Market Dynamics and Technology-Enabled Teaching

598 Words2 Pages

1. Market Dynamics- It is imperative to consider the role of macro environment in influencing students decision. With the mushrooming of B Schools in India, the competition among them has increased tremendously. This in turn is influencing the employment opportunities too as with each passing year the market is loaded with the MBA graduates. Major recession in Europe, Americas, with consequent impact on Asia, slowing down of once star economy of Japan, South East Asia and political upheavals in Libya, Egypt, Iraq are some indicators of the turbulence. The collapse of Lehman Brothers, subprime crisis, negative impact of tapering, slow down of Sony, GM, Toyota, Apple etc are triggers for major changes in the pecking order. All these factors also influence the quality and quantity of Industrial visits organised by any B- School and the Summer and Winter Internship generated in collaboration with the corporate houses. Hence, this variable has been called Market Dynamics, and it covers the Competition, Employment Opportunities, Political Factors, Recession, Industrial Visits, Summer and...

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