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Home depot security breach case study
Home depot data breach 2014 case study
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Introduction – Overview of The Home Depot Case Study
This analysis will explore The Home Depot data breach which occurred on Sept 8th, 2014, one of the nation’s largest security retail compromises of that time. The Home Depot, with over 2,200+ stores in the United States, Canada and Mexico, suffered a historic cyber-attack of significant proportions. The breach was devised by skilled hackers who developed an unknown custom malware that penetrated their payment systems and stole over 56 million credit cards and email addresses from millions of customers. In my research of this case, it was difficult for me to comprehend that the world’s leading home improvement retailer could be so careless given this breach occurred less than a year after the Target data breach in December 2013. This evaluation of The Home Depot will examine the company’s discovery of the breach, their response to customers, improved data security measures, and finally the outcome including present day findings
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Their stock prices have continued to rise even during recessions and the data breach. The Home Depot continues to surpass its competitors such as Lowes, and is widely known for their diversification in the industry. I shop at Home Depot for this reason - buy anything online & pick it up in stores.
(Tara T. Seals, 2017) As of March 2017, Info Security Magazine stated that The Home Depot settlements of the data breach are up $179 million and counting but portions are being paid by their insurance company. They went on to report that: “Home Depot agreed to track and manage its data security risk assessments using a risk-exception process, conduct annual reviews of service providers and vendors that have access to payment card information, and create a security-control framework. The retailer also implemented enhanced
The Minneapolis based Target Corporation announced in December that criminals forced their way into the company’s computer system. The data breach compromised 40 million credit and debit card accounts of customers who shopped during the holiday season between November 27 and December 15, 2013. The data captured was far broader than originally imagined as hackers gained access to 70 million customer’s personal information including names, home addresses, telephone numbers, and email addresses. Additionally, expiration dates, debit-card PIN numbers, and the embedded code on the magnetic strip of the card were stolen.
Hacking into large companies or agencies to steal one’s card information has become simple. Lewis (2013) says that, “Hacking is incredibly easy; survey data consistently shows that 80 to 90 percent of successful breaches of corporate networks required only the most basic techniques“(p. 1). On November 27, 2013, Target’s security was breeched when forty million credit and debit cards were stolen. The breach lasted from November 27 to December 15, 2013.
Issa utilizes statistics to suggest ideas. He says, “The Office of Personnel Management’s security breach resulted in the theft of 22 million Americans’ information, including fingerprints, Social Security numbers, addresses, employment history, and financial records” (Issa). Issa also adds that, “The Internal Revenue Service’s hack left as many as 334,000 taxpayers accounts compromised‑though just this week, the IRS revised that number to o...
Good afternoon members of the media and our target customers. My name is Spencer Beck and with me is Kaylyn Nese, John Bui and Jennifer Tran. We appreciate the chance to be here to discuss important issues surrounding data breeches and cybercrime. To begin with, I want to say how deeply sorry for the impact this intrusion had on our guest. We know this break in security has shaken their confidence in the Target’s brand and we will work endlessly to restore their trust.
The Home Depot data breaches exposed volumes of credit/debit card data causing consumer misery and costly retailer complications. Reports have stated that the Home Depot breach began as early as the prior April, and continued for at least four
Home Depot is the brainchild of Bernard Marcus and Arthur Blank and came about after both men lost their job in the home improvement industry in 1978 (Parnell, 2014). Home Depot has acquired several smaller home improvement stores in both the U.S. and abroad through the years which enabled it to position itself as the world’s largest home improvement chain (Parnell, 2014). Home Depot focuses on the do-it-yourself segment of the market and sells sells tools, construction products and services. Marketing is a strong point for the company. They are able to maintain a competitive advantage by keeping themselves available to their customers at all times. Home Depot has been using both online and offline marketing efforts. The internet has become a very useful tool for the company and part of the reason that they are leading the market in DIY stores. Home Depot currently provides DIY videos on YouTube and Vine that cover current topics that consumers are likely to be interested in. They also have social media pages on Facebook and Twitter, where they have a huge following. They provide online communities where actual employees answer consumer’s questions and provide assistance on
...ntity. The FTC is requiring the company to send in annual filing to the FTC and to pay $200,000 as part of the settlement.
