Northwestern Mutual Case Study

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Northwestern spends too much on recruiting and education to see a majority of its employee leave before they are able to have a full career as a financial advisor. By paying their employees northwestern is able increase employee productivity, increase the employee’s lifespan at the company, which will increase the number of clients northwestern will have as well. Sales reps salary in the first year is 70,000 and commission is capped until, they exceed the sales revenue in $70,000. Anything over $70,000 in sales Reps will receive 10 % commission on all sales life, disability, and Long-term care. The reasoning behind the $70,000 salary is Dan Price the CEO of Gravity payments decided to pay all of his employees $70,000 based on a 2010 Princeton …show more content…

Adding a salary to reps salaries would not take very long, but would cost the over 4 years of employment around $200,000 per employee. Which averages out to around $50,000 a year. However, Northwestern Mutual is getting the full sales revenue from each employee until they reach their quota and even then Northwestern only has to pay anywhere from10-40% over 4 years and that is still less than the normal 50% on deals. The reason why this change is needed is because Northwestern spends a great deal of time and money recruiting, hiring, and training these reps over 4 years to see most of them leave the business along with some of the clients that they have drawn into the business. The savings of having more productive and positive reps that are slowly wined on to full commission will see more reps make it past the first year mark and make it past the 4 year mark and plan to have a lasting career as a Financial …show more content…

Where reps are able to learn the business from more experience reps from the most successful in the San Diego branch. The problem is with the culture of Northwestern is there is no time structure for the reps. New reps have to come in at 7am for training and then they can make phone calls and have meetings whenever though out the day. What they need to do is have a leader those leaders from 7am-9am Training and development (Monday and Fridays). Also leading and being present from 9-12pm reps will make phone calls while we are in the office. The leader needs to be encoring to make a culture that is excited to make calls during this time. The goal is to make 40 phone calls during this time. From 12-5pm reps will be in the field having Meetings with prospective clients. After this time, they are off the clock. Creates a culture where there is no fear to make calls in the office area. All new reps are in the cubical often these new reps 1-4 years of experience are too afraid to make phone calls in the office because other reps would critique their work on the phone. The change will have to come from the leadership to block of the time for the reps so that they make good business practices. Training is optional, but we want the reps to choose what training best suits their business to help them utilize their talents to successes. We want to have the Reps understand to make their business

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