Organisational Commitment

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"Progress that meets the needs of the present without compromising the ability of future generations to meet their own needs”. This is how the World Commission on Environment and Development defines sustainable development in 1987 Report cited by Millar & Hind, 2012. Business leaders believes that sustainability is one of the keystone of competition within their sector, and is causing both opportunity for, and risk to, long term competitive advantage. They also recognize the importance of implementation and organisational change as the major issues in sustainability for the future of their company (Lubin and Esty, 2010 cited in Millar & Hind, 2012).

The issue on sustainability made changes, normal in the business life. The challenges is on how successful will it be. Why managing organisational change so difficult? There are a lot of studies introducing different theories, approaches and structures to change however most of it still fail. Many studies show that change can fail as a consequence of lack of commitment of an employee to the organisation (Graetz, Rimmer, Lawrence & Smith, 2006).This literature review will concentrate on organisation’s people commitment as antecedent to successful change initiative, to show evidence to support the statement that developing organisational commitment helps people to cope in time of the change in an organisation.

Several studies agreed that employees’ commitment is an important factor in the change initiative taking place in an organisation (e.g., Cunningham, 2007; Herscovitch & Meyer, 2002; Madsen et al., 2005; Parish et al., 2008; Santhidran et al., 2013; Shum et al., 2008). Undoubtedly Cunningham, (2007) and Herscovitch & Meyer, (2002) cited Conner (1992) description of commitment to ...

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... Management, 21(1), 32-52. doi: 10.1108/09534810810847020

Samson, D., & Daft, R. L. (2012). Management. Asia Pacific Edition (4th ed.). Victoria, Australia: Cengage

Santhidran, S.; Chandran, V. G. R.; Borromeo, J. (2013). Enabling organizational change- leadership, commitment to change and the mediating role of change readiness, Journal of Business Economics and Management, 14(2), 348-363. doi: 10.3846/16111699.2011.642083

Senior, B., & Swailes, S. (2010). Organizational Change. New York: Financial Times/ Prentice Hall.

Shum, P., Bove, L., & Auh, S. (2008). Employees’ affective commitment to change: The key to successful CRM implementation. European Journal of Marketing, 42(11/12), 1356-1371. doi: 10.1108/03090560810903709

Sirkin, H., Keenan, P., & Jackson, A. (2005). The Hard Side of Change Management. Harvard Business Review, 83(10), 108-118.
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