The American Disc Jockey The American Disc Jockey is one of the most important aspects in the development of music, especially rock-n-roll. Many radio personalities became widely recognized on the notion of them having a specialized voice or that they are able to provide a wealth of knowledge about the artists that they play (Eliot, 92). Whatever the situation, the fact remains that disk jockeys have helped to build an excitement for radio, yesterday, today, and hopefully tomorrow. A day in the life of a disk jockey is not just about spinning records and announcing the latest contest. What really makes a good disk jockey is craftsmanship (Sklar, 13). The DJ has to maneuver tangible and intangible objects, as well as cue up records, spots, public service announcements, and plugs from other DJ’s. This is not an easy task. Most importantly, a DJ has to influence people’s minds. Most of this influencing is done between songs; the way he or she blends the music, and the way he or she creates the entire show (Sklar, 14). Whether it be a humorous sketch to a documentary or perhaps a jingle. A DJ must really be aware of his or her surroundings, and learn to use all of the tools given to him (Hall, 65). For example, bits of information about the records or artists taken from publications, back of album jackets, or publicity handouts from record companies (Hall, 66). These crutches provide valuable insight for the audience and give them a feeling that a confident and educated person is on the other side of the airwaves. KTLK disk jockey Jack Armstrong believes, “All in all, entertainment is the very key for any successful disk jockey, no matter what format or music he is working. For that matter, enterta... ... middle of paper ... ...hers were not so beneficial. One thing does remain constant. Radio will always be a source of entertainment, always ready to serve the publics needs. For radio provides us with something that perhaps no other media can. Seventy plus years after mainstream invention of popular radio, it is still going strong thanks to our pied pipers of rock and roll……the American disk jockey. Bibliography: BIBLIOGRAPHY Eliot, Marc Rockonomics. New York: Franklin Watts, 1989. Hall, Claude and Barbara. The Business of Radio Programming. Billboard Publications: New York, 1977. Passman, Arnold. The Deejays. New York: Penguin Books, 1981 Sklar, Rick. Rocking America. New York: Summit Books, 1987. Smith, Wes. The Pied Pipers of Rock ‘n’ Roll. Longstreet Press: Georgia, 1989.
Although its initial peak of success occurred in 1956, rock and roll had been developing since 1951. The introduction of the 45 rpm disc, transistor radio, and television; and finally, its lively, upbeat sound all contributed to the success of rock and roll(Peterson, 102- 104). The “baby boomer” generation after the Second World War, was a major influence on the success of rock and roll. Unlike their parents, this g...
What’s good in the music industry is its openness into hearing out budding artists, may it be worthy or not to listen to. The always changing demands of mainstream music require artists, acts and groups to comply, or other aspiring performers would be taking up center stage and steal the spotlight. Despite the risks involved, many ambitions and the people who carry it surge through the business accompanied by their strong liking to entertain and the undying passion to reach what they truly dream of. And we, as the majority who don’t like the squeamish effect of attention, gauge each passing act, as if deciding for them if they will be lasting in the industry or not. One name reverberating through the halls of mainstream music is that of Bryson Tiller, and with how things are rolling for this very talented future superstar, he is meant to stay longer than the rest.
As the 1930’s began, the effects of the great depression still ravaged the United States, which in turned caused a dramatic change in the music industry. Membership in the musicians’
...e radio was invented during the era and found its way into broadcasting to every home in America. The era introduced the first movie made with sound, The Jazz Singer, which later makes movies more popular in demanding.
The radio has had a huge impact on bringing information to the public about war and other government issues. Advertising and broadcasting on the airwaves was a major step in bringing war propaganda to a level where people could be easily touched nationally. Broadcasting around the clock was being offered everywhere. Before there was television people relied on the radio as a way to be entertained, the means of finding out what was going on in the world, and much more. During the World War II time period, 90 percent of American families owned a radio, and it was a part of daily life. So it was an obvious means of spreading war propaganda. During this time period, propaganda was spread throughout the radio by means of news programs, public affairs broadcasts, as well as through Hollywood and the mainstream. The average person had not even graduated high school at the time, and the average reading level of the American was somewhat low. The radio made it possible for stories and news to be delivered to everyone in plain simple English. The radio served as a medium that provided a sense of national community. Although it took time, the radio eventually rallied people together to back up the American war effort.
he would never be a good DJ and that he had a lousy voice, promoted him to program director
Through Elvis Presley, rock ‘n’ roll changed the face of American music, and influenced a whole generation’s political philosophy. Composer Leonard Berstein once said, “He introduced the beat to everything and changed everything-music, language, clothes; it’s a whole new social revolution-the 60s come from it” (Wattenberg 6B). To his credit, Elvis embraced rhythm and blues not as a from to be imitated, but as a form to honored and interprete... ...
