Green Alliances: McDonalds and Environmental Defense
On August 1, 1990, Shelby Yastrow, McDonald’s Senior Vice President of Environmental Affairs, and Fred Krupp, Environmental Defense’s Executive Director, announced that the company and the organization would form a partnership with the goal of improving waste management at McDonald’s. The announcement came as a surprise to many outside of McDonald’s and Environmental Defense; the alliance of the world’s largest fast-food company with one of the country’s oldest and best-known environmental organizations seemed improbable. McDonald’s seemed a more likely target for Environmental Defense’s litigation than a potential partner. Reaction to the announcement was mixed. Many, such as the Wall Street Journal, applauded the decision to cooperation, saying that the alliance could “break ground in the fight to protect the environment.”[1] Others, such as Warren T. Brooks of the San Francisco Chronicle, accused McDonald’s of caving into pressure from the “elitist yuppies”[2] of Environmental Defense. Still others, like Hans Schuttle of the Boston Globe, feared that Environmental Defense was catering to big business and “watering down” its stands.[3] McDonald’s and Environmental Defense themselves seemed unsure of the direction the partnership would take. Krupp spoke of “work[ing] together to improve the environment,” but also cautioned, “we’re always ready to roll out the heavy artillery.” Yastrow likewise expressed cautious optimism about the partnership. In this, Krupp and Yastrow were acknowledging McDonald’s and Environmental Defense’s very different histories and perspectives, yet they were also implying that each had evolved enough to a point where they were in a posit...
... middle of paper ...
...26] www.environmentaldefense.org/pubs/Reports/McDfinreport.html, updated 8/21/00, accessed 11/16/00.
[27] www.environmentaldefense.org/pubs/Reports/McDfinreport.html, updated 8/21/00, accessed 11/16/00.
[28] www.environmentaldefense.org/pubs/Reports/McDfinreport.html, updated 8/21/00, accessed 11/16/00.
[29] Langert, 12/4/00.
[30] www.environmentaldefense.org/pubs/EDF-Letter/1991/Jan/a_mcdonalds.html, accessed 11/16/00.
[31] Livesey, p. 5
[32] Livesey, p. 11
[33] Langert, 12/4/00.
[34] www.environmentaldefense.org/pubs/StrategicPlan/, accessed 12/7/00.
[35] www.environmentaldefense.org/pubs/Newsletter/1999/Dec/gc_ways.html, accessed 11/23/00.
[36] National Resources Defense Council website, www.nrdc.org/cities/recycling/append.asp, accessed 11/14/00.
[37] www.environmentaldefense.org/pubs/Reports/launchethic.html, accessed 11/23/00.
For 85 years, Publix Super Markets, Inc. (Publix), a nationwide chain, has set the precedent for Corporate Social Responsibility (CSR) and sustainability. With an added emphasis on the past 15 years due to the implementation of their Green Routine program, Publix has become the gold-standard of sustainability, with comprehensive philanthropic initiatives that support and intertwine housing, education, food security, technology, and more. Publix is taking strides to become more sustainable, environmentally friendly, and beneficial to the local community. By breaking down sustainability into 3 core concepts: social justice, environmental integrity, and economic prosperity, an analysis can be made about the current Publix sustainability
Wasserman, Earl. "The Natural: Malamud's World Ceres" in Modern Critical Views: Bernard Malamud. Harold Bloom, ed. New York: Chelsea House, 1986. Print.
With forward movement in society, it is important to consider not just what will propel most toward success, but also what will help to sustain the environment along the way. What may have been considered appropriate decades ago, may no longer be socially acceptable due to the changes observed in both the business world and the environment (Fiske, 2010). Therefore, it is important for organizations thriving in today?s economy to consider how they may capitalize most effectively from their product or service of choice while minimizing or eliminating any damages along the way (Knoke, 2012).
The Wal-Mart Corporation is a multi-billion dollar low-cost retail organization, consisting of 6400 stores and 1.8 million sales associates worldwide. Wal-Mart’s influence on the retail world and the enormity of their corporate size is unparalleled. Wal-Mart can easily report sales of $312.4 billion dollars per fiscal quarter and net profits of $3.8 billion dollars. Wal-Mart promises her customers "Always low prices. Always!" and upholds this motto by providing low prices to her customers and high return on investment to her stockholders. One way that Wal-Mart has managed to maintain a competitive edge over other low cost retail giants and provide low prices is by cutting wages and by not offering too many company benefits to their employees. Full-time employee working at Wal-Mart only make $8 an hour, while only 45% of the workers can afford to be covered by health insurance. Wal-Mart also increase part time employees from 20 percent to 40 percent so that they do not have to cover all of their employees for health insurance . Although Wal-Mart may not provide excellent benefits to her employees, it successfully performs as a legitimate business operating in a capitalistic society. Wal-Mart upholds the primary fiduciary duty to satisfy her stockholder and follows free the market libertarianism model, which states that a business should not interfering with the free market. In a free market Wal-Mart has a direct responsibility to her primary stockholders rather than the employees of a company.
