Knowledge Management

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Knowledge Management

Gene One’s goal is in three years to realize 40% growth targets, raise capital, and develop new products in the biotech sector. The leadership team identified these goals in a proposal to the board. The team is trying to make the company a success by succeeding in the public entity. The only issue is no one knows how to implement an IPO bringing the company to try and recruit people in the financial sector whom dealt with IPO’s. The company is also using the knowledge that the team already has and educate themselves on IPO’s, because they have competent operators and they have the free will to apply his or her knowledge in anyway.

“The company uses two applications of the knowledge management process. Those are knowledge acquisition and knowledge use. Knowledge acquisition includes the organization's ability to extract information and ideas from its environment as well as through insight. One of the fastest and most powerful ways to acquire knowledge is through grafting —hiring individuals or acquiring entire companies. Knowledge use is acquiring and sharing knowledge are wasted exercises unless knowledge is effectively put to use. To do this, employees must realize that the knowledge is available and that they have enough freedom to apply it” (McShane & Von Gilnow, 2005, p.83-86).

Knowledge management is any structured activity that improves an organization's capacity to acquire, share, and use knowledge in ways that improve its survival and success. (McShane & Von Gilnow, 2005, p.80).

Open-Systems Anchor

To stay in competition with other companies, Gene One had to develop new marketing mixes. The leadership team developed a plan to fit the emerging conditions of public entities so they can stay in contest with public companies.

“A company's survival and success depend on how well employees sense environmental changes and alter their patterns of behavior to fit those emerging conditions” (McShane & Von Gilnow, 2005, p.73-74).

“Open systems is defined as organizations that take their sustenance from the environment and, in turn, affect that environment through their output” (McShane & Von Gilnow, 2005, p.73).

Organizational subcultures and countercultures

Adaptive culture

The organization is trying to expand and doing so would order them to abide by societal values.

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