Management Activity Analysis in Small and Medium Sized Enterprise and Multinational Companies' Context

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The purpose of the small and medium enterprises in ensuring its prospect future through growth is not only about doing further business or making more money or acquiring greater kudos through larger size. Where knowledge management maturity is high, there the firms are realizing handsome profits and significant increase in growth. Growth is a strategy that basically addresses the question of unsafe and doubtful environments, with the help of attainment of greater influence over the environment within which the enterprise works. In the European economy, SME’s are recognized as the primary players. SME’s in Spain, signify that from all registered businesses which are more than 99.8%, almost 70% of the employment and make the contribution 65% to GDP. The dangers of losing core knowledge to an opponent are often more obvious among SME’s, while succession planning becomes all the more decisive when dedicated knowledge resides with just one or two key employees. In Pakistan, small and medium size enterprises are operating and contributing a handsome share of more than 40% towards the GDP and ensuring employment to millions. There are approximately 320,000 SME’s in Pakistan. This sector also provides opportunity to utilize vocational skills for both metropolitan and rural women. The importance of SME’s has increased manifolds due to their direct or indirect donation towards the value addition and exports for big industrial establishments. The strongest arguments favoring SME’s are that they provide higher resource distribution from societal point of view, because they are the open source of more employment at smaller capital cost as compared to large enterprises. According to Pakistan Ministry of Labor, there will be an addition of ap... ... middle of paper ... ...ously. 1.5 Structure of the research / thesis: - As far as the structure of the thesis is concerned it has been spread over seven chapters. Chapter 1 comprises of introduction which includes Background of the research, objectives and scope of the research, problem statement and research questions, research approach and methodology and structure of the research / thesis. Chapter 2 comprises of Literature review. Chapter 3 contains details about the conceptual framework of the thesis. That further includes research hypotheses, data collection, research design etc. Chapter 4 comprises of an overview of the Industry. Similarly chapter 5 consists of Operationalization of Conceptual Frame work in field and Measurement of Research Questions. Finally chapter 6 consists of Answers to research questions and problem statement, conclusions and suggestions.

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