THE DEVELOPMENT AND FUTURE PERSPECTIVES IN E-COMMERCE

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E-commerce is the use of electronic methods and technologies to sell and purchase either goods, services or information. The e-commerce concept was first introduced in the early 1990’s takes place over the World Wide Web. In this context, there are three distinct levels of integration in e-commerce including vertical integration and cross-business integration. The vertical level of integration involves the linkage between the front end of the website and transaction systems On the other hand, the cross-business integration involves linking a company’s website with the websites of its customers and suppliers. The third and final level of integration is the inclusion of technology to handle customers’ orders, purchases and customer service. Consequently, these three levels of integration give rise to a combination of links, information, websites and e-commerce websites, which are accessible over the internet. Development and Growth of E-commerce Over the past decade, e-commerce has grown significantly due to the rapid globalization. The increased globalization has resulted from tech...

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