Pepsi Essay

2929 Words6 Pages
bulb-icon

Recommended: Importance of telemachus in odyssey

La’Shya Bradford
November 10, 2013
Eng 102-H1
Dr Amy Carmines
Double Standards
“I am America. I am the part you won't recognize. But get used to me. Black, confident, cocky; my name, not yours; my religion, not yours; my goals, my own; get used to me.” – Muhammad Ali
African American women in the workforce have been seen as the lowest percentage in many companies. Corporate America is the toughest for women of color, due to the culture of companies and the value of women to many leaders of these companies. Today I will specifically be talking about Pepsi Corporation and how they could help turn this stereotype around and open the doors to many more African American women. The Pepsi corporation should expand their corporate leaders by increasing the African American women population as an attempt to diversify and highlight to many the value of women of color in corporate America.
The history of women has been defined as lower positions of life for ages. Having to take the back seat to male figures has been the way of life for women in general. Since before we could even think back Greeks had the same view of women as we did and still do to some extent. For instance, let's refer to Greek mythology such as The Odyssey. Penelope is the wife of Odysseus and the mother of Telemachus And even though she is queen of Ithaca she has to play the back seat to all men. Even her own son whom she lives with and by his rules due to the absences of her husband and her son age approaching a mans. On page 89 in Homer: The Odyssey Telemachus demonstrates his authority. He says “So mother, go back to your quarters. Tend to your own task, the distaff and the look, and keep the women working hard as well. As for giving orders, men will see that, but ...

... middle of paper ...

...effective organizational knowledge.. Bring solutions by offering lighter, more diverse ways to help better understand customers. Take steps to ensure that staff is attempting to share useful knowledge that’s relatable and nurturing to the customers. Pay attention to what your employees learn from customers.
The Pepsi corporation should expand its corporate leadership by increasing the African American women population as an attempt to diversify and highlight to many about the value of women of color in corporate America. This will help them take away from this stereotype of African American women in the workplace and the value of women in general. This routine can also help Pepsi stay true to its company culture as one of the first companies to open doors for African Americans and the women's community. Their position values will be more respected and recognized.

Show More
Related

  • What Is The Role Of Women In Herodotus

    1170 Words  | 3 Pages

    Aristotle describes the subordination of women to men, speaking of how women must be controlled by men. Later on in his book he mentions how the control of men was in their command and in women their obedience. These concepts were adapted into the lifestyle of Athenian lifestyle, increasingly discriminating women in many ways. They had no role in politics; they were simply supposed to be an object to be seen and not heard.

    Read More

  • Hammurabi: The Role Of Women In Ancient Civilization

    118 Words  | 1 Pages

    This rule over women started to trend in early civilizations. In the early civilizations like Mesopotamian, Greek, Roman, Chinese and Islamic cultures, the societies are said to be patriarchal and women would report to men. In the Babylonian empire, the ruler Hammurabi created something no civilization had ever seen before: a law code citizens were to abide to. This law code was one of the most famous ancient law codes because of the harshness and the women's rights. In the Hammurabi code the social order was really important and exceeded importance of individual right. Hammurabi also emphasized the sacrifice of women’s sexuality just to assure legitimacy. Women were seen as property of men and that obviously isn’t

    Read More

  • Gender and Race: Influencing Factors in Business Consultancy

    1041 Words  | 3 Pages

    Successful African American professional women are arrogant, hard, controlling, self-centered, and uppity (Bell, 2004). Historically African American women have been accused of this by many. What is left out of such accusations is the question, why? Due to the legacy of slavery, African American women have never had the privilege of being submissive, docile, or fragile (Bell, 2004). As a consultant these qualities allow for one to survive in hostile work environment, where they must contend with both racism and sexism (Bell, 2004).

    Read More

  • The role of Women in Greece

    1539 Words  | 4 Pages

    Unfortunately though, they were still placed at a level that was below man because he is depicted as being the root of the family. This fact not only holds true for The Odyssey, but in the ancient Greek way of life, too. For example, women did not have such a meaningful role in Greek drama as the men did. The parts of women would be played by men in the majority of the plays. The reason this took place was because all of the playwrights were men.

    Read More

  • Persuasive Essay On Coke Vs Pepsi

    824 Words  | 2 Pages

    Coke continuously out-stands Pepsi, even though they share a very similar taste and colour, however Coke should not be the drink that receives all the love and attention for what it offers. Despite their similar soda colour, the drinks actually contain some different ingredients, which produce a different taste, and affect the body differently. Furthermore, the way the companies markets their drinks makes a huge contribution to how successful their products will become. The major element for success however stems from their impact on society and how the companies utilize their social power to evolve. The two major soda companies are constantly head to head with one another, yet it is what they do that sets them apart.

