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gender difference in shopping
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Shopping Tendencies of Men and Women
One of my friends called me asking to pick her up from the store where she was shopping. When I found her inside the store and asked what happened to her, she came up with a story. Her husband and she decided to take one car to do the shopping and arrange some other business in the bank. Her husband came up with a plan that he will drop her in the store and drive to the bank while she will be shopping. They decided that he would pick her up when he will be done with the bank. But an hour later, when he came and found that she was not done with her shopping list yet, he became angry; moreover, his wife had in her shopping cart a set of glasses that were not on her shopping list. After a tirade that she always wastes her time and his money doing shopping, he left the store.
Many times after this accident, I noticed that most women and men behave in different way doing their shopping. For example, women stay much longer in the stores than men, buy a lot of small but necessary purchases, such as a kitchen towel or a new pillow case, and try to reduce expenses using coupons, manufacturer’s rebates or buying stuff on sale. In contrary, most men prefer not to bother themselves with coupons and usually buy needed thing right when they find it. They usually avoid a lot of things that are important for women, such as embroidered serviette or plate covered with ornament.
As I have done some observation and questioned my friends, I understood that women have different approach toward shopping than men do, at least among my acquaintances.
When women shop, they try to buy things that will perfectly fit their style or interior of their house. They are looking for particular color, shape and size of whatever thing they need -- saucepan, chair, or lamp. I believe when woman buys, her first priority is prettiness, or good look. On second place is practical side of the item. In most cases, women choose a dress that makes her slender and shoes that make her taller even if all these things are unpractical and uncomfortable. However, regular man does not pay much attention to how pretty he will look in a new suit; he cares more how comfortable it is.
Most men I know are not picky about their cloth and do not spend a lot of time in any store. One of my male friends told me that he usually goes straight to the section where an it...
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...ere are number of calories and ingredients indicated, and check price and quality of different brand names. For instance, when I want to buy a melon, I will examine it first: does melon has sweet aroma, is it ripe? I want to buy the best from what is available.
Indeed a lot of fellow females will go to the other stores looking for lower prices. If woman find something she likes very much but cannot afford it, she will try to cut a price or go there day after day waiting until particularly liked thing will be on sale. And she will get it anyway.
On the contrary, men rarely go to other places looking for lower prices. Most of men will buy needed thing for indicated price. If man cannot afford to buy the thing he liked, he will wait until he collects necessary amount of money or more likely, forget about it next day. Shopping became unavoidable in our age of high technology. Thousands of men and women go to the Wal-Mart, Albertsons, or Sears everyday. However, I believe there is a different approach toward shopping which depends on person’s gender. I found that indeed most women enjoy doing shopping, while men shop just because they are out of necessary things.
“gentrification as an ugly product of greed. Yet these perspectives miss the point. Gentrification is a byproduct of mankind 's continuing interest in advancing the notion that one group is more superior to another and worthy of capitalistic consumption with little regard to social consciousness. It is elitism of the utmost and exclusionary politics to the core. This has been a constant theme of mankind to take or deplete a space for personal gain. In other words, it 's very similar to the "great advantage" of European powers over Native Americans and westward expansion”(Wharton).
Over the years, the American department store has developed and evolved as not only a commercial business but also a cultural institution. While it has weathered many storms and changes since its inception and throughout history, its most predominant enemy has been a change in the lifestyle of the American people (Whitaker, 2013). As the customer’s needs and wants have shifted, department stores have struggled to keep up with demands. It has been argued that the decline of the department store has been ongoing for the last 50 years (Whitaker, 2013). This dissertation aims to understand how the department store has historically played a role in consumer culture and spending, and additionally, how this has evolved and changed in today’s retail market. Although department stores may not be able to take all the credit for inventing modern shopping, they certainly made its conventions and conveniences commonplace. They set a new standard for the way the consumer should expect to be treated, the type of services that should be provided, and the convenience that should attend the process of acquiring the necessities and niceties of life all in one place. They made shopping into a leisure pastime. This environment meant shopping was a means of freedom to look around, pick up objects with no obligations to buy. As one historian remarked, department stores: “encouraged a perception of the building as a public place, where consumption itself was almost incidental to the delights of a sheltered promenade in a densely crowded, middle-class urban space” (Whitaker, 2006). Although this perception and view of the department store has changed over the years, this paper aims to follow the trail of how and why that happened.
With the rapid development of the city and tremendous progress of technology in America, gentrification becomes a universal phenomenon in every city, especially in Englewood―the south side of Chicago. As capital begins to flow into the Englewood community, many aspects of daily life are changed for better. The tremendous change brings not only the renovated facilities but arrives with the new retail and service business. Plenty of citizens who live in the Englewood community were benefiting from the gentrification. They also said that gentrification is a commendable change in Englewood to renew and develop. Thus, gentrification is beneficial to local residents because it arrives with the new retail and service business, increases employment opportunities and transform a more beautiful community.
To say that immigrants in America have experienced discrimination would be an understatement. Ever since the country formed, they have been seen as inferior, such as African-Americans that were unwillingly brought to the 13 colonies in the 17th century with the intention to be used as slaves. However, post-1965, immigrants, mainly from Central and South America, came here by choice. Many came with their families, fleeing from their native land’s poverty; these immigrants were in search of new opportunities, and more importantly, a new life. They faced abuse and Cesar Chavez fought to help bring equality to minorities.
