Question 1: What role has new media played in the historical development of graphic design?
Many cases are out there querying whether media practice are ethical or not. With the consistently evolving media and communication space and pretty much everything else, the need for adherence to ethics relative to each industry is key. However, we are encouraged to assess all matters on case by case basis, looking out for evolution, new features in the field and its impact on the existing status quo.
The graphics plagiarism case study clearly indicate an unethical action purportedly facilitated by new media. This does preclude new media as guiltless but not without analyzing the history of graphics and its relationship with new media.
According
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It may include art direction, typography, page layout, information technology and other creative aspects. “The term evolved from the printing and publishing sphere, dating back to the 19 50's, before the Second World War. Graphics works then required typesetting, film, type writers, photographic reproduction, scanners, and printers.
After World War 2, newspapers and all forms of tabloid were in demand as everyone wanted to be abreast of the world news. With this demand came a craving for more visuals, coinciding with the developments in print technology, new computers, the World Wide Web and the Internet in the early 1960's; all of which improved communication.
Webster defines new media, "as the integration of computers, computer networking and multimedia". The terminology has been around since the 70’s, further facilitated by Sir. Tim Berners-Lee's invention of the World Wide Web in 1989. Filler (1997) further defines new media as 'all emerging forms of communication
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Graphics Design Is a field shaped by diverse yet dynamic influences which then forms the basis for design decisions and concepts. These influences may be intense or superficial but has effect on the input, process, interpretation and eventual output of the job.
Concepts and ideas for visual communication can be inspired by a broad spectrum of intrinsic and extrinsic influences e.g. music, experiences, culture, age, gender, art, movies, nature, object, Cosmos, but channeled to the brief. New media allows easy access to these extrinsic influences, but while being inspired, copying and plagiarism must be avoided as a matter of morals and ethics.
New media succinctly described as all emerging forms of communication media, communication media being the tools and channels used for storage and transmission of data or information. Some of which include digital devices, computers, Internet, the world wide web. New media opens an unlimited portal and access to inspiration tools for graphic design including software, images, applications, design templates, self-help tutorials
For years, the population has been exposed to different forms of media. Newspapers, magazines, television, films, radio, and more recently the Internet are ways of promoting ideas, spreading news, and advertising products.
Joseph STRAUBHAAR and Robert LaROSE (2001). Media Now. Communications Media in the Information Age. 3rd Edition. Belmont, Wadsworth/Thompson Learning.
“American Media History is the story of a nation. It is the story of events in the long battle to disseminate information, entertainment, and opinion in society. It is the story of the men and women whose inventions, ideas, and struggles helped shape the nation and its media system.”(Fellow) The evolution of media has influenced countless societal and cultural changes leading to the present day. But it didn’t get this far over night. It is estimated to have begun more than 30,000 years ago through the process of cave painting. (Crewe) Following cave painting, came the invention of books being printed on blocks “The Diamond Sutra”, the Gutenberg printing press, newspapers in 1640, photographs, the radio in 1894, television, and recently computers; which lead all the way to modern day social media. Through the hard work of multiple inventors the media was able to reach where it is today. It has changed the way people communicate with each other, mostly for the better.“ The way people experience the meaning, how they perceive the world and communicate with each other, and how they distinguish the past and identify the future.” (Gitelman) Or as we know it as: a new way of communicating information from person to person.
Many do not consider where images they see daily come from. A person can see thousands of different designs in their daily lives; these designs vary on where they are placed. A design on a shirt, an image on a billboard, or even the cover of a magazine all share something in common with one another. These items all had once been on the computer screen or on a piece of paper, designed by an artist known as a graphic designer. Graphic design is a steadily growing occupation in this day as the media has a need for original and creative designs on things like packaging or the covers of magazines. This occupation has grown over the years but still shares the basic components it once started with. Despite these tremendous amounts of growth,
New media is invention of internet and World Wide Web (WWW). According Sareh Aghaei et al (2012), said WWW define as a techno social system that allow people to get connected based on technological networks and it will improves people communication, cognition and cooperation. Internet is for browsing any document needed in millions connected search engines. With other words, it’s just on tip of your finger. The characteristic of new media is instant interaction between both ways. Addition, it is also gives the information and news without any delay. The content of new media is highly technological and will be advance in feature from time to time. Besides, it consist of development of various mix of types such as audio, video, image and much more that related with new
in today's society and is important to have in life. Graphic design is used in media, the
Joseph STRAUBHAAR and Robert LaROSE (2002). Media Now. Communications Media in the Information Age, 3rd edition. Belmont, Wadsworth/Thompson Learning.
