Sulzer Infra Case Study

749 Words2 Pages
bulb-icon

Recommended: Cultural challenges in international business

A cross culture knowledge transfer:

According to Sulzer Infra Company, if there are differences in linguistic and culture background, it is very difficult for an organisation to create an effective international team and to make sure that all the team members are cooperatively communicating with each other (P 183). It was found in the case study that there was no such tradition in the company of cross border exchange of ideas, experience and sharing of information related to company (P 186). For an example as a head of Sulzer Infra management explain that the British employees had a problem of being sharing with Germans and the same found with Germans too. As we all know multicultural business perspective helps in promoting education, culture …show more content…

The key challenges of Sulzer Infra are cultural differences and language barriers which are important facets for an effective communication in any company. The good thing was that when they held a seminar they have interpreters to translate English into national and local languages understand by managers from different locations (P 199). For an example, the P-team members and know –how Ring create communication and co-ordination throughout the company at large are selected on inter-departmental basis and cross hierarchical basis. The communication is the key element by which Sulzer Infra can make better access between headquarters and subsidiaries for transmitting knowledge, skills, ability and commercial and technical information. For an example: working together can facilitate communication process easily as seen in P-teams and the Know- how ring as they create communication and co-ordination structure for distributing new knowledge throughout the company. There is one negative point in Sulzer Infra company was a language barrier. It was an inter communication and inter culture sharing problem in a business. Although there was language problem, Sulzer Infra considerably emphasise on team work, which is exemplified in a company motto ‘one winning team’. It brings involvement of people from different country and provides opportunities to meet new people within the company and promoting cross border co-operation. The example is use of pictures and paintings to communicate, understand and sharing of information with each other. (Non-verbal cues are

Show More
Related

  • Sulforaphane Case Study

    721 Words  | 2 Pages

    Sulforaphane is a molecule that has been used in the medical community, over the years, for many medical issues. Sulforaphane is a compound commonly found it vegetables, primarily broccoli. While sulforaphane is a major staple in medical treatment, limited studies have been done regarding the molecules effects on lung development. Premature birth with underdeveloped lungs is a serious problem that is sadly very common. A possible way to help speed the lung development process is by using sulforaphane. By feeding broccoli with sulforaphane to developing tadpoles, and studying their growth rates in relation to tadpoles that are not given the broccoli, it can be observed whether the molecule sulforaphane can actually help excelarate lung development

    Read More

  • Team Communication

    1103 Words  | 3 Pages

    This paper will discuss the effective communication in a team. Looking more in depth on this subject, explain the reason communication is important, how barriers can effect communication. Explain several ways to improved team communication.

    Read More

  • The Multicultural Workplace

    1943 Words  | 4 Pages

    Keogh, Jack. "International Teams: Beyond Cultural Difference." www.jackkeogh.com. Keogh and Associate Consulting, LLC, n.d. Web. 6 May 2012. http://www.jackkeogh.com/Multicultural team article by JK.pdf

    Read More

  • Key Elements Of Group Communication In The Movie 'Inside Out'

    1153 Words  | 3 Pages

    The first chapter of “Working in Groups” focuses on group communication, the first aspect being the key elements of group communication (Engleberg and

    Read More

  • Team Dynamics

    1098 Words  | 3 Pages

    People tend to have different ideas of what constitutes good communication. It is important to define communication and ways to build effective communication within teams, in order to have a successful team output. Some people think of communication solely as speaking, but it should be stressed that up to 90% of communication can be listening to fellow team members, and only 10 % talking (Lay, 2008). There are different aspects of effective communication that should be discussed by the group when it is initially formed. In order for teams to be successful, they should define how they will communicate with each other, and define the tasks that will set out by the team.

    Read More

  • Culturally diverse business teams

    1229 Words  | 3 Pages

    There are several factors that are important if a culturally diverse business team is to flourish and realize its vast potential. Di Stefano and Maznevski (2000) claim that there are three imperative steps to achieving multicultural team success; namely, mapping the team; where the team members need to clearly understand their cultural differences in how they work and view success. This is often led by the team leader. Next, the team must bridge, that is, to communicate with one another, bearing in mind their cultural differences. Finally, the team must integrate, meaning that they bring together these differences and leverage on them to succeed.

    Read More

  • Interpersonal Communication Case Study

    1237 Words  | 3 Pages

    Communication in work teams differs from that in traditional organizations due having different communication patterns; establishing trust is a key factor; open meetings are a vital approach for improving communication; shared management is common; listening, problem solving, disagreement resolution, negotiation and compromise are significant factors; and information flows in all directions to all associates of the organization.

