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Swot Analysis Of Alibaba

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Alibaba Business Anaysis
Luoweihua Xie
University of Bridgeport

Alibaba Business Analysis
Alibaba group Introduction
Alibaba group is a Business to Business e- commerce company which was founded in 1999 by Jack Ma. Ma used to be an English teacher from Hangzhou, China. With more than 40 million users and 5 million virtual storefronts, Alibaba has become one of the most useful online businesses. Alibaba Group’s mission is to connect Chinese manufacturers to other companies all around the world. It operates mainly in two different marketplaces: first, connecting Chinese importers and exporters with the global market; second, offering the platform to domestic suppliers and buyers in China. (Liquori, T., 2009)
Alibaba like other e-commerce companies such as eBay and Amazon does not have specific products, but offers many different items and brands. These products almost include everything range from Chemicals to Transportation. Alibaba has 6 major subsidiary companies, which include Taobao Marketplace (www.taobao.com)- A Chinese online retail marketplace, T-mall (www.tmall.com)- China's leading online mall for quality, brand-name goods, Alibaba (www.alibaba.com)- A leading global wholesale platform for small businesses, AliExpress (www.aliexpress.com)- Popular international e-marketplace for consumers, Alibaba Cloud Computing (www.aliyun.com) – An advanced data- centric cloud computing service platform, Alipay (www.alipay.com)- A third- party online payment platform. (Alibaba, 2014)
Alibaba has offices in more than 50 cities in China, Korea, Japan, the USA, Europe. Since September 2009, Alibaba.com had gained 45.276 million registered users, which add up to be an increase of 27% since the previous year. Of th...

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Conclusions and Future Study

Reference
Chua, R., Morris, M., & Ingram, P. (2009). Guanxi versus Networking: Distinctive Configurations of Affect- and Cognition- based Trust in the Networks of Chicness versus American Managers. Journal of International Business Studies, forthcoming.
Lin, Z., Li, J. (2005). The Online auction market in China: A Comparative between Taobao and eBay. ACM International Conference proceeding Series (113): 123- 129.
Liquori, T., Benjamin, D., Barbu, A. (2009). Comparison of eBay.com and Alibab.com.
Oberholzer- Gee, F., Wulf, J. (2009). Alibaba’s Taobao(A).
Unlocking the Chinese Internet Market, China International Business, June 2008.
Alibaba. (2014). www.alibaba.com. Web.
Alibaba obvious weakness Netsun carry low memeber price breakdown B2B Market.(2008). Web.

Exhibit 1 Ningbo Green Textile Website on Alibaba
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