Quality: Regional Amusement Parks

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As new award possibilities arise, organizations become challenged to operate at increasingly improving quality levels in order to beat out competing companies. Such awards include the well-known Deming and Baldrige awards. As more and more corporations are competing to be the leader in the quality field, quality standards consequently rise. Service, product, process, and organization quality operations associated with a company are enhanced and overall enhanced quality is presented to the end consumer. Quality, according to The American Society for Quality, is “the totality of features and characteristics that satisfy needs without deficiencies” (Russell 55). To more simply define quality, it is the ability for a product or service to fulfill both the customer’s needs and expectations (Sanders 138). If the product or service fulfills consumer expectations, it is safe to assume that the customer will be pleased and consider that product or service of acceptable or even high quality. However, if the consumer’s expectations and needs are not met, the product or service will be associated with other low quality products or services.

Quality does, in fact, have specific parameters, which vary from product to product (Sanders 138). If we use an electronic, such as an iPod, for instance, quality characteristics include aspects such as performance, appearance, and relative simplicity of use, whereas quality of food products include nutrition, taste, texture, smell, and shelf life (UNIDO 1). There are two perspectives to take into account in terms of quality: that of the consumer and the producer. The consumer perspective, which is significantly more important, focuses primarily on fitness for use – or how well a product or service does...

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