    Read More

  • Advantages And Disadvantages Of Multicultural Teams

    1416 Words  | 3 Pages

    A well-managed bi-cultural team is proven to be a success because when people from different backgrounds bring their own unique cultural experiences to the situations they face in their companies and this broader perspective of viewpoints tends to allow for a better ultimate resolution, however if those teams are not managed properly, and if the size of those teams are not managed, and the individuals are not catered to, the cons may outweigh the

    Read More

  • Workplace Relationships Essay

    1057 Words  | 3 Pages

    My association working in the multicultural employees that they are different from our culture, so we are all Indians who So we want to work with dissimilar cultural person, because we can get help to improve our skills like communication skills and group process.

    Read More

  • Workplace Diversity Case Study

    1098 Words  | 3 Pages

    Nowadays, the phenomenon of globalization has massively affected the social and cultural values and has made an assembled standard of uniqueness and obstacles. Moreover, international organizations such as multinational companies, corporate brandings, non-governmental organizations, and global media play a critical part by quickening communications among social societies worldwide (Ghodrati, Joorabchi & Muati, 2015). Especially for the effect of globalization, world has started become more culturally diverse and incorporated each and another. In today’s workplace, a constructive effect of cultural diversity in the work environment is that employees having a place

    Read More

  • The Impact Of Culture On Organization

    1176 Words  | 3 Pages

    Culture can be defined as the beliefs, values and the pattern of behavior of an individual within designated areas. The culture of organizations defines shared values and behavioral expectations. Cultural issues are especially basic issues all around the globe. These issues can happen in various routes relying upon the size, area and the custom culture of that institution. Social issues happen even because of the states of mind and how each individual comprehend in diverse business environment. Today, the corporate administrations and rising business firms have chosen to give the essential attention on trainings and classes at the multicultural working environment that will help them to understand and create

    Read More

  • Barriers to Intercultural Communication

    1487 Words  | 3 Pages

    In the contemporary global economy which can be categorized as dynamic and evolutionary in nature, one needs to be cognizant of change that is inevitable within the tourism industry. Due to the demands of the global customer the world can be viewed as being more so inter-connected, owing to this fact the traditional workplace has become more diverse. With diversity in mind the barriers to communication have become prevalent. Within the ambit of the essay such barriers to intercultural communication outlined by LaRay M. Barna shall be explored; anxiety, assuming similarity instead of difference, ethnocentricity, stereotypes and prejudice, nonverbal misinterpretations, language and modern technology will be further discussed. In going forward it is essential to define culture and communication.

    Read More

  • Globalization Means Communication with Different Countries

    798 Words  | 2 Pages

    ​Communication is the key to organization for these companies and leaders depend largely on its effectiveness. In one study of cross cultural communication, managers were asked to think of seven problems before the meeting to make the communication effective (Barriers of Cross Cultural Communication in Multinational Firms). But, how do people understand each other when they do not share the same culture? To answer this question we must first understand cross cultural management. This type of management focuses on the behavior of people working together as a group ...

    Read More

  • Doing Business Abroad

    1096 Words  | 3 Pages

    The language barrier, which is also a difficult hurdle to encompass, serves as one of the most obvious cultural differences. A manager can delegate a task to be accomplished within a US based division and reap the expected results immediately. On the other hand, if an international manager is not familiar with the English language or culture, the same task may yield a different result. Language is the transmitter of both information and ideas. "The key to global competency is to develop the skills to cope, and that means integrating into the dominant culture and realizing how to properly interpret and analyze behavior" (Hayes, 1996). Being bilingual increases the advantage that foreign business partners have in interacting together. It nullifies the need of a third party translator. Business partners tend to be more open and receiving when communicating with bilingual personnel who speak there native language. "An understanding of the language allows the manager to pick up particular points of view, implied meanings, and other information that is not literal" (Moreno, 2006).

    Read More

  • The Importance Of Intercultural Communication

    700 Words  | 2 Pages

    Abstract: Globalization has made intercultural communication inevitable. Communicating with other cultures characterizes today’s business, classroom, and community. Technology, especially the internet, has increased the probability that whatever is documented online will be read by someone from another culture. Intercultural communication is of importance in any career field, thus the art of knowing how to communicate with other cultures should be a workplace skill that is emphasized. This is a conceptual paper whose purpose is twofold.

    Read More

More about Sulzer Infra Case Study

Open Document