Hotravelier Case Study

Hotravelier – explore and travel anywhere as you wish

Travelling to sophistiated or exotic places doesn't mean that it always has high expenses, you only need to know the right place and at the right time. I was grewing up with traveling, my parents always take me to places both within the country and oversees. We don't always stay in a very expensive or budget places, we stayed in all from budget to luxury. My family consider traveling as a reward to youself and we always need a retreat in our lives and that has influenced me to become passionate about traveling and hotel. Therefore, leads me to choose to study in hospitality management and laters on working in hospitality. I don't only travel to famous places but also small town that not

Social Media

 Create a blog/ website under the domain name of “hotravelier” and constantly post a review about the place, when and where to book to get a good deal

 Create an Instagram account under the same name with website “hotravelier” and posting the picture of places I visit

 Create a facebook page to reach more audience as there are also elderly people who doesn't use Instagram. This way will help generate more people and create awareness about “hotravelier" brand

Lalida Phadungkiat

ID: 1081410 as my target audience is not only young people but also elderly who has more ability to afford the luxury products and places because “hotravelier” is not only about budgeting

 Create a contest by having my viewer/ follower tag their friends, or click like and share the post to their wall on facebook or Intagram page, It will help generate a wider range attention from public

 Have the audience put a suggestion about the unique place they want to visit or about their hometown which I will visit and create a review later