1. PRIVACY WANTED 3
2. THE REGULATION – EU DIRECTIVE AND THE CAN SPAM ACT 3
2.1. Safe Harbor 4
2.1.1 Opt-in or Opt-out? 4
1. Privacy wanted
Most of us have already asked ourselves who all owns the information about our name, our address and telephone number or the amount we keep in our checking account. Instinctively we feel that our names and other personal information belong to us and dislike the thought that someone else could profit from marketing them. However, it is the obvious reality that it happens very often. It is enough to look at our mailboxes to see big amounts of unsolicited mails with various kinds of offers for a number of products and services. Clearly, customer information is seen as a business asset that is acquired and utilized aggressively.
To understand the dimensions of the privacy debate, it is valuable to remember that e-commerce allows marketers to advertise goods and services ever more accurately, in an increasingly personalized manner. Rather than relying on demographic statistics that lump consumers into broad target groups, or collating credit card purchasing data into marketing profiles, the Internet allows businesses to track profiles and information provided directly by the consumer — and then create automated marketing programs tailored specifically to that customer. By monitoring clicks made on the Web and leaving behind "cookies" on the computer to help the system remember an individual, marketers can gather a startling amount of personal information with which to sell goods and services.
There is a lot of talk about the desired level of privacy regarding the wide range of customer data held by businesses. The consumers are becoming more displeased by marketers buying and selling their personal information, while at the same time the rise of e-commerce has raised fears about this issue, due to the ease with which all types of sensitive data may be gathered, copied, shared, and misused via the Internet.
In response, the European governments have passed tough laws regulating how businesses manage and share personal information — including a prohibition on sharing data with businesses located in countries that fail to provide adequate data protection. Given the far less restrictive policies on privacy in the US, many in the business community feared that the new laws would effect e-commerce between the US and Europe.
2. The Regulation – EU Directive and the CAN Spam Act
The view on how much protection consumers deserve regarding their data and how much control should they be allowed in the way businesses use that data depends on where one lives.
The personal connection Americans have with their phones, tablets, and computers; and the rising popularity of online shopping and social websites due to the massive influence the social media has on Americans, it is clear why this generation is called the Information Age, also known as Digital Age. With the Internet being a huge part of our lives, more and more personal data is being made available, because of our ever-increasing dependence and use of the Internet on our phones, tablets, and computers. Some corporations such as Google, Amazon, and Facebook; governments, and other third parties have been tracking our internet use and acquiring data in order to provide personalized services and advertisements for consumers. Many American such as Nicholas Carr who wrote the article “Tracking Is an Assault on Liberty, With Real Dangers,” Anil Dagar who wrote the article “Internet, Economy and Privacy,” and Grace Nasri who wrote the article “Why Consumers are Increasingly Willing to Trade Data for Personalization,” believe that the continuing loss of personal privacy may lead us as a society to devalue the concept of privacy and see privacy as outdated and unimportant. Privacy is dead and corporations, governments, and third parties murdered it for their personal gain not for the interest of the public as they claim. There are more disadvantages than advantages on letting corporations, governments, and third parties track and acquire data to personalized services and advertisements for us.
Computers, tablets, cellphones and all modern tenchnology has decrease our expectations of privacy in this digital age. People don't care anyone for their privacy, they only want the benefits that modern technology has brought to them. In the essay, “Privacy is Overrated” by David Plotz (2003), argues that it is sometimes good to be open and not be bother by privacy. In Jack Shafer's (2010) essay, “The Invasion of the Cookie Monster” he argues that we are the ones to be blame for the lost of our online privacy. The didgital age has created an extremely big problem of privacy for people.
In a world of Facebook and LinkedIn and YouTube and OKCupid and Google and IPhones and Ipads and Kindles and all the other hundreds of sites and devices designed to garner personal information, data-mine your information, to better advertise, sell, inform, and connect you with the people or the places that you want to experience. The wonderful world of the Internet helps connect millions of people with millions of other people in milliseconds all day, every day. All the swapping and sharing of information create a world of transparency, deception, fraud, and identity confusion. Avatars, aliases, and profiles are the ways most people advertise their goods and services and themselves. With this consideration an erosion of privacy has changed our culture in ways that some predicted years ago and some that are new to our era. This paper will explore some primary regarding how technology causes the changes in privacy and what are the effects brought on by these changes.
Identity is a group of characteristics, data or information that belongs exactly to one person or a group of people and that make it possible to establish differences between them. The consciousness that people have about themselves is part of their identity as well as what makes them unique. According to psychologists, identity is a consistent definition of one’s self as a unique individual, in terms of role, attitudes, beliefs and aspirations. Identity tries to define who people are, what they are, where they go or what they want to be or to do. Identity could depend on self-knowledge, self-esteem, or the ability of individuals to achieve their goals. Through self-analysis people can define who they are and who the people around them are. The most interesting point about identity is that some people know what they want and who they are, while it takes forever for others to figure out the factors mentioned before. Many of the individuals analyzed in this essay are confused about the different possible roles or positions they can adopt, and that’s exactly the reason they look for some professional help.
