The Ford Thunderbird, an American classic, is a car manufactured in the United States by Ford Motor Company. It was created only twenty months after Chevrolets Corvette as a comeback car and entered design for the 1955 model year as a two-seater resembling a sports car, which went on sale on October 22, 1954 (Wilson 116). As the Thunderbird was a better performer and cost four hundred and ninety six dollars less, no wonder it sold better. In fact, the sales figure for the first model was nearly four times that of the Corvette (Georgano 122). Through the development of the Ford Thunderbird it has evolved drastically in style and performance over its long history. Although none of this would have happened without the formation of the idea to create what is known as the Ford Thunderbird.
There are two stylists credited with the creation of the Thunderbird: Lewis D. Crusoe and George Walker, who later became a chief stylist and a Ford vice-president. They took a trip to Paris, and while they were there they saw a sports car that got their attention. From that moment on, they knew they had to come up with something just like it. They went to work as soon as permission was given from headquarters. Their goal was to have a lightweight sports car with a V-8 engine that accelerated to speeds above 100 mph. They achieved this goal successfully, but they did not meet their projected weight for the car. Crusoe started a clay model of the car and finally gained the acceptance on it in May of 1953 (Wilson 116).
Once the model was complete there came about the difficulty in deciding on a name. The designers were completely lost when it came to names but suggestions came pouring in by the thousands. Finally, the designers narrowed it down to just one name “Whizzer,” but Crusoe was just not satisfied with it. He devised a reward, a two hundred and fifty dollar suit, for anyone who could come up with a better name. It was not long before they received a submission from a designer named Alden Giberson. The name he came up with was “Thunderbird.” Crusoe approved it and the name was no longer negotiable. His idea for that name surprisingly did not come from the Native American symbol for “Thunder-bird,” but from a very prominent subdivision in Rancho Mirage, California.
Fordism changed American industrial and consumer in many ways such as Henry Ford developed new techniques of car manufacturing and marketing that made it easier for ordinary American citizens to try themselves. After three years of establishing his company “Ford Motor Company” in 1905, Ford introduced to the American people “Model T” for which was a light-weight vehicle that can handle to cruise the country’s poorly maintained roads. In Europe for which the car that is mostly used over there is the “Mercedes” for which was targeted for high-class people of society over there and were superior in craftsmanship in the car manufacturing; however, Ford focused on mass production
Henry Ford’s development of the single and unchanging automobile model meant the possibility to concentrate upon a single cheap car for the masses. When The Ford Company began to make Model C for $900, Model F for a thousand, and Model B for two thousand, the profits began to drop more and more each year and progress was being made backwards. The Ford factory was taken control over by Henry who stopped the production of
The history of flying dates back as early as the fifteenth century. A Renaissance man named Leonardo da Vinci introduced a flying machine known as the ornithopter. Da Vinci proposed the idea of a machine that had bird like flying capabilities. Today no ornithopters exist due to the restrictions of humans, and that the ornithopters just aren’t practical. During the eighteenth century a philosopher named Sir George Cayley had practical ideas of modern aircraft. Cayley never really designed any workable aircraft, but had many incredible ideas such as lift, thrust, and rigid wings to provide for lift. In the late nineteenth century the progress of aircraft picks up. Several designers such as Henson and Langley, both paved the way for the early 1900’s aircraft design. Two of the most important people in history of flight were the Wright Brothers. The Wright Brothers were given the nickname the “fathers of the heavier than air flying machine” for their numerous flights at their estate in Kitty Hawk, North Carolina. Orville and Wilbur Wright created a motor-powered biplane in which they established incredible feats of the time. The Wright Brothers perfected their design of the heavier than air flying ma...
The automaker Chevrolet has experienced much technological change in the past 104 years. Although it, Chevrolet, is a French name, it is an American car company. It was primarily founded by William C, Durant, along with Louis Chevrolet, on November 3, 1911. It wasn’t until six years of existence that it became part of the Automotive Division at General Motors, otherwise known as GM. Durant had previously tried to buy out Ford and failed. This caused him to resort to co-founding Chevrolet. The first car sold by the company commonly called Chevy was the Classic Six, at the price of 2,500 dollars. Chevy started producing these vehicles in 1912-1913. The car’s value may seem like pocket change but that is the common day equivalent of roughly 57,000
More than 22,000 Mustangs were ordered on April 17, 1964 when it was first released by Ford. Show rooms were visited by more than four million people and there were over 2,600 ads in newspapers. In 1974, the Mustang II began. Buyers loved it since it was smaller and had a weaker engine. This would use less fuel during the fuel crisis. Sales had tripled since the year before. It also was easier to drive because of its rack-and-pinion steering. In 1978 Mustang added many fashion features that would appeal to female buyers. The rear seat was divided into two seats even though it had been a single seat in the years before. Along with many new colors there were also pockets in the door handles, illuminated driver vanity mirrors, and "Fresno Cloth" seat inserts. In 1994, Ford released a redesigned Mustang. It had a lot of power and Ford brought back the grill. The 1994 Mustang convertible sold 123,198 cars. In 2008 Ford Mustang was the last pony car remaining on the road. Mustang is still one of the greatest success in sales in automotive history and is America's best selling convertible.
When Ford introduced the Mustang in 1964 there was no immediate reaction from General Motors, but by August of '64, just four months after the Mustang's introduction, GM realized the appeal of a four seat sports car. Ironically, the Mustang was created in response to the Chevrolet Corvair Monza!
