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Consumer Products
1) Consumer product companies push for adoption of mobile enterprise solutions
To meet the growing need for real-time connectivity with sales professionals on the field, consumer product companies are adopting mobile enterprise solutions at a faster pace than ever before. According to a recent survey of consumer product companies by CGT Magazine (published in August 2013), 67% of the responding companies have invested in mobile device management solutions. The companies are also focusing on developing sales execution mobile apps as the top priority for engaging its sales professionals. Sales professionals are also integrating customer relationship management (CRM) tools to mobile platforms in order to access real-time customer information. However, risk and compliance issues related to data security remain the main concern for most companies, which threatens the pace of technology adoption in the industry.

2) Local manufacturing is becoming the new consumer expectation in the mature markets
The growing consumer expectation of getting the right product, always looking for the new, eco-concerns, and need for customisation, is forcing companies to bring the manufacturing back home. Companies now understand the importance of “pride of place” in the consumers’ mind which comes with the manufacturing of the product in defined geographic, social, and historic region. This enables the manufacturers differentiate their products and more powerfully connect with their consumer base. According to a survey by Perception Research, 2012; four out of five US shoppers (76%) notice "Made in the USA” labels, and are more likely to purchase that product. The concept of “Again made here” that is catching up with the consumers of ma...

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...lternate service offerings. Hotels are re-imagining the use of event spaces and time frames to rent out throughout the day when not in use. The Business travellers, continuing to rise since the downturn across the globe in 2009, have created a growing demand for a place to rest and change between meetings and appointments. With more business guest seeking day use rooms, Hotels have found an opportunity to generate additional revenues by renting out rooms for day-use of periods from 3-12 hours globally. The cost of the room is 30-70% lower than an overnight stay. For example, InterContinental Hotels in France charges EUR150 for rent or day-use, while overnight stay costs between EUR400-500. Regionally speaking, though the US and UK markets are the more advanced for business-related micro-stays, the trend is catching on in many more markets in Western Europe and Asia.

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