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Comparing on-line shopping with in-store shopping
Compare and contrast online shopping vs in store shopping
Comparing on-line shopping with in-store shopping
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Online Shopping Increases Consumption Rate This research will discuss the relationship between technology and shopping. It will focus on the technology development and its effects over the shopping habits. This research will deal with the changes which technology caused in shopping. Specifically, the online shopping and its influence on consumer. The concept of the online shopping was unaccepted for many years. Consumers used to mistrust the online shopping. They were confused about electronic transactions, the quality and shipping. But in this days customers became avid on the online shopping. Suddenly, they became looking for the online button. Customers use the online shopping progressively for everything even if they want to order a …show more content…
The marketers will show up in the customers’ Email, YouTube, Instagram and everywhere he/she sign up. They are always there to present their products and persuade the customer that he/she might need them. That made the purpose of shopping changes from achieve what the person need to become as an enjoyment. The concept of the shopping changed to be as addiction. According to Lisa Merlo, an assistant professor of psychiatry in the UF College of Medicine. “excessive cell phone use is associated with certain hallmark patterns of behavior, including using something to feel good, building up a tolerance and needing more of it over time to get the same feeling, and going through withdrawal if deprived of it.” So, the question is is the online shopping also transformed to be source of comfort? This research will examine: 1- Is the online shopping became addiction? And why? 2- Is the online shopping transformed to be source of comfort? 3- The priming effect theory and its relationship with the online shopping? 4- Compare the earnings for specific brands before and after they allow the online shopping. 5- How the organization of the website and the related items affect the customer? And how the companies analyze the customers’ purchases? This research’s information will depended on WKU Schedule and Google Scholar. Also, the brand’s official websites might be help to achieve the sales statistics. The goal of this research is to prove that the online shopping drive the customer to be more
Amazon.com operates in the Online Retail Industry. The sector is one of the fastest growing globally and is outperforming the ordinary retail marketplace. It was created after 1995 and it was only the Internet that made it possible for such an industry not only to be established but to become one of the most flourishing sectors in the business environment. What is interesting is that Amazon.com, together with eBay is the pioneer in the field. Both companies were launched in 1995 and are still extremely successful. The creation of e-mail in 1996 had a huge impact on the development of online retail by introducing a fast and easy way to communicate with customers. For this two-year period Internet usage doubled annually, thus, allowing for the expansion of the industry. Google is launched a year later, in 1998, only to become the most used search engine in the world and an essential partner for the online retailers by helping them tailor their websites to customer’s personal preferences and by advertising. After that, more and more people see the opportunity in the growing industry and enter it. By 2001 there are more than 513 million Internet users globally, which calls for action in terms of creating regulations and laws to protect the users and personal property. In 2003, Apple launches iTunes, and provides a platform for low-cost digital downloads. Another major change is the appearance of social media from 2004, which is one of the biggest influencer on the state of the industry. With the launch of iPhone in 2007, this trend strengthens as people get to enjoy the Internet anywhere they want to. From then on, technological advancements have made it extremely easy and fun to shop online, making it ...
When we ask ourselves why do people Shop, the first answer that come to our minds is because they need something that they do not yet possess.
Shopping online is the best way to purchase items because people can often find better deals, saves finances and energy, and allows customers to shop at any time they choose. Online shopping has risen due to the fast paced lives that people all tend to live these days. Most people like doing their shopping online because it is a lot more convenient to access a website or device rather than finding the time to actually go to the store and hunt down the items customers are looking for. “[It is expected that] by 2017, there will be five devices/connections for every internet users.” (Bort). With those numbers, many people will probably prefer online shopping due to how many devices are in each household and because of the simplicity of online shopping.
In general, electronic commerce is the process of buying and selling goods or services using electronic systems between organisations and in business-to-consumers (Saxena, 2013). With the passage of time, electronic commerce had become one of the essential characteristics in the internet era. According to UCLA (University of California, Los Angeles) Centre for communication Policy (2001), online shopping has become the third most popular activity on the internet, immediately following e-mail using, instant messaging and web browsing.
With the onset of technology, online stores or merchants have been a byword of those people who wants to shop comfortably even at the comfort of their own homes. Online shopping is now “in” and is really a booming industry. Because of these, different online stores have invaded the net.
There are numerous models of customer buying behaviour process but most of them are composed of the “pre-purchase, purchase and post-purchase phase” (Hoyer and Maclnnis; 2001, Rayport and Jaworski; 2003).
