Tourism is an outstanding asset to all visitor target destinations and way of life .It is the leading source of revenue for New Zealand through visitors and local tourists major contribution to the host destination economy. It is an important foreign exchange earner which grants the most income, jobs and growth as we depend on it .The report " The State of the Tourism Industry "produced by the Tourism Industry Association New Zealand and Lincoln University, appears in Tourism 2025, the New Zealand Strategic plan . The report asserts that the Tourism Industry of New Zealand is in a better position to benefit of growth opportunities and its report records a year of strong and continued growth, marked by a return to strong international …show more content…
Accounting for more than 166,800 full time equivalent jobs worldwide and directly employs 4.7 % and indirectly employs 3.1% of the New Zealand workforce and an estimation of nearly 8.3% of total employment in New Zealand. The New Zealand government as a host destination is earning money through airport taxes , tourist taxes, increased export earnings and income tax revenue from employers working in the industry. Tourism employment is probably the most important social advantage of tourism . Tourism is not like many other export industries, international visitors spending money on New Zealand goods and services help to boost more money to our economy as for domestic people purchased the same thing is not counted as international expenditure.The Tourism Industry can be divided into two different categories. These are Domestic and International tourism . Domestic Tourism is where the local tourists travel within the regions of their residence …show more content…
The number of international student arrives in the year 2014 and studying for less than 12 months was in total, of 53,088 and an expenditure total spent of about $1.9 billion , an average of $36,072 each. The education side is an area of marketing to gain value for students and their family and friends to study in New Zealand as well as a key area for export earnings growth. The other way of getting money is the cruise side segment . It is a fast growing part of the New Zealand’s holiday market.The contribution of cruise 2013/14 season with the 202,722 passengers and 69,880 crew were $365.3 million.Air connectivity is also consider a sustainable growing international market demand . The growth of inbound passenger capacity
by Gordon Waitt. University of Wollongong, Australia. Tourism management Articles Vol. 17 No. 2. Pg.
Tourism Research Australia, Department of Resources, Energy and Tourism. Tourism contribution to the Australian Economy, 1997-98 to 2009-10., [Online. Available at: [Accessed 7 March 2012].
The conch signifies order and civilization. Piggy relies heavily on it, thinking it still gives him rights no one else believes in anymore, and is constantly heard saying, “I got the conch,” (42) while the other boys are trying to silence him. Even as the others forget about the conch and realize it no longer matters, Piggy clings to it, and to the idea of a fair democracy on the island. He is the only one who comprehends the fact that they need order to survive. Piggy is smart and sensible, which would also make him a good
Over the past few years, cruise ships visiting New Zealand has grown drastically. Between 2014-2015 alone, the cruise sector was worth $436 million in value to the New Zealand forecast. This is predicted to grow to a whopping $543 million between 2015-2016. As the cruise ships entering New Zealand are getting bigger and there are more coming, the New Zealand cruise industry will be growing, as well as providing adequate infrastructure. Making these continuous changes is going to have many positive and negative impacts on the country and its residents.
The total revenue of tourism in 2008 for Vancouver Island was $14 billion with accommodation & food making up 36% ($5.04 billion), transportat...
For the introduction, brief information regarding my purchase and the travel and tourism industry is presented. It was then followed by the explanation of the 2 chosen theories from two different chapters.
A proportion of these visitors are 96% ‘likely’ to recommend New Zealand in future, this has remained unchanged. USA, UK and Germany are most satisfied with their New Zealand Holiday experience. It has been observed that Japanese travellers are significantly more satisfied with their experience compared to past years. Visitors to New Zealand are also highly satisfied with the natural environment. It has been rated a high 9.0 out of ten and receives this high rating across all markets. With 78% believing New Zealand’s environmental practices are better than other countries. It has been found that experiencing natural scenery is a favourite amongst visitors to New Zealand. A decrease has been observed in the past year however, in the average number of activities being participated in, dropping 6.5% in the last year. Price has been seen as a problem in the current state of tourism results, it has been driven by lower satisfaction with price over quality. This has been especially so in the accommodation and food and beverage sector. Both of these are rated as high importance to visitors attributing 29% to the New Zealand holiday experience. Looking more into these sectors it has been observed that food and beverage has rated 8.1 out of ten and accounts for 10% of importance to the New Zealand holiday experience. The quality of food
In 2013-14 Tauranga had 83 voyage calls, 25 vessels entering with 83 port days in total. They also had 100 unique passengers and 149,000 passenger port days. Tauranga has established itself as a go-to destination for cruise passengers, with its natural beauty and friendly locals it is not hard to see why. Over the years, Tauranga’s cruise tourism has changed from the 2013-14 statistics, the amount of voyage calls this year has gone down but the amount of unique passengers has gone up to 160,100.
Tourists are more dependable on website to get the information and overview of destination. Therefore one of the website of bay of island is www.tourism.net.nz, which gives complete information. In this assignment, we will mainly discuss about marketing mix, customer wants, creating value for the customer, destination location and tangible experience from tourism marketing perspective.
On the tourism New Zealand website, they have anticipated that in the 2015-2016 seasons, New Zealand will get $543 million going into the country. This is good because some of this money will go into the community and will be able to help the locals. Also having cruise ships going into Dunedin’s port, the local cafes, restaurants and outlet shops will benefit from the tourists when they arrive from the ship. Dunedin hosted about 131,000 cruise ship passengers and 58,000 crew in a season and earned close to $30 million for the community. In 2010/2011 an estimated $130 per port was spent my passengers on retail, transport, cafes/restaurants and
During the past few decades, traveling has greatly increased. Purposes of travel vary, some travel for business, some for leisure,
Taking into consideration the size of the uk we are a relatively small country however our tourism industry consistently ranks within the top ten. According to a current Mintel report it states that ‘At present, the country’s inbound tourism industry is worth over £16 billion, while in terms of travel and tourism demand, the economic contri...
For New Zealand tourism has a lot to offer but at the same time, care has to be taken not to mistreat it. The social and cultural impacts of tourism on New Zealand so far have been on the whole beneficial but as tourism continues to grow this could change. Non-economic benefits of tourism are maximized when visitors and hosts share mutual interests and when trade is relatively small. However these factors limit potential tourist markets and income. One solution to this problem could be promotion of New Zealand as a high quality destination at a higher price, i.e. less tourists spending more money.
It seems in recent years the tourism industry has grown rapidly bringing a lot of strengths to the sector. First of all in 2004 the world tourism revenue rose 10% to a record 622 billion dollars according to the world tourism organisation. The United States had the most revenue from tourism as their receipts rose 16% to $75 billion, followed by Spain with $45.2 billion and then in third France with $40.8 billion. Tourist arrivals rose globally by 11% to US760 million, the fastest rate of growth for some twenty years. (Bloomberg News, 2005)
At the present time, one of the inseparable parts of the economic growth is considered as tourism industry. Commonly, tourism is the movement of people to other places for business or leisure purposes as well as covers their activities. Holloway and Humphreys defines that the places where tourists come and spend their money are called as “tourist destinations” in other words “receiving areas”. Many countries have been improving tourism to overcome economic difficulties since it is growing fast. The industry activities have been demonstrated a general positive trend in the economy and it has already become the inherent part of economic development. In host countries, tourism has led to such positive consequences as the improved infrastructure,