For example, music is becoming more widely available to the general public with the introduction of mp3 players and the growth of the online music industry. The essay is concluded with my personal feelings towards the use of electronic technology within the live music industry, as well as the recording studio environment. This conclusion reveals that while the use of electronic technology has become crucial in the modern music market, it should not detract from the quality of live music produced. In this way, I feel that the use of electronic technology – namely drum machines and computerised backing tracks – have had a negative effect on the live music industry, because the majority of artists within the ‘pop’ genre now use computer-generated backing for live performances.
The article that appeared in Fortune entitled “Radio’s Stern Challenge” by John Helyar discusses Sirius’ marketing strategy to not only take market share from the entrenched and free terrestrial radio industry but also to beat its only competitor, XM. The Fortune article presents how a fat and lazy radio industry has failed to react to an eroding listening base and an increasing number of competing technologies. Issues like lack of attention to programming, no on-air talent, and an increase of 166% in the time devoted to commercials have driven listeners away from radio. Teens aged 12-17 spend 11% less time listening to radio compared to five years ago and adults 18-24 spend 13% less time compared to five years ago (Helyar, 2004). The article further discusses that terrestrial radio has much to fear from competing technologies like satellite radio, streaming digital radio on the Internet, and Apple’s iPod. What terrestrial radio does have in its favor is that it’s free compared to any of the current competing technologies like satellite radio.
Pop culture and mainstream media is a world of constant evolution, and throughout the ages music has been a factor in that said evolution. From the Jazz Movement of the 20’s to the Hip-Hop Revolution of the 90’s and everything in between, trends today and the basis of most Pop Culture revolved around what some would call “the sound of the decade”. Electronic Music has significantly changed the course of mainstream culture, had a remarkable rise in finance and business, all while making it today’s biggest music movement since the decade of Hip-Hop.
Djing is characterized as "the specialty of mixing, scratching, and making music by working with prerecorded (normally records) and making something new." Djing became an integral factor around an indistinguishable time from break dancing. As of now rappers began coming into the photo. As this happened, there turned into a need to deliver a more dull, beat-arranged foundation that individuals could rap over. With the requirement for more beats, DJ Kool Herc was the first to DJ with two turntables. It didn't take yearn for the DJ to end up noticeably a critical factor in the development of Hip-Hop. DJ's are viewed to keep the group celebrating for the duration of the night and on the move floor. The specialty of scratching resembles a marvel. A DJ can snatch any recorded sound and control it to state whatever they need it to state. DJ's brought into play another melodic instrument "the
...ath to dominate their field and branch off into other dominating sub-genres. Those genres, especially in the 1920’s, created the foundation of what we see today in the 21st century. The genres and the creativity produced in these decades were accompanied by entertaining dance and shows that provided the people with a comfortable diversion from their outward life. In addition, music remained a way of spiritual and fun release of the mind and energy. With the radio acting as a distribution center for music, it became a national pastime in which it still ranks number one today for it’s easy access and reaching fields. In conclusion, although the 1920’s saw the birthplace of what is generally known today as the foundation of modern music, the 1970’s matched innovation and creation in the industry which is why music is still a staple in the lives of many people today.
Popular music places a premium on accessibility, represents various meanings to boost both instant appeal and memorability - distinctive tunes, novel instrumental flourishes, danceable rhythms, repeated riffs - but its signal feature is melodic emphasis and great vocal gatherings.
Many inventions have impacted the world throughout history but in my opinion one of the most impactful one’s was the invention of the radio . This invention provided society with many things which include entertainment, communication, and easier access to information. Radio is still a central part of the society today but just like any other invention radio has an interesting history of how it progressed through time.
"The Purpose of Music." EzineArticles Submission - Submit Your Best Quality Original Articles For Massive Exposure, Ezine Publishers Get 25 Free Article Reprints. Web. 23 Feb. 2010. .