Orange Sky Laundry Essay

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This case study critically analyses Orange Sky Laundry through the 5 creative entrepreneur success factors as well as critically examines the impact of these factors through questioning, evaluating and finding connections within this project. Orange Sky Laundry (OSL) is the world's first government registered, non-profit organisation providing the homeless with free mobile laundry service. Started by Nicholas Marchesi and Lucas Patchett in 2014, a fully operational van was fit with laundry equipment and driven around Brisbane, with the mission to provide a platform for conversations, volunteering and opportunities for friends through free mobile laundry. By September 2016, their services were established in all Australian states, with plans …show more content…

Social value is identified as a ‘mechanism of solidarity and collective identity’, focusing on ‘groups of people and relationships’. Through creating a sense of community and belonging, OSL has made ‘a significant contribution to community wellbeing’ and developed and maintained ‘a sense of meaning and purpose’’ within society (Hawkes, 2001). OSL has also become a positive community influence. This positive influence could be due to the idea that ‘involvement is obviously motivated by the belief that one can make a difference, that one’s contribution can be effective.’ (Hawkes, 2001). OSL is driven by the founders’ personal motivation to ‘continue helping the community’ and to provide people with a platform to volunteer (Chryssides, 2017). This became a vital part of OSL’s driving force and since then, their mission has grown to provide everyone in the community with a platform for conversations, volunteering and opportunities. Their success may be measured in various ways, such as through the degree of their expansion, the number of people they have reached, the number of and size of their sponsorships, or through the recognition received; from winning the Australian of the Year to being demand all around the world, ‘receiving multiple requests each week from Europe, the US, India and Asia’ (Richards,

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