Seattle Children's

857 Words4 Pages
A fundamental key to the success of any healthcare organization is change (Swayne, Duncan & Ginter, 2009). Healthcare is unique in this regard; it is a constantly changing environment with factors that are not always in the control of organizational leaders. They must be able to constantly be looking into the future and create new visions for the success of the organization (Swayne, Duncan & Ginter, 2009). Seattle Children’s Hospital has a strategic plan in place for 2012 thru 2016 that coincides with the mission of the hospital which is to allow all children to grow up without illness or injury. This mission as well as the values the organization holds to, has led to the implementation of the strategic plan put in place.
The long term goal of the organization is to have continued growth in the clinical, educational and research aspects of the organization. To achieve this goal the plan has four key elements that keep the focus on the vision and mission of the organization. These are more of the short term goals of the organization in order to reach the long term goals. The first is to provide the safest, most effective care possible. Second, is to control and reduce the cost of providing care. Third, find cures and educate clinicians and researchers. Fourth, to grow responsibly and provide access to every child who needs care (Seattle . These four key elements are broken down further into categories that are able to be achieved on a continuous basis. The new strategic plan provides a way to honor the promise to achieve the mission while directing a future filled with constant change.
The key stakeholders involved in this plan are the patients, the community and the employees of the organization. The patients are the main focu...

... middle of paper ...

...ccess. With what they have learned over the past years they are confident that this plan will help them get where they want to go while still maintaining the foundation of values that the organization was built on over 100 years ago. As mentioned previously, a fundamental key to the success of any healthcare organization is change (Swayne, Duncan & Ginter, 2009). The management teams at Seattle Children’s Hospital understand the constant change in healthcare and are looking into the future to create new visions for the success of the organization through effective strategic management.

Works Cited

Seattle Children’s (2011) Hospital, Research and Foundation. Retrieved from: http://www.seattlechildrens.org/about/strategicplan/ Swayne, L., Duncan, W., & Ginter, P. (2009) Strategic Management of Healthcare Organizations. (6th ed.). San Fransisco, CA: Jossey-Bass.
Open Document