What Is Deep Roots Distillery Case Analysis

Competitive Analysis

In analysis the case it stated, “Deep Roots Distillery key competitors are Prince Edward Distillery, Myriad View Artisan Distillery, and Matos Distillery. “ (Beamish, 2016) When we look at Deep Root Distillery as a company we use SWOT to see how well it is doing or where it needs improvement. Accords to online article call “What is a SWOT analysis?” It stated that “SWOT stand for Strengths, Weaknesses, Opportunities, and Threats.” (Berry, 2016). What we had learned in Management is consumer are influenced and motivated to make purchases based on level of interest.(Managements). In reading the case it stated that Deep Roots Distillery was founded in November 2013. (Beamish, 2016) According to the case, the company offers high-quality

(2016). Deep Roots Distillery London, Ontario: Ivey Publishing.

According to article call “Porter’s Five Forces Model/Strategy Framework” it stated, “The Five Forces Model was developed by Michael E. Porter to help companies assess the nature of an industry’s competitiveness and develop corporate strategies accordingly. “ (Martin, 2014). According to article call “Porter’s Five Forces Model/Strategy Framework” it also stated “The framework allows a business to identify and analyze the important forces that determine the profitability of an industry.” (Martin, 2014). According to article call “Porter’s Five Forces: Analyzing the Competition”. It stated that “

Competitive rivalry examines how intense the competition currently is in the marketplace, which is determined by the number of existing competitors and what each is capable of doing. (Arline, 2015).

Bargaining power of suppliers analyzes how much power a business 's supplier has and how much control it has over the potential to raise its prices, which, in turn, would lower a business 's profitability. (Arline, 2015).

Bargaining power of customers looks at the power of the consumer to affect pricing and quality. (Arline,