Graphic design is a type of art that has been around almost since the beginning of time. Its main purpose has always been to communicate something to the viewer, and this communication is being done through visuals and in some cases typography as well. An era of graphic design that revolutionized design into what we now know it as today is the Swiss design era. Specifically, work done by Armin Hofmann. His work is what kick started modern graphic design. His designs have a clean, minimal feel, which is popular even in today’s graphic design. Hofmann as well as other Swiss graphic designers in the modern art movement really set the bar for designers who came after them. The post-modern
Computer Graphics is the bond between humans and computers. Computer graphics is a large field that branches into almost all fields of computer science; however its roots are young. Computer graphics has massively grown over the past 40 years and is now our primary means of communication with computer applications. Do to technological limitations in the 1950s, computer graphics began as a small, specialized field. The Whirlwind project at the Massachusetts Institute of Technology is marked as the origin of computer graphics (Machover 14).
I was interested particularly in doing graphics design and the visual communication that I was inspired by combining images phrases and ideas to illustrate to the target and audience so that they would impact and react on those kind of illustrated for e.g. the billboards, poster, the product packaging and lots of more advertisement there. There are lots of elements on different types of media that I have already mentioned but there are also examples like Logos which really encourage people and make those people to think about logos. There are also lots of books designs and magazines advertisements thinking from these graphics design use of socially, morally ethical thinking mainly it happens when people do mostly think about positively and negatively so it would affect people’s mind and they would think more in detailed meaning which is called graphical visual communication, to demonstrate the recycle logo which would be advertise the recycling of ‘trees hunger and suffer do recycle paper’.
Visual Communication could be described as processes that rely primarily on rich visual content as the means of conveying information through words, photos, colors, shapes, and many other components. However, visual communication explores the use of graphical components in achieving communication goals. Visual communication has both critical and practical parts. According to the current book we use in the class “Visual Communication, Images with Messages”, the critical part of visual communication is known as visual rhetoric, which explores the way that designers use visual elements to influence audiences.
So what is meant by the term Visual Culture and when did it become big? Visual Culture has emerged recently to acquire academic recognition in our academic community today. Even though, visual cultures origin definition or view of its first use is not agreed upon. Yet, visual culture now appears in book, journal and course titles, and conferences. It is endorsed yet strangely unstructured. Books such as those by Walker and Chaplin (1997), Jenks (1995), Evans and Hall (1999) and Mirzoeff (1999) all appeared in the late 1990’s, which was a key moment in considering the historiography of Visual Culture.
quality graphics and processor power to achieve the desired reflection of the real world nor the input devices. The obvious thing that the scientist or researcher was focusing was on the improvements of the techniques than how to use the technique. We can compare the stage with the early ages in the history of picture art. At that time, the
Old media included printed magazines newspapers etc. Whereas new media is the modern form of social media.
Newspapers have been around since the early 18th century, gaining prominence after 1790 during the colonial era. Magazines followed right behind newspapers and gained popularity as well, television followed last, booming with popularity in the 1960’s. Television is still the most often used source for news and other information such as the weather. But new forms of mass media are on the rise, such as channels, blogs and podcasts, which have been around since the early 2000’s but are now picking up momentum and gaining prominence as a news source. There are similarities as well as differences between the old media and the new media, and while the new media is more modern and accessible it does not have to push old media out of the picture, the two can be combined for the benefit of the consumers and