minutes of media exposure daily and only about ten minutes of parental interaction a day.” Moreover, media also promotes and advertises cosmetics, apparel, diet pills and exercise gears in the name of beauty and fitness, convincing girls to buy and ultimately patronize their products. Becoming very addicted with using such products can eventually lead to overdoes and becoming vainer. It may seem obvious to most of us that people prefer to look at beautiful faces. While beauty itself may be only skin deep, studies show our perception of beauty may be hard-wired in our brains (Stossel,