Tesco Social Responsibility Case Study

Corporate Social responsibility is the care and concern shown by the businesses towards society and carrying out activities by which the society can be benefited.

The market share of Tesco is declining at UK due to increase in competition of retail business. The customers are attracted towards others due to many factors like price, convenience, quality of goods and services. In order to regain the customers and to influence new customers, Tesco is adopting the CSR initiative. The benefits which Tesco is likely to achieve over its rivals due to this are: 1. Increase in business reputation 2. Attract the best employees, as many skilled and high posts employees prefer to work and want to be associated with socially responsible firms. 3. The

 Buy one donate one with F& F: uniforms to be donated to the needy and to the children of the lower section of the society.

 Reduce its impact on the environment: Tesco believes that its long term success depends on the health of the surrounding. Tesco’s efforts to reduce its impact on the environment:

 To reduce CO2 emissions by 50%.

 To achieve zero net deforestation by 2020.

 To source the sea food in a sustainable manner.

 To follow reduce, reuse and recycle.

 To achieve zero discharge of hazardous chemicals into nearby fresh water system.

 Efforts to make healthy society: Everyone wants to remain healthy and wants to improve health and want to live healthy and happy. Tesco’s I nitiative to cater healthy goods and services to its customers, employees and the society is likely to give a competitive advantage to Tesco over its rivals. Tesco’s efforts to create healthy society:

• Removed products like sweets, fizzy sugary drinks, introduced more healthy products in the shops.

• Introduced method to measure nutritional profile for the products which are sold at