Homelessness

Homelessness in our society.

The existence of homeless people in our society is still evident today. Everywhere you look around our cities, parks and streets it is likely that you will witness a homeless person struggling to survive. This is most certainly a social justice issue, every Australian deserves a secure and comfortable place to dwell, not left on the streets to perish.

In society the rich get richer, and the poor get poorer. People today are far to driven by work and money to see the problem of homelessness surrounding them.

Those very reasons explain why I chose this topic to create an advertising campaign. On the 23rd of June, 1987 the Hawke government promised us this. “For our next term, we are setting achievable goals for Australia’s future in the world…. So we set ourselves this goal: By 1990, no Australian child will be living in poverty.”

If only this goal was achievable. Between the years of 1991 and 1994, the number of young Australians between the ages of twelve and eighteen living in poverty had doubled to twenty one thousand.

The government does not do enough to help the homeless, although some people are homeless due to their own wishes, there are many people on the streets that do not choose to live as they do. People are homeless because they may have lost their jobs, evicted from their homes, teenagers that run away from families and teenagers that are ‘thrown away’ by families who no longer want them. Every year, nearly twenty seven thousa...