INNOVATION IN INDUSTRIAL PRODUCTION Topic Innovation in Industrial Production-Forbes News Main Theme Tesla’s Innovation are transforming the auto Industry Main World Region America Subthemes Desirable Electric Vehicles (EV) and Transforming Auto Industry from ICE vehicles to electric vehicles Introducing Main Theme The main theme in this article is how Tesla’s innovations are transforming the auto industry. The company has innovated and produced desirable electric cars like Model X doors. The proponent of this argument hold that the losses that Tesla has had are just short run and hold that Tesla is producing extremely needed electric automobiles. These vehicles have fast speed and go long distance over other rechargeable cars (Gregersen, 2016). The EVs are moreover safer over the Internal Combustion Engine (ICE) automobiles. Due to this innovation, Tesla reeled in closely 400,000 reservations for its Model 3 in a just one week. The pre-orders that is expected to rack up over sixteen billion of vehicles sales. The innovations announcement through a single tweet from Musk sent the Tesla’s shares surging (Gregersen, 2016). The innovation has had the backing of the investors with a lofty market cap of $30 billion thereby translating into a significant …show more content…
These two themes are relevant to the global connections. To begin with, the Tesla has produced desirable electric vehicles which go faster and further than any other electric vehicles (Gregersen, 2016). Moreover, these desirable electric vehicles (cars) safer than the internal combustions engine (ICE) vehicles. In this cases, the Tesla’s cars are relevant to the global connections because they are safe and go faster and further. This will facilitate the movement of people making them to connect faster and further. The second theme is also relevant to the global connections (Gregersen,
The 1996 documentary Who Killed the Electric Car? explores the factors behind the demise of General Motors’ EV1, the popular and elusive electric car of the early 1990’s. The EVI was popular with the public, and it was clean, fast and efficient. This video sets out to solve what is effectively a murder mystery – the plug was pulled on the EV1 in 2002 after only 1,000 of these cars had been produced by GM, most of which were subsequently destroyed by the company in a secret location in the Arizona desert.
...spects of society, while at the same time social forces do much to stimulate and shape these technologies” (p. 304). Therefore, society in general could be to blame for why the battery electric vehicle was destroyed and revived. In the beginning, the electric vehicle was before it’s times and consumers were not onboard, but today it is gaining more momentum because of the affects of global warming and the efficiency of an electric vehicle benefits the environment, consumer, and society as a whole.
When the Tesla Model S was first released, Consumer Reports named the Electric Vehicle (EV) the most remarkable auto ever tested. The consumer protection publication; that has been looking out for their readers since 1936; said that the Flagship vehicle from Elon Musk’s Motor Company, was essentially flawless. Its performance on the track and in safety testing was second to none. However, due to a drop in quality class; from average to below; the Tesla Model S has been removed from Consumer Reports’ Recommended List.
In December of 2010, the world’s first, entirely electric vehicle was introduced to the car industry and Nissan was responsible for launching this innovative car known as the Nissan Leaf (“Nissan Product Information”). According to business reporter Michael Strong, Nissan Motor Company’s CEO Carlos Ghosn previously set a goal of selling 1.5 million electric vehicles by the year 2016. However, in 2013, Ghosn announced that it is very likely that Nissan will not reach this goal. He believes this may be achieved four or five years later than expected. Ghosn and Nissan Motor Corporation have evaluated the weaknesses of the Nissan Leaf and have discovered the contributing factors in the surprisingly low sales (Strong). In this commentary, it will become evident if Nissan has made effective improvements to pick up sales of this innovative vehicle that could result in the future of cars all around the world. The reasons for their underperformance will be evaluated and their ability to make the necessary changes to improve sales will be evaluated. A SWOT analysis has been set up to analyze the Nissan Leaf, its strengths, weaknesses, opportunities, and threats. This will show if Nissan has made the necessary changes to better their sales of the Nissan Leaf.
Tesla motors is a company that produces and sells automobiles. Tesla is not any old automobile company. Tesla specializes in all electric cars that run 100 percent on battery and focuses on the future. Tesla is looking into the future and realizes that fossil fuels will eventually run out. Tesla is moving toward a zero-emission future for the better. A tesla is a vehicle, an all-electric vehicle that combines safety, performance, and efficiency. In 2016 Tesla’s annual revenue totaled to 7 billion dollars. Tesla is a profitable company. Tesla has seen potential growth in annual gross income, since 2012 from earning 30 million dollars to 2016 earning 1.5 billion in annual gross income. (1) The Tesla factory is located
In the documentary, Who Killed the Electric Car? “suspects” are taken a look at to discover the reason that the promising new electric car in the 1990s disappeared from commercial sales in the United States. Among the reasons for the death of the electric vehicle are consumers, big oil companies, car companies, government, hydrogen fuel cell cars, and technology. In the technological view, the electric car was thought to have problems in the source of its energy and how it would refuel when there were not numerous stations available.
