The American Cancer Society and the Relay For Life

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On April 9th, 2014, The American Cancer Society sponsored Relay For Life in support of people who have battled cancer, who have lost loved ones, and who will continue to fight against the disease. This event was suitable for our Tobacco team because it allowed us to educationally campaign the harmful dangers that are correlated with smoking or chewing tobacco. After several meetings of preparing, our group was able to attend Relay For Life and achieve effective tobacco awareness activities, interactions, results, and analytical data. Beginning with our first activity, Dear Tobacco, our idea was to get students to actively participate in voicing their opinions/ experiences on the use of tobacco whether it is positive or negative by writing a letter to the tobacco companies. Preparing for Dear Tobacco was very simple because the only supplies needed were clipboards, paper, and pens. In the beginning, it was tricky attracting participant’s to complete the activity but as a group we had to make it clear that this was an activity where they could be known or unknown, positive or negative, explicit or implicit, and that they could write as short as a word or as long as an essay. The purpose of Dear Tobacco was to give the participants the opportunity to express their opinions/ experiences on tobacco without any restrictions. As students were doing their laps around the room, our group had to be creative but yet quick in how we could pull in the audience before they would walk right past us. Luckily, we had several chances so if anybody tried to disregard us, we would try something new and get them involved the next time they came around. Once one of our team members had their attention we would offer the Dear Tobacco activity and if the...

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... interesting facts on our tri-fold poster or pamphlets. Upon completion of the subscription card our group would then give them a pamphlet containing more information on tobacco and ways to seek treatment. All of the subscription cards were placed into a mail box look-alike that gave our activity that realistic edge. Successfully, our activity resulted in 31 participants and ranked third in comparison to the rest of our four activities. In conclusion, our group has learned a valuable experience from presenting an educational campaign at Relay For Life. We were able to work together as a team and accomplish our goals of making creative activities that could inform others of the harmful risks of tobacco. All in all, the outcome of our project proved to be effective in tobacco prevention awareness thanks to the collaboration of activities and interactions of our team.

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