Online shopping is most convenient for individuals that don’t have time to go to the store. If you’re busy with an online job or online classes then online shopping can sometimes be more convenient. It’s also convenient since you don’t have to drive, catch the bus, wait in a long line, or deal with not being able to find an item. All you have to do is type in the item you’re looking for and it’s there. Once you find the item, you can order it at anytime because online stores never close.
The Internet is rapidly becoming widespread and widely used as a tool for globalization across the world. As the Internet became more easily accessible by most people in the world, the web is bringing significant implications and changes to the way we live, including the way we shop. There is a rapid growth with e-commerce and moving businesses onto the web and retail success is no longer about stores and shopping centers. In developed countries, about two thirds of the population have access to the Internet making the option of online shopping is easily accessible to most people (Valerio). With the ease of shopping in your own home there are many benefits of doing your shopping online. Consumers can easily compare prices online, there is a larger range of products on the web, you can save time by having your shopping delivered right to your doorstep and it also overcomes physical barriers. Over the last decade online shopping has challenged and replaced the traditional means of physically going into shops as the digital world has provided customers with further convenience, flexibility and comfort from shopping from your own home.
Everyone likes shopping, but everyone has their own way of spending when they go shopping. I love shopping, but I hate being at the mall, if I don’t need to be there then I won’t be there. I’ve noticed that when I have money, I do not buy anything, and when I do not have money I want everything I see. From my experience I’ve observed that there are people who shop smart, people who are just plain addicted to shopping, people who join another person while shopping, basically called window watchers.
In 2017, it is estimated that three hundred seventy billion dollars will be spent on online shopping. Online shopping has become a daily habit of most. Many people from young to old, shop for different products such as Christmas to birthday or home decorating items to even buying a home. In this day and age it is so easy to surf the Internet, making online shopping fast and convenient. Shopping online has many different aspects as far as the advantages, who is doing the most of online shopping, what to do if you get “stiffed”, how tracking numbers work, security issues, and last but not least, the potential harm of buying online.
Customers like to stay entertained while hunting for the perfect gift. Shopping in stores can be boring at time causing the customer to shop online in the comfort of their home (No One Is Talking about a Major Reason That People Aren 't Shopping for Clothes in Stores). Online shopping can be more exciting to people than going into the actual store.
... other factors will be seen on the evidence. Even those people who purchase product online still gather information as many as they can in order to be convinced to purchase the product since every consumer has different criteria on the things that he or she needed to purchase and the quality is always present. This only provide us that even through online, the quality of a product should still be measured and should still be in accordance with the needs of the consumer. But it can’t still denied that those target who can’t find their time to go to the mall to buy the things they needed, would prefer to go online shopping. Online shopping is a great help for those people who can’t find time to go to the mall to buy the things they need when it’s available online, so customers get satisfied on what they get including the quality (Chung-Hoon Park, et. al.2003). (96%)
As the author of the article concedes, the online shopping has flourished in the past years. Many customer have seen the advantages of e-commerce in the ways of time and money saving. Whit a simple click on the keyboard the goods are uploaded in a virtual cart and from there are delivered to the customer address. Also, the online stores have the opportunity to create a customer database and a customer profile. The customers receive periodic reminders of the new offers and sales via email or mobile phone messages. In the meantime, many classic stores have struggled to maintain the business keep up. According to the article, the brick and mortar stores will implement new features that conduct customers to an easy and pleasant shopping. For instance, the retailers will use the customer mobile phone as a concierge application. The customer will be informed about latest products and their availability. Furthermore, the customer will have the possibility to track needed items inside the store with the help of store mapping and products locations. If the customer will change the shopping list, the app will provide the route to the new item. Also, when a customer will passing a store the app will remind the last customer visit into the store and
As the electronic commerce develops to a crucial part of the Internet activity, online shopping begins to dominate people’s shopping experience. The fact that shopping becomes a process that can be done by clicking mouse at home makes people more willing to shop online rather than going out to see the real items. Due to various visual tools and easy returns, apparel gradually becomes the category that drives the growth of e-commerce. Online sales of apparel and accessories are now the fastest growing segment, according to eMarketer, though inability to “touch, feel and try on items” before making a purchase was considered to impede sales online, the sales still “grow 20% to $40.9 billion in 2012, up from $34.16 billion in 2011.” The ascending trend will continue from 2013 to 2016, increasing the total retail e-commerce sales from $289.8 billion to $361.9 billion (Fredricksen 2012). With the proliferation of online shopping, more retail stores see the potential of e-commerce and enter the market.
The trend to shop online has definitely risen in the past few years in the Asian countries, especially