Study of overall lubricants Industry in U.A.E Table of content 1. Overall view of Lubricant industry. 2. Major Player’s profiles in Lubricant industry. • ADNOC • ENOC • Total • Shell • British Petroleum • Castrol • Universal • AC Delco 3. Study of 4Ps of all major players in lubricants. • Product Mix: 1.Study of product line. 2. Product depth & width. 4. Product life of lubricant. • Price Mix : 1 .Pricing of different products • Promotion Mix: 1. Advertising strategies, promotional schemes, extra offers. • Place Mix: 1.About their global reach. 4. Study of channels of distribution of major players 5. Dubai market analysis of Major players. …show more content…
1. Product: Fuel is a commodity product offered by all the oil companies in all over the world. It is difficult to offer customers a point of difference with fuels. However, BP does so by selling petrol and diesel that is better for the environment. BP is the only oil company in world to sell superior fuels that are kinder to the environment. BP’s Products Line is: • Motor Oils& Lubricants • Fuels & stations • Convenience Shop a) Motor oils & lubricants I. Petrol segment vehicles • VISCO 7000 ( 5W30 , 0W-40 ) Fully Synthetic • VISCO 5000 ( 5W-30 , 5W-40 ) Fully synthetic • VISCO 5000 ( 10W40 ) • VISCO 3000 ( 15W40 ) • VISCO 2000 LPG ( 20W50 ) II. Diesel segment
With annual revenue of US $19.02 billion, Chevron Corporation is the 16th largest integrated oil and gas energy company in the world. Globally they account for a workforce of approximately 62,000 (Forbes 2011). In 2010, the company produced 2.763 million barrels of oil per day (Chevron 2012). Corporations as large as Chevron owe a great amount of responsibility towards the society and environment above and beyond the economic and legal obligations. The industry is strongly linked to environmental scandals and companies make various efforts to address these issues (Farache and Perks 2010, 235). The following thesis will review the Environmental performance of Chevron in terms of fulfilling social needs within society and stakeholders.
In this case, We have found Steve’s Tire and Lube’s company to have strong competitive priorities with their friendly environment, honest an reliable work, good reputation in the small town, quality service are worth the price, variety of services and supplies at retail, good employee training at vocation school, and most importantly they have loyal and hard workers， thus store turnover is rare. The order qualifier is service variety, including good services about oil changes, tire rotation and balance, brake pad replacement, and service inspection. In addition, provide retail parts and supplies are also considerable for the customer. Comparison with the same type of store, Steve’s has good order winner than others. It is about offering high
Potential Environmental Impacts of Utilization of ConocoPhillips Fuel Efficient High Performance (FEHP) Lubricant Applications in the Automotive Industry
Financially, in one month after the burst of this incident, stock shares of BP went down from $60 per share to $27 per share. In other words, about $100 billion in shareholder value “vaporised”. In addition, to make the remedy to the financial damage caused by the oil spill, BP had to establish a fund worth $20 billion. This incident was widely criticised by the media, communities, the public and other stakeholders. It undermined the reputation of BP significantly. For example, after the incident, BP was no longer one of the top 100 brands elected by Interbrand (Interbrand 2009) because most of its brand values were destroyed by the incident. Many ethical investors also turned back on BP. BP was considered as one of the most notorious companies in the U.S.A according to a RQ survey in 2011 (Harris Interactive
As an emergency response coordinator for a refinery it is vital to understand what hazards are associated with the products found in a crude oil refinery. Routine and non-routine maintenance will need to be done in order to maintain a working and operating oil refinery. This can create complicated situations or scenarios, because numerous contractors may be brought in for different repairs. This can lead to accidents in some cases because of the wide range of things going on in the refinery. Training and communication will be vital for a safe work environment with multiple entities working. Documentation of the training will also be crucial.
As part of its vertical integration, ExxonMobil has many retail operations worldwide. Consequently, it can sell a large volume of products in growing and developed markets across continents, hence maintain high levels of profits. The institution has expanded its sales by venturing into new regions globally (Dravenstott & Chieffe, 2011). Moreover, with the growing economy and demand for energy, it has enhanced the efforts to ensure that the needs of the world are
Although, British Petroleum is one of the most well-known oil companies throughout the world, they have had many problems in their past. “In Alaska, home to one of BP’s longest-standing and most important business units, the company produced nearly twice as much oil as ConocoPhillips, the other major company operating there, but since 2000 it has also recorded nearly four times as many large spills of oil, chemicals or waste” (Lustgarten 2). That was just one example of how BP has bee...
