Participant Retention

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In this paper, I will summarize the chapter from our text, “Recruitment and Retention of Study Participants” (Cook, 2010) and the article “Developing relationships and retaining participants in a longitudinal study” (Adamson & Chojeta, 2007) compare the two and summarize my findings.

In, “Recruitment and Retention of Study Participants” (Cook, 2010) the authors discuss issues concerning study participants in evaluations. The issues include the importance of early planning especially defining the target population while looking at modes of data collection and where to collect data and pretesting. Also discussed are Institutional Review Boards and the Office of Management and Budget. The authors cover the importance of recruitment and retention staffing, including staff background, interpersonal qualities, communication skills, and the training and supervision of staff. The text then moves into implementing recruitment and retention, including modes of contact for recruitment and retention, primarily letters and telephone calls. One of the specialty areas discussed is recruitment and retention efforts in a health care setting. Also covered is gaining participant cooperation, which can include diagnosing objections, provide answers to frequently asked questions, and the use of incentives. There is discussion on retention specific considerations, monitoring recruitment and retentions progress, monitoring multiple recruitment strategies. Another specialty area discussed is the monitoring recruitment and retention of subpopulations and finally cultural considerations. The authors concluded that time and attention are required to plan and implement recruitment and retention of participants.

In the article “Developing relationships and ...

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...on how to address the needs of long-term study participants to maintain the information flow needed and how to personalize the experience for participants. Reading the two sources allowed me to see that from planning and staffing through implementation and to the end of the study making sure that you respectfully and mindfully communicate with your participants, answering their questions and meeting their needs will make a successful study more likely.

Works Cited

Adamson, L., & Chojeta, C. (2007). Developing relationships and retaining participants in a longitudinal study. International Journal of Multiple Research Approaches , 137 - 146.

Cook, S. C. (2010). Recruitment and Retention of Study Participants. In J. S. Holey, Handbook of Practical Program Evaluation (3rd ed., pp. 182 - 207). San Francisco, California, United States of America: Jossey-Bass.
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