Technological development is impacting the business landscape by providing new ways and opportunities to conduct business. In the last decade e-commerce has especially created new possibilities to change ways of doing businesses or create new business models. In such a changing environment the role of the leader is becoming vital (Ada 2006).There is no doubt in importance of e-commerce in this new era .It became the necessity of organizations and even competitive advantage. In near future it will be difficult to survive without adoption of e-commerce.
Since its comet-like boom in the nineties the internet has attracted myriads of companies to do business on this boundaryless media. And the boom does not seem to stop. eCommerceis a catchword, which stands for a whole branch of new types of businesses that mushroomed up in the last couple of years. Retailers, all sorts of companies, even law offices are using the web for their daily business. There seems to be no comparable other way to develop and exploit global markets. The internet is more and more used as a fast, innovative and cost-saving tool to gain and serve customers where they feel most comfortable and relaxed, namely right in their office or at home (Jonscher, 1999, p.204). In the following there are just three examples of companies, which base a significant fraction of their business on the web.
In today's competing world, many organizations are rethinking their strategies in terms of the online business and its capabilities and culture. Organizations are taking advantage of the widespread web to buy and sell goods from other companies and recently from individual customers. Exploiting these opportunities of convenience, availability and widespread reach of the web or Internet, many companies such as Amazon have benefited from the use of web successfully.
Introduction: E- Commerce is a phenomena that is emerging rapidly between businesses all over the world, and it has affected the businesses at all sizes in many aspects. This research is looking at the small businesses, and its importance in the market and economy, EC and its benefits and limitation, and what impact has electronic commerce had on the businesses. Small Business: Definition: A small business may is a business with a small number of employees.
Abstract: It is puzzling why so few small businesses have attempted to make it in the Internet ‘gold’ rush. Apart from an unprecedented access to information, the Internet has also provided unprecedented economic opportunities that have accelerated the pace of business innovation. Business-to-business and business-to-consumer transactions can occur, without regard to geographical location, over the virtual business transaction table that the Internet affords. In 1998, the Internet economy alone generated an estimated $301 billion in revenue. In spite of such economic evidences, however, only 22% of the 24 million US small businesses that exist conduct business transactions online or take advantage of the economic opportunities of the Internet. A Merrill Lynch study states that to survive in the evolving economy, small businesses must attain market share online. The fact that small businesses are thus failing not only to take advantage of the economic opportunities, but also to negotiate their survival must stem deeper than the simple explanation of ignorance or a lack of appreciation of Internet opportunities that are easy to employ to explain this situation. This paper attempts to determine the major issues at play in determining who participates and who does not on the e-commerce/Internet play field. It also offers a few suggestions of how some of these issues may be resolved to even the unbalanced scales that now exists between small and large businesses participation in e-commerce.
The rise of the Internet in the last decade has brought about a new form of business that has revolutionized the way in which the companies of today operate. There are many possible explanations for the rise of this form of business in society, and all of these explanations are debatable. The rise of digital information and information technology has created a powerful tool that mutually enables consumers and companies to bring about the transformation of traditional capitalism. Companies such as eBay, an online auction site, have created a virtual marketplace for the collectivity of buyers and sellers, improving the dynamics of capitalism. These companies leverage the accessibility, efficiency and information-richness of electronic commerce using the Internet as a tool for the transmission of information. The capitalistic system remains constant in the traditional physical market place, as well as on the Internet; the difference lies in the efficiency of information transmission.
Now internet has become the biggest marketing tool in business trends. People can make purchases in online through credit cards anything from anywhere in the world, and that anyone can become a business owner for their online business.
As the growth and attractiveness of the e-commerce industry is at a constant rate, the threat of new competitors into the marketplace is very high. The simplicity and the low barriers of new entrants would be only $10.69 a year to insure that their website is running on the
The high take-up of the Internet leads to variety of opportunities in front of companies. People are more online than ever. They spend many hours each day on Social Networks such as Facebook and Google+. It is no wonder that buying and selling can now be done in a more convenient way. Although traditional shopping is still thriving, online shopping can be an alternative for people wanting to save time and money. If a certain customer plan to go shopping, it could be stressful and also be time consuming. E-business has made shopping or any kind of transactions online much easier and convenient. It introduces new facilities, opportunities and way of shopping for both vendors and customers.
In her book, McCue- an advisor to U.S. Government, United Nations, and World Bank organizations on trade development, e-commerce, e-government, and youth issues since 1991– indicates that Internet is used as sales and marketing medium but this sales channel is not as viable as expected because a huge number of competitive websites are growing exponentially. In addition, misunderstanding e-commerce and Information and Communication Technology (ICT) can result in ineffective business practices. She also provides handy checklists, detailed outlines of key operating principles, and insider tips of what to do, what not to do and where to find information for building an e-commerce strategy and executing it in an integrated marketing program. This book also has templates and techniques for strategy and addition resources. And more important, the ideas presented here can be used in all organizations, from small to large e-commerce enterprises in this fast-changing world.