Since its discovery back in the year 1858 crude oil has been become one of the most sought after resources on the face of the planet. It is due to this fact that the oil industry has fallen into a rather odd category in the case of globalization and seeking out new markets, new labor and new customers. The reason being that the need for crude oil and fuel is always present therefore the product of oil in its basic sense sells itself and the companies do not have to go out and publicly advertise it in the sense that clothing lines and other commodities do. Oil companies must focus more on the matter of why an individual should buy their oil and along with other alternative fuels over their competitors even though in the end the companies products are the same thing. The company ExxonMobil has been the superior company in the oil industry for quite sometime now, and had plenty of success as individual companies before their merger in 1999. The reason for there success is partially due to the power they wield as the most successful company, leading to many new refineries around the world, making deals with smaller companies to gain access to new markets and are leading the world in alternative fuel research. However these things all come naturally to the biggest oil company in the industry, the real question is how they became the powerhouse they are now. That question can be answered by the way in which the company has not focused in globalizing their product of fuel and oil, but globalizing the image of the company company. This is achieved by focusing on charity in which they donate hundreds of millions of dollars, Foreign Direct Investment in areas in which they wish to expand by attempting to provide these impoverished areas wit...
Number one of one hundred ninety six countries. The United States tops the list of most oil consumption with our outrageous addiction to fossil fuels. With demand comes price, but there is a silver lining to the nearly $4.00 per gallon cost. The ‘Ecologist’ shares “Above all, cheaper oil would ease concerns about inflation, and so reduce the need for central bankers to increase interest rates. ("The heat is off; Oil.")” Petroleum is everywhere; consumer or commercial, products or fuel. Its the blood of America and has a powerful effect on all commerce. Infla...
BP has a competitive advantage in 1) cost reduction strategy, 2) sales and marketing, 3) process innovation, and 4) research and development. BP has an absolute disadvantage, but also has a comparative advantage, in producing oil. Exxon, one of its main competitors, continues to produce more
For over 100 years, the automobile industry has relied on gasoline as its main source of fuel. Gasoline is a colorless, highly flammable substance used in internal combustion engines. It is a fossil fuel made from crude oil, a natural gas formed from the remains of ancient plants and animals (Webster‘s Dictionary). Gasoline has positively influenced our way of life by providing convenient, on demand transportation. It has created a global economy that moves people and goods faster and more easily than ever imagined (Povey 12). Although a seemingly perfect substance, it has unprecedented flaws. The tremendous political, environmental, and economic problems resultant from the excessive use of gasoline leads to the conclusion that the automobile industry should not continue to rely on this source of fuel.
Bharat Petroleum offers a big range of Engine Oils, Gear Oils, Transmission oils, Specialty Oils and Greases. With respect to the economic liberalization in India, Lubricants were the first downstream Petroleum product to be totally deregulated with effect from 1991. From then onwards, a large number of players - National, MNCs as well as Global Players - have entered the Indian Lubricants market. Despite operating in a totally competitive environment, BPCL's Lubricants SBU has been registering a growth in lubricant sales continuously over the past couple of years. In 1998, BPCL relaunched our Lubricants in new attractive packs, mainly in Automotive category with three major brands depicting each segment- Mak for Diesel Engine
Operations are the activities that transform inputs into finished products (e.g. machining, testing, packaging, equipment maintenance, etc.).
Performance management is crucial for an organization going through transition especially since employees are the most affected. Most of the employees are undergoing a career crisis since most them have to adjust personally and professionally to the new work environment, an obligation that is not that easy but has to be implemented if one wishes to keep their job. BP Oil on the other hand, has the mandate of helping their employees in the transitional period since the employees need some time to adjust to their new working environment. It is for this reason that the management of the organization is mandated to practice efficient transitional management otherwise it will lose many employees both skilled and none skilled
Furthermore met more than 60% of worldwide vitality request by the oil and gas industry. Advancement undertakings and foundation as far and wide as possible, depend on the business. The oil and gas industry is a basic industry globally. The business might be isolated into five parts: