Mission Statement Of Apple

Apple Inc. Apple Inc. is a prominent hardware and software company known for its cutting edge electronics and software, including their series of personal computers, media players, tablets, and smartphones. It has grown to be the most valuable company in terms of market capitalization and boasts many accomplishments due to its innovative marketing plan. A close look at Apple’s past and present strategy and performance reveals how it has achieved its current status and how it can continue to grow in the future.
History and Growth Steve Wozniak, Steve Jobs, and Ronald Wayne founded Apple on April 1, 1976 in Los Altos, California. Their first product, a computer named Apple I was sold in the style of a do-it-yourself kit and sold just

To do this, Apple looked past the Mission Statement and created a Vision Statement. Their Vision Statement states, “Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.” This is what the mission statement of most companies look like but Apple has chosen to do it differently. They have grouped their guidelines into two categories. In their Mission Statement, they have put the specifics of what they do as a company. They talk about their products and where they stand in the marketplace. Their Vision Statement defines the core aspect of Apple’s philosophy and highlights what they wish to achieve when they produce their products and what they hope their products will be used

The company has long been innovating its products to be more sustainable. In fact, iMac models from 1998 to 2014 have reduced the electricity used in sleep mode by 97 percent. They have also produced the largest privately owned onsite solar array in their Maiden, North Carolina data center. By managing their carbon footprint meticulously, eliminating harmful toxins from their products, and responsibly recycling the planet’s resources, Apple’s empire is doing their part in reducing their impact on climate