Human development is a highly complex lifelong process. Identity is a self-definition or sense of who one is, where one is going, and how one fits into society. It relates to our basic values that dictates the choices we make in life. It is considered that identity formation is a means of finding oneself, by matching one’s talent with available social roles. Crisis is a vital part in one’s development. It occurs in every stage of finding one’s self and without resolution, may lead to tension and role confusion. Dedicated and influential theorists such as Erik Erikson and James Marcia have contributed significantly to the broadening and understanding
It has long been believed that information is power. Thus, people collecting personal information in ...
According to recent statistics, every year Americans spend about $50 billion on products and services promoted to help them lose weight. Many of the overweight and obese people that join commercial weight loss programs are looking for a quick fix to lose the weight, such as fad diets and dietary supplements that are marketed to burn fat fast. However, many of these diets offer little success or success for a short time, resulting in many gaining the weight back a short time afterwards. Fad diets are “a trendy practice that has widespread appeal among a population. After a period, however, people lose interest in the practice, and it becomes no longer fashionable. People often lose weight while following fad diets, but usually regain much of
It can also be argued that it is a conscious effort to choose one’s path. Whichever, one wants to believe, I know that if I had not proceeded through the four stages of identity development, I would not be the person I am today, flawed and happy, with regrets and accomplishments, but most importantly with the love and support of those who mean the most to me.
During this stage, Erikson believes that the individual’s successful identity formation relies on social, cognitive and physical maturation (Pittman, Keiley, Kerpelman, & Vaughn, 2011). The individual tries out different roles for who they see in themselves and who they portray to others, eventually committing to their own personal role and occupational choice. Pittman et al. (2011) describe the identity formation as “consisting of decisions, investments, and commitments tied to current and future roles, goals, and relationships.” Additional considerations for identity formation include the context of the culture which is available to the adolescent during this time. After successful resolution of this stage during adolescence, individuals will typically progress into Erikson’s Intimacy versus Isolation stage during young
The issue on privacy is extremely controversial in today’s world. As the United States’ use of the internet, a global web of interconnected computer networks, expands, so does its problem with privacy invasion. With the U.S. pushing for new laws governing internet use, citizens are finding their privacy being pulled right from underneath them. Web users are buying and selling personal information online as well as hacking users for more information. One may argue that there is no such thing as privacy on the internet, but privacy is a right among Americans, and should be treated as such.
Are the benefits of electronic communication at the expense of our privacy? How does the Internet affect the availability and use of our personal information? The Internet brings another dimension to the issue of privacy. Whether you are voting on-line or buying a book from Amazon.com you must consider how much personal information has been collected about you, with or without your consent, and how it can be used. Policies governing privacy on the Internet are still not clearly defined and many on-line users do not understand how the information they provide will be used. How much...
Meeus, W., Schoot, R., Keijsers, L., & Branje, S. (2012). Identity statuses as developmental trajectories: A five-wave longitudinal study in early-to-middle and middle-to-late adolescents. J Youth Adolescence, 41, 1008-1021. doi: 10.1007/s10964-011-9730-y
Created for communication, the internet, both the world wide web and the deep web, is the greatest way to transmit information between multiple platforms. The exponential growth of the internet only increased its use in the world, with a myriad of digital services, like the media, articles, forums, and entertainment and social platforms, especially twitter, youtube, facebook, and multiplayer gaming, using it as a vehicle for communication and spreading information, and possibly also influence. The uses of the Internet is good to know, sure, but what does it have to do with the concept of privacy? Today, the involvement of the internet with privacy gets quite convoluted, and countless issues, successes, controversies, and terrors have occurred
In Erikson’s Identity vs. Role Confusion stage, I thought, “Who am I?” countless times like many other adolescents. I occupied much of my time trying to construct a firm identity of myself, which I now realized did more harm than good. Letting myself explore different interests would have helped me find my identity than me trying to fake some firm identity.
Privacy and security of personal data is one of the most difficult challenges that businesses dealing in e-commerce venture face in today’s global world. Though these business sites have little or no interest in private and personal information of the users, but the information collected by them can however lead to risks. The personal information is often provided by users actively and voluntarily such as names, email ids, physical addresses or even credit card information. Though in some cases information is passively passed on by users and even sites to third party, for example some of site banner ads allow third party advertisers to track users browsing habits. But most often websites gather and use the data containing individual’s information without even their knowledge. Main concern of e-commerce business ventures in today’s world is lower the liability risk in regards to the site’s personal information collection practices. In order to achieve the desired success they should constantly determine and examine what kind of information is being collected by the site and should constantly develop privacy policy statement in order to protect the information. Among many aspects of crime on the information superhighway, electronic vandalism, theft, money laundering, electronic vandalism, illegal interception, electronic funds transfer crimes are some examples. In the following paper more insight on privacy issue. Some of these issues, available options and risks surrounded are further highlighted.