Some say that automotive racing began when the second car was built. For over a hundred years, competition has driven innovation in the car industry, thus the industry maxim “Win on Sunday, sell on Monday.” NASCAR and drag racing contributed greatly to muscle cars’ success. Muscle cars were born from these competitions as factory made race cars. Because of this, the muscle car quickly moved from a low quantity specialty item to the image of the American automotive scene. Each brand had to have one and each one needed better performance and personality than the next. The Golden Age began in the 1960s with the introduction of more performance models such as the Chevy SS Impala and the Ford Galaxy Starliner (Auto Editors).
At the time that he started Ford Motors Company, most people did not drive cars, and hadn't even considered purchasing a car. Henry Ford is famously quoted saying, “If I had asked people what they wanted, they would have said ‘faster horses’”. His extremely successful Model T, nicknamed the Tin Lizzie, fundamentally changed the automotive industry. Ford understood that most of the American population was in the working class and could not afford to buy a car, so he decided to create a standardized vehicle for the masses. The Model T was durable, reliable, and most importantly, affordable. However, marketing strategies were crucial, since previously people hadn't even thought of buying a car. When Ford first introduced the Model T, he ensured that there was a great amount of publicity surrounding it in every newspaper possible to get the word out. Publicity is just as critical today if not more, and Ford understood that from very early
The Ford Motor Company (FMC) was founded in Detroit in 1903 and began shortly thereafter exporting cars to European branches. Cross-border assembly started in Canada in 1904 and was later implemented in the European markets. The first European plant was established in 1911 in England, and this was followed with other lower volume assembly plants across the European continent. All the plants and branches assembled and sold the Model T, using American methods and practices. This proved to be a success in the beginning, but in the long run, “(…) this proved a costly and unsuccessful strategy in Europe’s diverse markets” (Bonin et al., p. 15). By the late 1920s most of its European subsidiaries were struggling and Ford had to change his approach to the European market.
The First production of the Model T came out on October 1, 1908 at the Piquette Avenue Plant in Detroit. (www.hfmgv.org) At the time the Model T was going for a price around $850 and by the Twenties a newer model could be bought for at a price of $275.(Gordon) Although having a Model T, was a sign of wealth, it was awfully cheaper than other cars being manufactured by the other manufactures. The Model T was different from all other cars being made at the time because Ford found a way to make his car affordable. The Low Price of the Model T sent a boom around the nation. "Over the next 19 years, Ford would build 15,000,000 automobiles with the Model "T" engine, the longest run of any single model apart from the Volkswagen Beetle." (www.hfmgv.org) "In 1900 America produced 4,100 automobiles; in 1908, the year of the Model T's advent, the number had risen to 63,500; in 1909 it had nearly doubled, to 123,900. In 1916 it stood at 1,525,500." (Gordon)
Henry Ford realized his dream of producing an automobile that was reasonably priced, reliable, and efficient with the introduction of the Model T in 1908. (XXXX) “This vehicle initiated a new era in personal transportation. It was easy to operate, maintain, and handle on rough roads, immediately becoming a huge success.
Model T’s were everywhere in America, even long after Ford stopped production in 1927. (Henry) While Ford was the number one brand, selling the most cars throughout the early 1900’s, the Model T created a new industry that is distinctly American; the auto industry. Three manufacturers, Ford, General Motors, and Chrysler dominated the American auto industry, and all three companies still produce cars today. The Model T gave birth to the competitive auto market. To this day, car companies in America are constantly racing to innovate, improve, and outsell their competitors. Manufacturing of cars “became the backbone of a new consumer goods-oriented society. By the mid-1920s it ranked first in value of product, and in 1982 it provided one out of every six jobs in the United States.” (history –idk yet) The demand for cars also resulted in a booming petroleum industry, and a high demand for metals, like steel. ( History idk yet) Furthermore, with so many people driving cars, construction of roads was necessary. The popularity of automobiles set off a chain reaction that created new opportunities all across the country. All sections of the modern automotive industry, from marketing to manufacturing, as well industries like petroleum refining, steel production, and road construction, can trace their beginnings to the Ford Model
Observed as a technological mastermind, Ford commenced experiments involving machinery from the time he was adolescent to launching his career working at the Edison Illuminating Company. He examined internal combustion engines and gasoline buggy ideas, eventually resulting in removing himself from Edison’s company and his introduction into the emerging automobile industry. Following in 1903, he established the Ford Motor Company, which expeditiously became a leader in the automotive industry and would gain extensive wealth within only a few decades. While other manufacturers strove to produce automobiles to be extravagant and luxurious predominantly for the wealthy, he immensely focused on efficient mass production of durable, affordable vehicles for the expanding middle-class market. The car should be like a fine watch," Ford said.
Henry Ford originally intended the Model T to be the “farmer’s car.” But in order to make a car that was financially available to the common man, Ford needed an industrial revolution that would allow him to produce numerous automobiles at an inexpensive price. He succeeded in doing so by implementing his innovative assembly line and specialized labor for the production of the Ford Model T. By the 1920s, car manufacturing exploded due to Ford’s cheap and simplistic methods of production causing prices to drop significantly and allowing the Model T to fit within the average ...
By 1899 Ford created a more proper looking motorcar with the help of wealthy businessman William Murphy. It had high wheels, a padded double bench, brass lamps, mud guards, and a "racy" look. In the same year Ford founded the Detroit Automobile Company. Within 3 years Ford had built an improved, more reliable Quadricycle, using a four-cylinder, 36 horsepower-racing engine. In 1901 his car beat what was then the world's fastest automobile in a race before a crowd of eight thousand people in Grosse Pointe, Michigan. The publicity he received for this victory allowed Ford to finance a practical laboratory for refining his auto ideas. In 1903 Ford launched his own car company, The Ford Motor Car Company, and by January 1904 he had sold 658 vehicles. By 1908 he built the famous Model T, a car that was affordable to the middle class. The automobile was no longer the toy of the rich.