Retail Management, Training And Training Program Of Starbucks

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1. Starbucks Starbucks Coffee is one of the famous roaster, retailer, and marketer of specialty coffee in the world. It’s opened in 1971, it has more than 7,300 coffee shops and kiosks in the USA, and more than 3,000 shops in 34 other countries, including Japan, Canada, the United Kingdom, China, Taiwan, South Korea, the Philippines, Thailand, Malaysia, Mexico, Australia, Germany, and New Zealand. In addition to a variety of coffees and other drinks, Starbucks also features other food items, espresso machines, and CDs. As a largest coffee retailer, Starbucks has their own training program to their employees. Their training programs are following Barista Basics Training Program This program provides the initial training for a newly hired barista on essential…show more content…
This program includes training on a shift supervisor’s responsibilities for running a shift and on additional responsibilities for supporting the store manager in running an effective store. The program uses a combined delivery method of classroom and in-store training. (Starbucks.com) Retail Management Training Program This program includes information on effective management practices and includes topics on motivation, delegation, and problem solving, improving performance, managing the Starbucks Experience and maximizing profits. The program uses a combined delivery method of classroom and in-store training and application. (Starbucks.com) District Manager Training Program This program is a foundational training program that prepares a new district manager to be successful in their role. This training is delivered over a fifteen-week period. It combines paper and online training modules, in-store skill practice and one-to-one delivery.

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