Papa John's Case Analysis

Industry Analysis

Pizza came to prominence during the 16th century in Naples, Italy. Pizza was eaten by the poor mostly and was not a serious form of cuisine. During this time pizza was not as fancy as it is now. It was a simple white sause covering the dough. It was not untill centeries later the Italians started the experiment different toppings on the pizza. In the 1889 in Naples, Raffaelle Esposito the margherita pizza was created. The pizza features tomatoes, basil, and mazzarella, it was the first time chesse has been used on the dish. Pizza has evolve over the years in different regions in Europe and America. America caught on the pizza trend after Italian immigrants brought it over during the 19th century. In present day customers have

A company mission defines the firm 's core intent and the business or businesses in which it intends to compete. Papa John 's has four different mission statements that apply to four different groups of Papa John 's stakeholders. Those four mission statements are:

"Customers: Papa John 's will create superior brand loyalty, i.e. "raving fans", through (a) authentic, superior-quality products, (b) legendary customer service and (c) exceptional community service.

Team Members: People are our most important asset. Papa John 's will provide clear, consistent, strategic leadership and career opportunities for Team Members who (a) exhibit passion toward their work, (b) uphold our Core Values, (c) take pride of ownership in building the long-term value of the Papa John 's brand and (d) have ethical business practices.

Franchisees: We will work as a team with our franchisees to create continued opportunity for outstanding financial returns to those franchisees who (a) adhere to Papa John 's proven Core Values and systems, (b) exhibit passion in running their businesses and (c) take pride of ownership in building the long-term value of the Papa John 's brand.

Shareholders: We will produce superior long-term value for our

Papa john 's pizza is not focus of multiproduction strategy which is the action plan the firm uses to compete in different product markets. Papa john is more focus on the pizza and perfecting a pizza that customers will love and enjoy because that is there model. Their mission to create a superior brand loyalty for their pizza. The key strategies involve Hedging and Vertical Intergration by negotiating with suppliers to purchase products at a lower price and organizing supplier agreements to buy key resources to sell at a lower fixed cost to improve profitability. Vertical Intergration will be important to keep superior quality as global expansion progresses. This will also create a risk to entry and barriers to entry for new and existing