Shinto or “the way of the gods,” is one of the oldest religious beliefs. A large part of the Shinto beliefs have to do with regular catastrophes, animals, and plants. Over time Shinto has changed to keep up more with present day and the developing world, yet Shinto’s major ideals are still the same and is not any different than it was in 6 B.C.E. Shinto has had to change to keep up with the different emperors and world events so as not to disappear. Today a considerable amount of Japanese culture, like dance, writing, and music come from the religion and individuals can see Shinto’s mark on Japanese
The plague was spread by fleas, which were not effected by the disease. Fleas first infected the rats, which lived off garbage and sewage. The rats then spread the infection to the humans. Rats were a common sight in the cities, due to the poor sanitary conditions, so no one suspected them (www.tartans.com). In the winter the plague seemed to disappear, but only because fleas were dormant then. Each spring, the plague attacked again, killing new victims (www.byu.edu). The effects of the plague were devastating. After just five years, twenty-five million people were dead - one third of Europe's population. Once people were infected they infected others very rapidly. As a result, in order to avoid the disease, many fled to the countryside where the lower population density helped to decrease the speed at which the disease spread (www.tartans.com). From a person's time of infection to his or her death was less than one week (www.home.nycap.rr.com). The plague became known as "The Black Death" because of the discoloration of the skin and black enlarged lymph nodes that appeared on the second day of contracting the disease. The term "The Black Death" was not invented until after 1800. Contemporaries called it "the pestilence" (Cantor 7).
Periodontal disease also known as periodontitis is the inflammatory disease of the supporting tissues of the teeth caused by specific microorganisms resulting in progressive destruction of the periodontal ligament and alveolar bone with pocket formation, recession, or both. This includes gingivitis, which is the inflammation of the gingiva and is the milder form. This later on progresses to periodontitis and is a more severe form. Periodontitis affects the periodontal ligament, alveolar bone, and cementum.
As environmental concerns become more of an issue for consumers, they will be more aware of the impact that a company has on themselves and the environment and therefore be more conscious of who they support with their dollar.
The purpose of this paper is to introduce you to the fast food industry, how it is everywhere in the United States and increasingly spreading globally. The majority of the fast food restaurants in the United States is dominated by hamburger fast food restaurants. Amongst the burger segment, McDonald’s is the number one leader in the burger industry, followed by Burger King, and Wendy’s respectively (Oches, 2011).
Boggs, Grace Lee, and Scott Kurashige. The next American revolution: Sustainable activism for the twenty-first century. University of California Pr, 2012. Print.
Chapter 3 deals with the organization's environment and how the company must adapt and overcome the environmental problems it has faced. The case deals mainly with corporate culture; Burger King changed from a mechanistic to a more organic s...
I have selected Mc Donald’s as an organization on which I would be making this report. I would be discussing Mc Donald’s competitive advantages over other organizations by applying a Resource based view of strategy. This report would highlight the resources and capabilities Mc Donald’s has and how can it utilize those resources to gain competitive advantage over its rivals.
Over the past decade, debates regarding the fast food industry occur frequently. Its substantial impact on the world has changed a way of life, specifically in the United States. The concept of the fast food industry was to create a method that would allow people to purchase cooked food at a faster rate than preparing a meal at home. This method was first introduced to deliver options to those who needed to chow down for lunch but did not have the availability to sit at a restaurant. Although this concept increasingly became famous for its low price and its aspects of social dining, most people are dependent on this method of eating for most of its meals. Most people are aware of its dangers it can have on someone’s health; however, fast foods’ marketing strategies allow companies to maintain it corporate power in the global economy. The most popular fast-food chain is undoubtedly McDonalds.
The origin of the Shinto religion dates back to the beginning of Japanese history. Shinto was first used in the 6th century C.E., even though the roots of the religion date back to at least the 6th century B.C.E. Shinto does not have a founder and does not have any sacred scriptures that correlate directly with the religion. Shinto bases the majority of its principles on ancient books. Two of the most important books of the Shinto religion are the Kojiki and the Nihongi. While preaching is a usual practice in Christianity, it is uncommon in Shinto. This is due to the fact that Shinto is already deeply rooted into the Japanese people and traditions. Shinto is a local religion and the percentage of people who practice Shinto quite small. The word Shinto originated from the Chinese characters “Shin” meaning “divine being” and Tao meaning “way of the spirits”. All together this translates into “Way of the Spirits”.
McDonald's Sweden is working to find innovative ways of providing fast, healthy, low-cost food for the majority of the people, while functioning as a sustainable operation - financially, socially, and environmentally. With the help of The Natural Step Sweden and 8,000 committed employees, in just five years McDonald's Sweden has reduced costs through numerous eco-efficiency programs, spurred new innovations, motivated and energized staff, and transformed their public image.