New York Stock Exchange: The New York Stock Market

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According to Investopedia (2003), the New York Stock Exchange, otherwise known as NYSE, is a stock exchange based in New York City. It is considered the largest equities-based exchange in the world based on total market capitalization of its listed securities. Additionally, it stated that NYSE was founded in 1972 but became a public entity in 2005 after the acquisition of electronic trading exchange Archipelago. The NYSE Euronext is the parent company of the New York Stock Exchange. This came into play when the company merged with the European exchange in 2007. On the other hand, Investopedia (2003) stated that the American Stock Exchange, popularly known as AMEX, is the third largest stock exchange by trading volume in the United States.
This is where the prices of securities are decreasing; resulting in a downward movement that investors predict will go on into the future (Investopedia, 2004). Further, during a bear market, unemployment level will increase due to the fact that employees are being laid off, thus a slow economy will occur during this time. As investors foresee mishaps in a bear market and trade continues, negativity only continues to develop. However, in a bull market, there exists a high demand but a weak supply for securities. Investors wish to purchase securities, but only a few wish to sell. With that said, the costs of shares will rise as investors strive to gain accessible equity. On the contrary, more persons are seeking to sell than to purchase in a Bear Market. Therefore, the demand is lower than supply; prices of share
Investopedia (2003) states that both markets have great opportunities for persons to earn money, but the key in doing so is to use strategies that can generate profits for each condition. This will therefore require individuals to have the ability to take advantage of fear and greed. It further went on to state that in a Bear Market, taking a short position, having put options and short exchange-traded funds are various ways persons can make a profit in a bear market. Taking a short position is when shares, which are not owned, are sold when persons anticipate that the stock will fall in the future, while a put option is the right to sell a stock at a particular price until a specific date in the future and a short exchange-traded fund generates returns that are the inverse of a particular index. On the other hand, in order to profit in a bull market, individuals can engage in long positions, call option or exchange-traded funds. When persons engage in long positons, it means they purchase stocks in the anticipation that price will increase, while a call option is the right to purchase stocks a particular price until a specified date. With exchange-traded funds, they replicate the movement of indexes they follow, less expenses (Investopedia,

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