Robert Browning’s “My Last Duchess” is a haunting poem that tells the story of a seemingly perfect wife who dies, and then is immortalized in a picture by her kind and loving husband. This seems to be the perfect family that a tragic accident has destroyed. Upon further investigation and dissection of the poem, we discover the imperfections and this perfect “dream family” is shown for what it really was, a relationship without trust.
Tremendous shopping centers, malls, even those little corner shops became an icon of American culture and its society. We are constantly manipulated by these so called convenient public places where escaping from it would be almost impossible. There are probably a 50% of chances that we will start our day with a cup of coffee in one, buy our afternoon lunch in the other one, or end up just walking around one. Shopping centers are everywhere; we cannot escape from it. Moreover, we do not want to escape from it as we are constantly underestimating the power and the real impact these places have on our society. Thus these places play a huge role in the process of socialization and are largely influencing the development of our society as a whole. In order to understand the way these places are emphasizing the gender differences and inequalities between the sexes, I decided to visit the local store Walmart and through an observation of its environment and its settings try to record its power of gendering. I was looking for a proof that gender is not merely an element of individual identity, but a socially constructed institutional phenomenon which is even imposed in our shopping centers and local stores.
Anthropologists study customers’ shopping behavior to put together a pattern of how people shop, and from that, they arrange the items
When we ask ourselves why do people Shop, the first answer that come to our minds is because they need something that they do not yet possess.
Who doesn’t like shopping? I can’t name one person. Phyllis rose states many positive qualities in her essay “Shopping and Other Spiritual Adventures in America Today”. One of the positives qualities she mentions about shopping is that it’s a form of therapy. Being that I love to shop. Rather it’s online or going to the stores it’s something I also find very therapeutic. You don't really need, let's say, another sweater. You need the feeling of power that comes with buying or not buying it. You need the feeling that someone wants something you have--even if it's just your money. To get the benefit of shopping, you needn't actually purchase the sweater. After a long stressful work or school day there’s nothing more relaxing than walking around
As part of my experiment with broaching normative gender images, I decided to visit the perfume counter at my local Sears and inquire about purchasing a bottle for myself instead of a woman. Although a minor interaction, I believed browsing for perfume was something generally associated with females alone. Sears, as a store, is something I have always associated with women myself. This belief is a direct result of a childhood where I was dragged around by my mother when she went shopping at the mall.
When comparing two different ways of shopping most people do not even think about the difference, they do both and not even realize it. In today's society people shop while at work, after work and on the weekends, whenever time permits. Stop and think how can I get more time in the day for family or just myself? The best way to figure that out with all the recourses we have is to go into a store and spend time looking through racks and waiting in endless lines to just purchase something. I compared going into a store verses online shopping; to see which one will save you time and money.
When comparing two different ways of shopping most people do not even think about, they do both and not even realize it. In today?s society people shop while at work, after work and on the weekends, whenever time permits. Did you ever stop and think how can I get more time in the day for family or just myself? The best way to figure out with all the recourses we have; still most of us go into a store and spend time looking through racks and waiting in endless line to just purchase something. I compared going into a store verses online shopping; to see which on will save you time and money.
The first type of shoppers are smart shoppers, I believe these are the best type of shoppers because they make a plan before going and spending all of their money. They separate their money and set up a budget. Smart shoppers go straight to buy his or her necessities and leave; they do not waste time or money shopping crazily. In fact, smart shoppers save their time and most of all their money. They do not buy stuff that they want; they purchase items that they need. These kinds of shoppers think about their money first, rather than their desires. For example, smart shoppers will think long and hard before purchasing something they really want, they would rather save it for something that they actually need. Therefore smart shoppers are cautious people, they are careful when it comes
Whether these items are necessities or even a splurge item. Trips to the store are made for a reason and when you go there will always be the impulse buyer, the list maker, and the bargain hunter. Each type has a different method and these methods are being used to shop, and they are our personal ways of shopping. You will come across many different types of shoppers. You will now realize what kind of shoppers these people you encounter are. Every shopper has a different personality when it comes to shopping as well. Some can be good as well as bad. Shopping is a fun thing regardless. Almost every individual enjoys it. We all have had something we 've been excited to buy. These kinds of shoppers can be found anywhere products are being
First, the higher level of hedonic consumption in women can lead to impulse buying. Buying can be a hedonic experience that involves pleasure. Moreover, the research found that hedonic consumption is statistically correlated to impulse buying and women scored higher in hedonic consumption than men (Tifferet & Herstein, 2012). Thus, women are expected to show higher levels of impulse buying. Second, women are more likely to suffer from anxiety and depression more than men (Tifferet & Herstein, 2012). Maybe, women use impulse buying as a way to get rid of the bad mood. Finally, the evolutionary development in men may prevent the behaviour of impulse buying (Tifferet & Herstein, 2012). In thousands year ago, men were responsible for looking for resources and it might require the skill of hunting. A hunt requires great care in the timing of the “purchase” which means if we strike too early and the prey will run away. Men may inherit this characteristic to be born with patience when it comes to making decision for buying.