Since the time when computers began to become an everyday item, we have seen a leader emerge. Microsoft Corporation has over the ages proved through technological advances and new innovations that it is a leader among computers and new upcoming technologies. Microsoft offers a variety of products some of which include operating systems for laptops and desktops, cell phones and gaming consoles. They also offer services that help us with everyday questions and tasks such as Microsoft Office, which most people use in their daily life to write reports, make presentations and keep track of accounts. They have a search engine called Bing, which is a rival to Google and an instant messaging device, Windows Live.
HR has to develop strong relationships with other departments and have a cohesive plan running to have any company do better down to the bottom line figures. For the most successful business, there needs to be cooperation between all parts of a company, HR most likely should facilitate this, and when it does, companies thrive. “By utilizing basic HR tools like business process redesign, organizational redesign, job redesign and competency model development, we were able to more effectively align our selling and support processes” (Hults, 2011). Basically, HR being involved in strategic planning efforts is a smart move. HR brings the business perspective while other departments (management, finance) are looking directly at numbers.
A societal marketing approach is carried out by making good marketing decisions through considering consumers’ wants, the company’s requirements, consumers’ long-run interests, and society’s long-run interests. This tactic focuses on delivering value to customers to improve the consumer and the society’s well-being. Office Depot appears to be focusing on the building profitable customer relationships process of marketing to build value. They are taking their customer relationship management process into account to build their customer relations by delivering superior customer value and satisfaction. They are also realizing that their customers are very important to the success of their firm and are striving to fix any problems associated with their actions.
Microsoft Office is produced by the Business Division of Micros... ... middle of paper ... ...el for other companies on how to grow and achieve higher levels of employee morale that is a critical element needed for a highly motivated workforce. Microsoft is one of the original pioneers in the computer software industry. The company has grown to be one of the single most profitable companies in history and has produced several top billionaires. As a company of such large capacity, employing tens of thousands of employees, using effective motivational strategies is an important portion of the company’s foundation for conducting business. Microsoft is a leading force in developing and promoting effective morale increasing techniques and has proven that success is built on the backs of the employees who serve the cause of the company.
The global market becomes more competitive every day. Companies are looking for ways to obtain advantages over the competitors. One of the brilliant solutions to this situation is gaining ISO 9000 certification. ISO 9000 standards are international quality standards. They are universal in the sense that they can be adopted to any kind of business.
Microsoft is a large company operating IT system and one of the most successful organizations in the world. Apart from success in manufacturing software for computers, human resource management of Microsoft has been awarded several years by The Great Place to Work Institute (cited), which honors organizations implementing exceptional changes to their people in terms of benefits, practices and working condition. It is considerably known that Microsoft places an emphasis on employees from recruitment process to retaining its workforce due to the fact that it is the employee-driven organization. This clearly shows that Microsoft HR practices and strategies should be examined as an instance of other companies. This essay will critically examine key facts regarding effective practices in human resource management at Microsoft.
Supply Chain Management: The Heart of Industry Over the past two decades there has been a rapid growth and need for individuals who specialize in Supply Chain Management (SCM). SCM is the central planning of all industrial work and is the logistical motor that keeps the manufacturing world running efficiently; keeping a company's goods and services in constant supply to their customers: “A fundamental element of any business strategy is the supply chain process or strategy to deliver goods and services to the consumer” (Thomas, 2010). SCM requires a disciplined understanding and the use of fields such as economics, computer systems information and marketing. There is a great difference between a company that has an efficient SCM system with one company that has an inefficient supply chain affecting a company's entire resources from labor productivity to consumer loyalty. According to Rhonda R. Lummus (1990) "Interest in supply chain management has steadily increased since the 1980s when firms saw the benefits of collaborative relationships within and beyond their own organization" (p.11).
They explained that customer promise toward the brand is referred to the high quality provided to the customers that also engage them strongly with these brands. Their finding shows that consumer identifies with any corporate brand when the brand delivered customer needs in terms of quality and satisfaction (Lam et al., 2012). With all these development and innovation in products and services, customers these days are selective to purchase a high-quality standard of brands that sustain a long time. Corporate brand quality might be tangible or intangible; also, brand quality measurement leads for stockholders satisfaction and corporate brand success. Moreover, organisations managed the quality of their heritage brands based on their plan and strategy toward their corporate heritage brand identity.
All activities of the retail chain stores are directed towards customer satisfaction which leads to customer retention--a pivotal factor for business growth. The principle agenda of this research paper is to illustrate the importance of customer satisfaction in the retail industry. The retail industry being the highly competitive field, being able
“Total Quality management is a management approach followed by the organizations to provide quality products continuously to achieve long-term success through customer satisfaction”. Total - everyone in the organization is involved in creating and maintaining the quality of the services and products offered. Quality - the organization through individual and collective actions focuses on meeting customer needs, recognizing that customer perception identifies quality. Management - in managing the system, the emphasis lies on continuously improving the system in order to achieve the best results. The paper throughout has avowed about the role of the management to attain quality.