Target had a catastrophic security breach in December that involved 40 million credit cards, CVV numbers, and customer information (Greenberg, 2013A). Several weeks later the number of stolen credit cards rose to 70 million and now personal information was stolen (Greenberg, 2014B). The story is unfolding as the forensics team starts to piece parts together; unfortunately, they found a larger security breach than what was reported. Last week, the number of credit cards increased to an estimated 110 million (Popken, 2014). Forensics takes a long time to analyze and the timeline could be weeks or it could be months to know the exact details of what happened. I know this is supposed to be a fact based report, but not a lot of information has been disclosed to the public except for the quantity of credit cards, the type of information, and the main cause. The main cause is what we want to focus on, so let’s go into the specifics.
Coca-Cola has admitted to a data breach after an employee stole dozens of laptops over the course of six years. There was no clue about the theft laptops where they went and contained the sensitive data of 74,000 individuals. Physical security attacks will lead to worse issues for any organization than a worm attack. Loss of data, or longer term loss of availability by theft of laptops or any portable medium are all things to consider when implementing physical security.
Home Depot was founded in 1978 by Bernie Marcus and Arthur Blank in Atlanta, Georgia. With their store, Marcus and Blank revolutionized the do-it-yourself home improvement market in the United States. Home Depot began as a very basic store, operated in a large, no-frills warehouse. Home Depot carries over 35,000 products, with national brand names along with the Home Depot brand. At the start, Home Depot was able to offer exceptional customer service with knowledgeable employees who could guide customers through home renovation projects. Since its opening, Home Depot has experienced incredible growth, and today is North America's second largest retailer, and the largest home improvement retailer. Internationally, Home Depot has expanded into Canada, Mexico, and is beginning to operate stores in China. Home Depot's competition includes Sears, Ace Hardware and Lowes (the main competitor).
Most of the time, the commercial insurance policy that you have in place is not going to provide you with the correct amount of coverage for the many claims of liability that can arise when customer or employee data is lost, stolen or compromised. Even if you have taking the extra measures to include directors and officers insurance in your policy, it is not likely that you have sufficient coverage to pay the costs associated with a data breach.
Sony had been the target of online digital hacking since 2011. Suspicious activity first appeared in their PlayStation Network which consisted of over 77 million users and 130 servers across the globe. It was reported that personal information such as birth dates, addresses, and credit card numbers from the users have been transferred to outside computers and Sony had lost all control over the customer databases. In a single attack, the Sony data breach reached over 100 million customers resulting in the world’s largest data breach. The breach was the result of a “revenge hacking” where the internet was used to punish organizations for their public behaviour. However, the credit card information that was stolen was never used.
Honan, Mat. How Apple and Amazon Security Flaws Led to My Epic Hacking. 8 August 12. 22 April 2014. .
The economic dangers in the corporate world can be costly if a hacker can get into a company’s system. The dangers are very great, and we see it time and time again. We see major web-sites that are hacked all the time. This can alter the foundation if they have an income standard, which can greatly affect a company’s credibility. An example is the denial of service attacks this past February of millions of customers that had their credit card information hacked at Target, are all prime examples of the dangers we face using computers.
It's hard to imagine that anyone in today's technologically oriented world could function without computers. Personal computers are linked to business computers and financial networks, and all are linked together via the Internet or other networks. More than a hundred million electronic messages travel through cyberspace every day, and every piece of information stored in a computer is vulnerable to attack (Icove-Seger-VonStorch 1). Yesterday's bank robbers have become today's computer hackers. They can walk away from a computer crime with millions of virtual dollars (in the form of information they can use or sell for an enormous profit). Walking away is precisely what they do. The National Computer Crimes Squad estimates that 85-97 % of the time, theft of information from computers is not even detected (Icove-Seger-VonStorch 1). Home computer users are vulnerable, not only for credit card information and login IDs, but also their files, disks, and other computer equipment and data, which are subject to attack. Even if this information is not confidential, having to reconstruct what has been destroyed by a hacker can take days (Icove-Seger-VonStorch 1). William Cheswick, a network-security specialist at AT&T Bell Labs, says the home computers that use the Internet are singularly vulnerable to attack. "The Internet is like a vault with a screen door on the back," says Cheswick. "I don't need jackhammers and atom bombs to get in when I can walk in through the door" (Quittner 44). The use of the Internet has become one of the most popular ways to communicate.