Gap Analysis: Global Communications In today's business world, companies are increasingly outsourcing to improve profitability and productivity. Global Communication was no exception to that. But in the process the company has faced many challenges and makes tough choices to remain competitive in the telecommunication industry. First the paper will identify the issues and opportunities the management deal while implementing the global strategy. Then the paper would identify the stakeholder's rights, values and interest and ethical dilemma arising out of it.
The Board, stock holders, senior management team, and the Union are the main groups involved with the current situation. The Board and senior management team are trying to move the company into a better position for the future. By making the tough business decisions now, the future of the company can be secured. This brighter future will be able to support the jobs that are available now plus create many more. The Union is trying to represent the employees in a seemingly losing situation.
The following gap analysis will cover the issues, opportunities, gap, and end vision ideas that should make this change a success. Situation Analysis Issue and Opportunity Identification The events that led to the changes Global Communications are making came about with the shift in technology and the competition within the telecommunications industry. With companies able to compete globally, there is too much competition within the industry from other telecommunications companies as well as cable companies who can offer all the same services. With increased companies offering a wide range of services, Global is forced to cut costs in order to compete effectively and increase profitability. To this end, Global Communications senior management has come up with an approach to outsource some of their call centers to India and Ireland and expand new services to small business and consumer customers.
Gap Analysis: Global Communications Global Communications has, in the past, been a large player in the telecommunications industry. Today Global Communications faces challenges from an over saturated market and new services to consumers. It must find a way to restore its place as an industry leader and raise the declining stock price. To do this Global will employ cost cutting strategies not seen in the industry before which will also lead to new challenges. Challenges to ethical questions, resources and the ability to adapt to an international market.
They have developed a strategic plan to revitalize their company, however, their communication of the plan to key stakeholders within the organization was lacking. They now face the task of repairing their relationship with the Technologies Workers Union and their employees. However, they have put their employees at risk for job dissatisfaction possible resulting in low productivity and high turnover. Ultimately, these factors could negatively impact customer service and can lead to loss of business and revenue for the organization. By implementing positive change management practices and developing value added channels of communication, Global Communications has the opportunity to align key stakeholders under a common vision.
Companies require innovation to remain competitive amongst what is a hypercompetitive global market. Innovation is the process of translating an idea into a good or service that creates value or for which costumers will pay. A firms’ success is heavily dependent on the way its senior management lead the rest of the staff and how they cope in times of chaos and calamity. Without the correct employees in place to improve, the company would find it extremely difficult to survive amongst the constant changes of the global environment. It is through research and development that firms can develop themselves in a way that maintains their competitive edge, allowing them to reach both their local and global goals.
More importantly, Global Communications needs to reconsider their strategies, get the appropriate and necessary buy-in from all stakeholders, and analyze the outcomes of these strategies to ensure a successful endeavor. Situation Analysis Issue and Opportunity Identification Global Communications faced challenges in the telecommunications industry due to a competitive marketplace where their competition had out placed them by providing more services to fit the changing needs of their clientele. Local, long-distance, and international market telecommunication carriers were all competing for business, and Global Communications soon realized in order to stay profitable, they needed to start by providing combined packages to their customers, and expanding their business ventures globally. At this point Global Communications' stock had depreciated over 50% in three years due to their lack of competitive initiatives, so the executive team wanted to identify opportunities for them to return to profitability. Some of their considerations were to globalize by increasing international marketing efforts and becoming a full-service global company.
This is very difficult for the manufacturing companies in implementation stage. • Manufacturing the process design also faces the same challenge in the optimization of the product (ARAUJO, JOSÉ AUGUSTO DA ROCHA DE; Costa, Reinaldo Pacheco da, 2004, p. 4). • Next is the manufacturing where quality analysis will get changed and pose as a great challenge of any product to pass the quality teams norms. This will consume more time and will increase the wastage. • The spectrum is from the customer service point of view, by changing the terms and conditions for improving the customer satisfaction may end up in company facing more issues in long-run.
Situation Analysis and Problem Statement: Global Communications Corporation Situation Analysis and Problem Statement In business, companies are always competing with each other to remain the leader in the industry. Companies want to have a competitive edge over others in the business. Global Communications is at point, where they need to make some changes to their organizational structure to remain competitive in the market. The new approach of Global Communications will bring astonishing opportunity for growth in the industry however ethical dilemmas and issues will arise when the company implements the new plans. This paper will evaluate the issues and opportunities facing Global Communications in their goal to become a global leader in the industry.
To succeed, investment companies need to offer an ever-expanding array up to minute products coupled with expert advice." (p.1). In addition to the socio-political and market pressures, Intersect was not able to provide services advertised to their customers. Therefore, the customer satisfaction rating was declining and its image was deteriorating. Intersect's CEO recognized these external forces of change were the perfect opportunity to identify a new vision for the company and implement a drastic organizational change.