“They have ads of how you should dress and what you should look like and this and that, and then they say ‘but respect people for what they choose to be like.’ Okay so which do we do first?” said sixteen year old, Kelsey (“Media and Girls”). Women and girls aren’t fairly portrayed in the media they are classified by the littlest things like hair color, body size, and how smart they are. The media sends images of what the “perfect” girl should be like; an unfair image of women is portrayed in the media. There are a lot of different ways that women can be unfairly portrayed, such as in advertising, on T.V, and on social networks. Why can’t society just accept women and girls for who they are and what they look like?
There are three theories of gender named Structural-Functional Theory, Symbolic Interaction, and Social conflict. The structural and functional approach describes gender in terms of masculine and feminine. For example, society teaches boys at a young age that they are destined for the labor force. As for females to prepare them for child rearing, and emotional responsiveness. The symbolic interaction approach shows how gender is part of our everyday situations. Men are typically the ones to speak first, set topics of discussions, and control outcomes. Women are expected to be more deferential which means they show respect for higher social position. Which means women are mostly silent and are encouraging to men. For example such a head nodding in agreement of something, and or smiling with eye contact.
Gender Roles. A hot button topic that has become a topic of conversation for years now. When we think of Gender roles what things come to mind? With Men we often think of qualities such as strength, toughness, bravery, and masculinity and being a Husband. With Women we often think of characteristics such as: care taker, Wife, nurturing, cooking/ cleaning, and often very supportive. But another big question that we should be asking ourselves is where and how these gender roles and stereotypes have come from? And for the answer to that question we should look to our media consumption. For years now TV shows and Movies have truly shaped what gender roles should be in our society. These ideas are planted in our minds even at a young age, whether
Gender. What is it? How does it make us who we are? Are we dependent on it? So many questions derive from this one word, gender. Gender, according to ITU is the ‘social attributes and opportunities associated with being male and female’. There are so many different parts of the term gender and so many roles that each sex partakes in. One role that I have noticed amongst every form of media, weather it is in books or in movies is that women appear to be the weaker of the two sexes.
For many years society has embraced the idea that the difference between men and women were biologically determined. Others see not only the physical but also the social, emotional and intellectual differences between males and females. Though through traditions, media, and press, we act accordingly to how others view us. Each individual has pressure placed upon them based on their genders. Our sex is determined by genetics while our gender is programmed by social customs. Gender roles by definition are the social norms that dictate what is socially appropriate male and female behavior. Some theories interpret that a woman is tender and a loving mother, while on the other hand men are aggressive and are the dominant one of the family. An individual gender role is modeled through socialization. Individuals learn the ways, traditions, norms, and rules of getting along with others. A person’s environment has a big influence on the roles deemed expectable for men and women.
Boys are encouraged to be tough, and competition is also supported. While girls who demonstrate competitive or bold personality characteristics are often labeled as “bossy” or “pushy”. Children construct their own gender identity through their family, but also through school interactions and the consumption of media. “An update of the classic Weitzman study found that although the majority of female characters were portrayed as dependent and submissive, male characters were commonly portrayed as being independent and creative” (Eitzen et al. 2012:246). The impact of this gender inequality goes way further than just childhood play. When male and female stereotypes are deep rooted and taught so early, it is easy to see the connection between that type of socialization and the misrepresentation of women in science, technology, engineering, mathematics and politics. In “The Egg and the Sperm” Martin argues that even male and female reproductive processes are constructed using gendered stereotypes. The egg is described femininely and seen as passive, and the sperm is portrayed as active, behaving very masculine (Ferber, Holcomb, and Wentling 2013). The use of language perpetuates gendered stereotypes and normalizes the higher status of one gender over the
In their pieces on the Smurfette principle, Pollitt and Ellis both discuss the idea that gender representations have intense effects on the children who absorb certain types of popular entertainment. Although we are hesitant to accept it, we are all influenced by the media in a very powerful way. Whether it be through TV shows, billboards, movies or the news. One thing that we commonly wonder about is if the adult female population is as influenced by the stereotyped gender roles present on TV or are we shaped at a young age and carry that perspective with us throughout our lives. This Smurfette principle has been around for almost two decades. It was introduced by Katha Pollitt and is unfortunately still present in our current 21st century.
Lucas, Laurie. “Think Pink? It’s not just for baby girls anymore.” Oakland Tribune. Riverside Press-Enterprise. Oakland, California. 09 May 2004. Web.
Throughout the century, the ideal image of a woman has changed drastically, which can be directly attributed to the powerful persuasion of media. This ideal image has transformed from a voluptuous, size 14, 1950’s Marilyn Monroe to a 5’9, 100 pound, 1990’s Kate Moss. The most shocking aspect is specifically what young girls are now doing to achieve this “Kate Moss” image. Through the utilization of advertisements and stars on the big screen, this female portrayal directly targets the physical and mental well-being of females in cultures across the globe.
Finding a simple or concrete definition of gender maybe near impossible. Gender roles are what men and woman learn and internalize as the way they are supposed to act. These roles are commonly thought of as natural rather than a construction of culture. Gender is thought to flow from sex, rather then being a matter of what the culture does with sex. This theory is widely and exhaustively debated, according to Wood “Sex is based on biology; Gender is socially and psychologically constructed” (Wood 19). This statement suggests that culture’s discourses and ideologies form the complexities of gender and gender roles. It is easy to say that girls are made of sugar and spice and everything nice and boy are made of snips and snails and puppy dog tails, but we are actually more intricate then that.