...rther then the end of 2010, the introduction of the electric car is not far to come. With proper government regulations and consumer knowledge, adoptability of the electric car is possible. However, one can drastically differ in opinion as to why the required elements to support such a vehicle were not readily planned to facilitate such a change. The inadequacies draw wavering concerns for both consumers and business looking for the return of value and profit. The larger picture needs to be remembered in which oil is not a renewable resource and results in pollution and environmental hazard. Consumers and business must work together to overcome the roadblocks down the road and support each other in the introduction of and future of the electric car. Adjustments will have to be made on both sides to ensure success and minimize the society and economy disruptions.
It is a known fact that technology that is developed in motor sports will eventually trickle down to the automotive industry. However for a long time this has been happening with gas powered technology and safety innovations. Recently, there has been a startup of a new form of motorsports that focuses on Earth’s environmental status. Formula E is one of the ways to spread social and political awareness and interest in electric vehicles. To make the car a sustainable and innovative platform. The goal of this research paper is to answer the following questions: how fast will the technology trickle down from motorsport to everyday life, are these efforts worth it, will Formula E make electric cars more popular around the world, how much do electric
...t of the electric car for the economic and practical benefits that would reinvigorate the country and make life easier for everyone. Upon revisiting the original question to this essay, the electric car is a worthy solution to our energy crisis and proves to be an economically responsible car. Its long-term cost savings outweighs easily improved flaws. However, in order to better understand the work done by scientists, research must be done specifically on the predecessors to the electric car and determine how those have stood the test of time. This will be done in order to help predict how the electric car will survive in the world. The future may always have a hint of uncertainty, but if scientists, governments, and drivers implement the new car with care, the goal of a smooth transition from fossil fuels to renewable energy sources can finally be achieved.
Chiefly, and most apparently, it is the goal of Tesla Motor to generate demand for Tesla vehicles (Andrade, Holloway, Payne, Roy & Sheffield, 2015). In turn, demand will drive leads to the Tesla sales team (Andrade, Holloway, Payne, Roy & Sheffield, 2015). Tesla will continue to build long-term brand awareness, in addition to continual management of corporate reputation (Andrade, Holloway, Payne, Roy & Sheffield, 2015). Tesla Motors will expertly manage the existing customer base to create loyalty and increase customer referrals (Andrade, Holloway, Payne, Roy & Sheffield, 2015). Additionally , Tesla Motors hopes to enable customer input into the product development process (Andrade, Holloway, Payne, Roy & Sheffield, 2015).
Having both marketing strategies and both products analyzed and the history of the important marketing decisions made and techniques used by the company written down, it will be interesting to perform a critical analysis of how the market and business realities made an impact on the marketing of Tesla Motors, why it happened and what was the effect. The presence of the CEO and the impact he makes on the public and investor confidence will also be critically reviewed. Based on the results, a list of recommendations will be composed for both representatives and marketing specialists who work in the same or similar
This has resulted in exposing many automobile users to unpredictable prices of fuel. These issues were, however, the reason for the inception of Tesla Motors so as to bring into existence another set of automotive which serves the similar purpose but uses another form of energy that is electricity to drive them instead of the disadvantageous gasoline-powered engine. This invention was influenced by a number of factors in terms of its planning and performance (Hunger, 2010). Factors affecting Tesla’s planning and performance. The success of any organization, just like the Tesla Motor, largely depends on the planning of the activities by the management team in the company.
Tesla offers adults who want a luxury car without paying a fortune in gas prices with future generation electric cars, that where style, performance, and the environment are never sacrificed.
Alan Musk, the CEO of Tesla has attempted a risk again. The fans of the company are very happy about him. Musk has decided to fit all the Tesla vehicles with the cameras and radar, which will help them to drive autonomously without the help of the human. Some of them have appreciated this attempt and others call it as risk.
In this case study I will be discussing advantages and disadvantages of electric cars. Electric cars are cars that are powered by electricity. Electric vehicles are an important part of cutting emissions and reducing global warming. The battery of an electric car stores electrical energy. The electric motor is coupled to the wheels through gears; it converts 59-60% of electrical energy into the wheels. The battery runs the motor which allows the car to move. Electric cars are necessary as they will save money, because electricity is cheaper than gas. Also electric vehicles will help reduce global warming and pollution. However, some people say that electric cars still have environmental costs. The electricity used to recharge EV batteries has to come from somewhere in the world, and now, most electricity is generated by burning fossil fuels. Although electric vehicles are classified as green cars, purists will not appreciate the toxicity of the batteries.