Online, Web and Mobile Advertising

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Online Advertisement|Web|Mobile Advertisement

Advertising delivered over the internet is called “online advertising” has become important reference for web/mobile advertisement business. Survey which was occurred in 2008 says that fifty-six websites out 100 websites presented advertising.” these 56 accounted for 86 percent of the total page views for these 100 sites. Twenty-six of these 56 sites, accounting for 77 percent of all page views for the top 100 sites”, probably earn most of their gross income from selling advertising. For the smaller websites advertising is an important source for fund. “Online advertising is also central to the $34 billion and rising ecommerce economy (U.S. Department of Commerce, 2008)”.

(Evans, D. S. 2009)

Table of Content

1.0 INTRODUCTION 3

1.1 PURPOSE 3

1.2 DELIVERY METHODS 4

1.3 PAYMENT METHODS 7

1.4 ADVANTAGES 8

1.5 DISADVANTAGES 8

1.6 FUTURE OF ADVERTISING 10

2.0 CONCLUSION 11

3.0 REFERENCE: 12

1.0 Introduction

1.1 Purpose

The purpose of this essay is examined and informs the upcoming changes in the field of online advertising in next 5 to 10 years. Online advertising has made human life really easy because consumers will be able to buy any routine life products with many discount offers which make their liveliness so comfortable.

In early days marketers could not be able to reach most of their clients who are living on other side this planet because of lack of connection, so they could not market their product all around the world. Online advertising which is also called as a web advertising or mobile advertising, use internet to deliver various ads for the promotion of different product. Advertisement commonly delivers in form of several methods. Online adve...

... middle of paper ...

... A. (2005, January). Increasing advertising value of mobile marketing-an empirical study of antecedents. In System Sciences, 2005. HICSS'05. Proceedings of the 38th Annual Hawaii International Conference on (pp. 32c-32c). IEEE.

http://ieeexplore.ieee.org/xpl/login.jsp?

(Future of Advertising is the Internet -AlSlnc, 2010)

http://www.youtube.com/watch?v=vMCZ9Tx8Uq0

(The Future of Online Advertising -Steve Woods, 2012)

http://www.youtube.com/watch?v=NuJ9y4539g0

(CPC or CPM? Which is better for your Facebook Ad?-MsSeoUtah, 2013)

http://www.youtube.com/watch?v=oe7pO4dqtQM

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