Publix Case Study

859 Words4 Pages
Historical Background of Publix Super Market Publix was founded by George W. Jenkins and opened his first store on Sept. 6 1930, called Publix Food Store, in Winter Haven, Florida. In 1935, he opened a second store across town. On Nov. 8, 1940 he closed his first two stores to open the first Publix Super Market. This store included innovations such as air conditioning, fluorescent lighting, electric eye doors and terrazzo floors. In 1945, he acquired a warehouse and small stores from the Lakeland Grocery Company. He began to replace these smallers stores and turned them into larger supermarkets. This began the never-ending expansion of Publix throughout Florida. As the company began to spread through the southeast, the company never steered away from Mr. George’s original philosophy of treating employees and customers like family. Today Publix has grown from a single shop into over 1,100 supermarkets, that brought in $34 billion in 2016, across the southeast of the United States. The values and philosophy of George Jenkins is major part of the company's growth and is still being applied throughout the supermarkets today.…show more content…
We commit to be: Passionately focused on customer value, Intolerant of waste, Dedicated to the dignity, value and employment security of our associates, Devoted to the highest standards of stewardship for our stockholders, and Involved as responsible citizens in our communities. Publix guarantee is, “We will never knowingly disappoint you. If for any reason your purchase does not give you complete satisfaction, the full purchase price will be cheerfully refunded immediately upon request.” Awards and
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