    Read More

  • The Importance Of Gender Diversity

    1276 Words  | 3 Pages

    To improve the gender diversity, Airbnb hired educator to educate all employee about diversity issues such as “unconscious bias” (M. Singleton, 2015). Airbnb recent report showed that 43 percent of tech and 39 percent of leadership position are fulfilled by female which had a lot of progress in gender diversity compared to other company Google and Microsoft who only have 17 percent of female in technology roles. Successfully achieving this progress, Airbnb did a lot to attract more women. For example, Airbnb worked with many organizations which support women in workplace such as Girls Who Code and sent employees to conference to inspire next generation. As a leader in the tech field, Airbnb definitely shows that through actions, companies have ways to shrink gender gaps. Beside Airbnb, Micah Singleton also mentions Intel are outliers of most companies. Intel recently announced that they would like spend 300 million to improve diversity in the future, but we still need to see the

    Read More

  • Women Facing Women Essay

    1252 Words  | 3 Pages

    Women face discrimination in the workplace. Discrimination is defined as a behavioral activity is exhibited in how people treat members of other groups and in the decisions they make about others. In chapter 3 Race and Ethnicity in the United States discusses how discrimination not only effects positions in companies it also affects pay rates. Income is drastically different when it comes to men and women and only gets worse for women who are minorities. These women have broken through the glass ceiling in their corporations. “In 1991 the Glass Ceiling Commission was formed to help women and minorities, fight their derrepresentation in the workplace”. With this article and with research that is being done women are starting to break the glass ceiling that is holding them down. Women account for only 2.2% of Fortune 500 companies CEO roles. The number is shockingly low, less than 15 companies have women CEO’s in the 500 companies we look at that best fit our country’s

    Read More

  • Homer's The Odyssey

    779 Words  | 2 Pages

    One example of a woman who is oppressed by men in the text is Odysseus’ wife Penelope. Although Penelope is queen of Ithaca, her power in the kingdom is limited. Her life is controlled by her son Telemachus and the Achaean suitors who have been taking advantage of the kingdom for several years. At one point in the text, Telemachus tells his mother “Words are for men, for all, especially for me; for power within this house rests here” (Homer, 7). This shows how men regard themselves as the ones with power over society, while they undervalue women’s role within society....

    Read More

  • The Role of Women in the Odyssey

    1228 Words  | 3 Pages

    Almost nowhere in The Odyssey can one find a woman doing the same things as a man. No women went off to fight in the Trojan War. There were no female members of Odysseus or Telemachus' crew, nor do any women participate in the battle against the suitors. The character traits that make a man great; strength, courage, and leadership are lacking in female characters of The Odyssey. Throughout The Odyssey women were given a double-standard. They were expected to act a certain way and exhibit certain traits while men had no such limitations. If women did not live up to these standards of behavior, they would be punished. If men broke these same rules nothing would be done. During the time Homer wrote The Odyssey it was the dominant belief that a society should be dominated by men and that women should be subservient to them. This belief is reflected throughout the writing of Homer in The Odyssey.

    Read More

  • Coke And Pepsi Case Study

    816 Words  | 2 Pages

    CASE 1-3: Coke and Pepsi Learn To Compete in India The political environment in India proved critical in that their government was unfavorable to foreign investors. They prohibited the import of soft drinks since they felt it could be gotten anywhere. They also prohibited the foreign brand name and wanted the name Lehar Pepsi and Coca-Cola India, an indigenous name. These effects couldn’t have be anticipated prior to entering the market because the trade policies, rules and regulations of India were difficult and unpredictable.

    Read More

  • Human Resource Strategies Proposal

    1121 Words  | 3 Pages

    This document will explore what a company can do to foster diversity in the workplace. The business case highlights the development and implementation of organizational initiatives that could:

    Read More

  • Gender Roles in Ancient Greek Society

    1385 Words  | 3 Pages

    Throughout history, the roles of women and men have always differed to some degree. In ancient Greece, the traditional roles were clear-cut and defined. Women stayed home to care for children and do housework while men left to work. This system of society was not too far off the hunter gatherer concept where women cared for the house and the men hunted. Intriguingly enough, despite the customary submissive role, women had a more multifaceted role and image in society as juxtaposed with the rather simple role men played. Morals for the two were also different. Men obviously had the upper hand with women being the traditional passive.

    Read More

  • Management Styles at Coca-Cola

    666 Words  | 2 Pages

    With the same spirited investment as the world's premier marketer and beverage industry leader for more than 118 years, Coca-Cola are focused on strategic workplace programs that help assure the success of our commitment to embracing the similarities and differences of people, cultures and ideas. Diversity Advisory Council - the Company’s corporate Diversity Advisory Council consists of a representative group of employees from all levels, functions and business units of the organization. The Council develops recommendations for senior management on advancing the company's efforts towards achieving our diversity objectives. Employee Forums – Coca-Cola believe that a sense of community enhances their ability to attract, retain, and develop diverse talent and ideas as a source of competitive business advantage In the United States, through employee forums, employees can connect with colleagues who share similar interests and backgrounds. In those forums and elsewhere, employees support each other's personal and professional growth and enhance their individual and collective ability to contribute to the company.

    Read More

  • Research Paper On Pepsi

    2038 Words  | 5 Pages

    Outline-Pepsi/PepsiCo I. Introduction a.) Pepsi is a brand far more complicated than just a simple cola product. The company, PepsiCo, has a wide spectrum of marketing perspectives that are vital to the consumers and the company. b.) PepsiCo is a global food and beverage corporation based in New York.

    Read More

  • Essay On Knowledge Transfer

    1707 Words  | 4 Pages

    In most organizations, effective utilization of knowledge increases productivity, creates competitive advantage and, ultimately, improves profits.

    Read More

More about Pepsi Essay

Open Document