Marketing Plan For A Clothing Store

Profile
My cosine sister, Punam Sharma is running a clothing store in city centre, Kathmandu, Nepal. We were growing together, and I know how grow up her business from small retail shop to big clothing store. It is all possible due to her hard work. Before, she could not afford to buy more products but now she imports products from Thailand and Bangkok. Her good interpersonal skills helped to earned many customer and she is a successful independent women. I know how she climbed mountain of success in business and in market. And I am impressed with her dedication toward work to start clothing store back in capital city of Nepal.
EXECUTIVE SUMMARY
The whole today is running towards fashion and clothing stores business day by day is climbing high. And Nepal is one the country where fashion means a lot especially in Kathmandu city. As Nepal is tourist attracted country and clothing business will be profitable business. Panchakanya will be a new clothing store that will supply to the apparel to the customers. Our focus is to provide cultural and branded retail clothes and accessories to the customers. Panchakanya is the clothing store in the city which can provide all sizes (XS, S, L, XL, and XXL), colours, patterns and fashionable clothes.
BUSINESS CONCEPT/ MODEL
Panchakanya fashion and clothing store will be located at bouddha-04, Kathmandu, Nepal. Our business will start by renting two big rooms, (one show room and one store room).Three changing cabin will be made with fully furnished. This location is national and international tourist attracted area due to Gumba. Our store will be organized as sole proportship business of ownership in ganga’s name. Even though, Nepal is one of the small and poor countries, people over there are...

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...urrent Liabilities (interest-free) $2,000
TOTAL LIABILITIES $48,800
Capital
Planned Investment
Owners Investment - Cash $60,100
Additional Investment Requirement $0
TOTAL PLANNED INVESTMENT $60,100
Loss at Start-up (Start-up Expenses) ($9,000)
TOTAL CAPITAL $51,100
TOTAL CAPITAL AND LIABILITIES $99,900
Total Funding $108,900
START UP
Requirements
Start-up Expenses
Rent $1,225
Grand Opening Event $400
Telephone & Utilities (3 months) $1,600
Travel -Market Buying Trip $400
Business Insurance $600
Advertising & Promotion $1,000
Store Fixtures/Decorations $1,500
Computer/Cash Register $850
Organizational Dues & Subscriptions $125
Business/Office Supplies $400
Other $900
TOTAL START-UP EXPENSES $9,000
Start-up Assets $18,800
Cash Required $1,000
Start-up Inventory $80,100
Other Current Assets $0
Long-term Assets $0
TOTAL ASSETS $99,900