Swot Analysis Of Huawei

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Recommended: Nature and role of distribution channels

• Space gap – The space amongst the producer and customer. Huawei is manufactured in Bangalore, India. Huawei was then imported to South Africa and various different countries and launched through network companies, chain stores and online stores etc.
• Time gap – The space amongst the company making the product and the use of the product. Huawei products are manufactured 365 days a year 24/7 due to their products having a high demand.
• Information gap – Customer needs to be informed about the product in order for them to buy it. Huawei advertised their products so that the market would be aware of the brand, ever since then Huawei has become quite well known. Huawei is much more affordable compared to other well-known products.
• Ownership …show more content…

• These tools are modems and fixed wireless terminals that improve the connectivity of the mobile phones.
• Huawei is able to retain their mobile phones at good value for money which makes it affordable when comparing to better known competitors.

Weaknesses:
• Huawei did not market as aggressively as its well-known and better established competitors.
• It is not as well-known and therefore has a weaker distribution channel.
Opportunities:
• Huawei can target more market sections due to pricing and availability.
• In Pakistan they have partnered with various telecom companies and this has given them higher visibility to the consumers.
• The local market is very attentive to touchscreen technology and value for money which resulted in higher use and sales.
Threats:
• With ever increasing technology it is easier and more economical to manufacture these phones. This then results in more investors entering into the market and creating more competition
• Huawei is considered a top range phone at a reasonable price. If other competitors with more innovation and economical pricing enter the market it would affect the sales of

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