This not only allows male artists to have a more likely chance of being respected, but also affects the views audiences have on female artists. Sexism is shown in the music industry towards female artists. Sexism towards women occurs when men feel as if they are superior to women. Men have not always looked at women as equals, but more as objects to please themselves. Traditional values teach that men should provide and work for their family while women should just be mothers and take care of their homes for their husbands.
And if you look at the way society presents the women in these professions, they are the ideal of female beauty, “they reflect white, abled, middle-class standards” (192 Women’s Voices). While these women are allowed to be in more professions their sexuality and beauty shows the inequality between the genders. When we think of men in these professions we do not think of what they are wearing or what they look like, we think of what they accomplish and they achievements they have earned. Our “culture is constructed in complex ways, and groups with more power and influence tend to set trends, create the opinions and enforce the standards” (191 Women’s Voices). We live in a society where the people are group into classes based on their class.
Since the beginning of history, men have always been considered the innate leaders of any society. They are considered to be aggressive, dominant, smart for business, and born to be leaders. Conversely, to women who since early history had to break stereotypes to show that they had the potential to work and prove themselves to hold powerful positions at work. Due to the pursuit of women's rights and equality to men, known as feminism, history has changed. Different from decades ago, women are now entitled to choose between working and staying at home, they have more options than just being a wife and a mom.
The notion that `men act and women appear' is a notion that has been evident in society for thousands of years. The quote refers to the fact that women are the ones being looked at by men and as a result it is the stipulation of women to ensure that they are in a desirable state to be looked at. While the notion is inherently sexist it is still very visible in almost every facet of society; every corporation uses the role of the woman as aesthetically pleasing and very desirable to market products to men, conversely they also use the fact that women need to fulfil a function in society to market products to women. This essay aims to examine the various reasons as to why this sociological attitude is still so prevalent despite the fact it is often seen as antiquated by women. To be born a man or a woman is to be born into a `distinct social group', this is contrary to the popular misconception that gender does not determine anything but biological fact, as it is the divide between gender that highlights the biggest, but possibly most subtle flaws in society around us.
Misogyny is the hatred of women who do not conform to certain beliefs or practices on how woman should behave. These beliefs are centered on the idea that women are inferior to men. Now, not all misogynists hate all women. Misogyny is the hatred of specific women who do not conform to misogynist beliefs. For example, a misogynist can have the upmost respect for housewives, while one the other hand hating women who have a desire to better their career rather than have a family.
The production of the TV series Empire has opened the eyes of many to show the dominance and assertiveness of a female wanting to make it to the top. Business leaders are known to be male populated, which women today are fighting for recognition and equality to be entered in such positions. In Empire, the female character played as Cookie, portrayed a woman fighting her way to become recognized as one of the leaders in a male dominated business. The platform of the storyline showcased gender influence and imbalance. Women were portrayed as hardworking, who are able to balance their career and family life.
Women today are taking over professions that were once considered for a man such as construction workers and dominating in those fields. Couples must learn to communicate and compromise in a positive manner to achieve both the power and respect towards one another. In the article "Selling The Apolitical", Ploetz criticizes Tannen for not knowing that power can be one of the results of the way men and women conversate. Tannen said that men use domineering ways to intimidate women (66-67). I believe it is due to what a women would or wouldn't put up with.
However, while apparently attempting to assert female dominance over men, the effect the Wife desires is to bring men and women to a more balanced level of power. No attempt to change the minds of others with regard to social order could possibly be effective without a statement of the shortcomings of the current order. This is where the Wife may often be written off as a shrew-like bombast simply spouting her dissatisfaction. She does, however, state several clever examples of how her society currently treats women unfairly. She states that double standards for women and men are too common and are deeply rooted in culture.
Many believe the only discrimination in the world is racism, but they are actually wrong. Some forget that gender discrimination is prominent in the world today. The definition of gender discrimination is “based on a person 's gender or sex, which more often affects girls and women”. Everywhere in the world, women are downgraded for being anything other than a housewife. Even though, women now a day don’t want to do "women 's work".
They reinforce stereotypes and successfully help men and women change their appearances. To do this they need to create ideas or build up an image that would interest their target audience. They make women obsessed on how to be attractive or adored, whereas in men’s case, they would make them obsessed on how to appear commanding and dominant. Overall, as mentioned in the beginning, women in the advertising industry are known as objects whereas men are known as subjects. This is how products in our society are effectively and easily sold.