Starbucks and Dunkin' Donuts

1120 Words5 Pages
Starbucks and Dunkin' Donuts

Coffee has been around the market and homes for a very long time now. The first coffee shop in the United States opened in 1697 in New York. Today, nearly two-thirds of americans drink coffee. Coffee is usually associated with 'waking up' or 'staying awake' due to your high caffeine level, and it's invevitable to these two coffee chains be overcrowded during the rush hours in the morning. Coffee shops are always trying to innovate with different coffee flavor or mixtures to make them standout more than the other competitors. Starbucks and Dunkin' Donuts are the two coffee chains most popular in the United States. Starbucks was founded in 1971 in Seattle, Washington. While Dunkin' Donuts has been a bit longer around the market, being founded in 1950 in Quincy, Massachusetts. Dunkin' Donuts is famous for your convencience and for your coffee accompainments as donuts and sandwiches. On the other hand, Starbucks gets the customer's attention with its stress-free athmosphere and the extensive options of coffee mixed drinks.
The price is a major factor when differentating the two companies. For a medium Dunkin’ Donuts iced coffee, the price is $2.09, while at Starbucks, the same sized drink is priced at $2.79 ("The Coffee"). The customer will be paying more at Starbucks due to the experience, environment, fancy names, and a different taste (not necessarily a better taste as it depends on the customer's preference).The menu options of both shops are very similiar, and just few unique items make them differ from each other. Starbucks for example, use italian language to name their cup sizes and some drinks which makes it a bit confusing for the first time customers. Starting off with the drinks, both shop...

... middle of paper ...

...n favor of Dunkin' Donuts and still is due to the fact that Strabucks just started the last year to build your stores with drive-through and it will take awhile until all Starbucks stores are adequated with this service.
In conclusion, Starbucks and Dunkin' Donuts share some similarities on their menu options and customer's treatment, but they also have their unique items and ways of attract customers to your stores. Eventually, Starbucks is a more sophistcated coffee shop and a place where you can have your coffee while enjoying the great environment it provides. On the other hand, Dunkin' Donuts is a great place to get a simple, quick, and less expensive coffee while having some original coffee accompainments on the go. Moreover, it all depends on the customer's intention and what is the occasion to the customer decide which one will fit better his/her lifestyle.

More about Starbucks and Dunkin' Donuts

Get Access