For the lesser half of Americans who are not connected and contemplating, take in to consideration that Social Media networks promise availability, connectivity and networking. The availability to any social media network is abundant. These networks can be assessed from any internet/Wi-Fi connection including smart phones. An estimated 751 million people access Facebook via mobile with over 7000 devices (http://visual.ly/social-media-facts-2013). Facebook is one of many social networking services, launched in 2004 and founded by Mark Zuckerberg with his college roommates and fellow Harvard University students (https://www.facebook.com).
Social Media has been and will be the next biggest thing to have change the way our world is connected. All the applications set up in one smart device can do possibly anything to send information across the world. Inventors like Mark Zuckerberg, the creator of facebook, originally thought of the idea to stay in touch with his fellow classmates by the use of facebook. Facebook now has more than 175 million active users (Andreas). About 82% of the world’s online population or 1.2 billion people, have access to a social networking site (Social media growth…).
According to a survey by McKinsey & Co. It is estimated that two-thirds of big companies use Web 2.0 tools such as blogs or social networks, with use of internal social networks up to 50% more since 2008 (Mullaney). It has been said that Social Media is returning clients back to a mouth-to-mouth industry; nonetheless in its place of doing in person, businesses are choosing to do it within Social Media. Social Media has dramatically altered the method for how we do our job. Just over ten years ago we didn’t have Facebook, LinkedIn, ... ... middle of paper ... .... .
Facebook’s self-proclaimed mission is to give people the power to share and make the world more open and connected. Since launching in 2004, Facebook has cemented itself as a worldwide phenomenon. Statista, an internet statistic company that provides a tool for researching quantitative data, statistics and related information, acknowledges, “[a]s of the first quarter of 2016, Facebook had 1.65 billion monthly active users…, [making it] …the biggest social networking service based on a global reach…” (Statista). Individuals use Facebook in various ways such as sharing information, advertising, promoting themselves, staying in touch with friends and relatives, following public figures, uploading photos, and posting personal feelings. Conventional
They also found that brand trust has a fully mediating role in converting the effects of enhanced relationships in brand community to brand loyalty. ( Laroche, M., et al, 2012) Facebook alone, a hallmark of social media, has over 1 billion active users, who log on at least once every 30 days. Half of these active users actually log on every day. On average, consumers devote almost one third of their time to consumption of online social media (Lang, 2010). Social Media was thought to escalate retail sales.
Nowadays, social media makes a big part of major landmarks of the internet -- the ability to communicate with another person, random or not, has never been easier than it is now. For example with YouTube, anyone can share their insights, hobbies, knowledge, passions, and much more so that the whole world can see. According to YouTube’s analytics, now in 2016 there are over one billion YouTube users, hundreds of millions of logged watch hours, and multiple billions of video views each day. This accounts for about one-third of active internet users across the globe. In the span of over ten years, YouTube and many other social media platforms have been able to connect an immense amount of people together, defining such a large movement in a rapidly growing era of technology.
My discussion suggests what social media assists, within interacting with humans. Computer medicated communication has progressed drastically, since the 2000 's. For example, Mark Zuckerberg attended Harvard and created Facebook in 2004. "Facebook is the number one social media website today and it currently boasts over a billion users" (History Cooperative, 2015). The relationships can be at any distance and bond with other individuals, without their presence.
UNC confirms it was initially a way for Harvard students to interact; Facebook is currently the world’s largest social network with a billion users connecting though photos, links, and comments on a streaming News Feed. News Feed is a community page that shows the top stories of everyone on your Facebook. Now a billion people of today’s generation can interact with nearly everyone that have ever met. Services such as Facebook allow users to create and maintain relationships with people that they wouldn’t other wise keep in touch with. (Insert example) Clive Thompson discusses the positive and negative effects of social media on various relationships in his article, “I’m So Totally, Digitally Close To You.” Thompson explains the multiple pros and cons of the privacy level, ambient awareness, and effects on “weak tie” relationships that websites like Facebook in particular create.
Since the late 1990s, the proliferation of social networking sites has grown to permeate the lives of not only Americans but also people worldwide. Beginning in 1997, the use of social networking sites has grown to the point where “Facebook reported one billion monthly users worldwide on October 4, 2012” (Procon.org). Established less than ten years ago in 2004, Facebook is currently the world's most popular social networking on the planet, counting one out of seven people worldwide interacting with its site. Academic literature has exhaustively researched the use of social networking in recent years but one question has yet to be resolved: Do social networking sites cause more harm than good? This discourse takes the position that, despite the many harmful effects observed by the use (or misuse) of social networking sites, on balance they been of overall benefit to both individuals and societies across the globe.
Established in February 2004 by Mark Zuckerberg, Facebook is a privately-owned social networking website that helps people and companies communicate, socialize, understand, engage and transact more efficiently and effectively with friends, family, colleagues, employees, customers and relevant targets. Facebook is the dominant social network in over 100 countries and has more than 1.19 billion monthly active users, it's growth of members in the past few years has been phenomenal (only less than 10 years). Facebook has a powerful business model. Even though the most active group will however be the 16-45 year olds, Facebook’s diversification is an ingenious growth strategy. This is because it not only has the largest growth of members but also has the largest percent of active users.