Sexualization Of Girls Essay

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On Halloween night, one will inevitably see tween-aged girls adorned in sexed-up skeleton, vampire, and doctor ensembles. Costume companies design these provocative outfits specifically for children who want “a sexy look to give you the perfect butt” (Jones, 2014, p.7). The sexualization of girls’ clothing and, consequently, the girls wearing the clothing is not limited to one day per year, however. Popular retailers, such as Abercrombie Kids and Victoria’s Secret PINK, market children’s thong underwear adorned phrases such as “eye candy” and “call me”; push up bikini tops are commonplace in sections intended for young girls (Goldfarb, 2008). Even television shows such as My Little Pony are marketed to sexualize girlhood. The sexualization of girls is inescapable in today’s society, where it is pervasive on virtually all media platforms. This issue must be addressed immediately, as it damages not only the individual, but the well-being of society as a whole.
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Sexualization of women is taught to the public from an early age through the media. This is not a new phenomena, however. As Roberts and Zurbriggen (2012) address, the problem exponentially compounds over time, as evolving mass communication technology creates more opportunities for the press to teach sexualization. New technology is not entirely negative though, as it allows the public to more easily engage in discussions regarding the expression of

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