Gamestop Swot Analysis

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Strategic Planning for GameStop When one is leading a business, how do they know where they are heading? To put it simply they are following a plan that was developed to keep the business on track. Imagine if in a company like Walmart all transactions were handled with pen and paper rather than the modern computers; somehow that business decided that at some point that the computers were beneficial to the company. For this situation bear in mind this, “Determine where change is possible. If you are at a juncture or turning point, an inventory of your strengths and weaknesses can reveal priorities as well as possibilities,” (Renault, n.d.). In this Renault discusses when one should use a SWOT analysis; which is a strategic planning device to …show more content…

The advantages of using a SWOT analysis is that it is quick, understandable, and allows for a basic framework for individuals of a company to easily use. On the other hand, SWOT analysis has its fair share of issues beginning with the simplicity that allows for the analysis to be so easy to use. This is in part due to the open-endedness of the statements created by the SWOT analysis. The other issues lie in the input data, accuracy of data, and the level of risk associated with any sort of data placed into the model (A Critical Review of PESTLE, Porter Five Forces and SWOT Analysis Frameworks, 2016). Overall while the SWOT analysis may have some issues in relation to relevance and probability, the SWOT analysis allows a quick overview of the strengths, weaknesses, opportunities, and threats that is easy to …show more content…

On the other hand, the weaknesses of GameStop are that it is a supplier, so the company often must work with the product that is brought in and the company is not meeting a large demand in other markets. Some opportunities for the company are: an increase in demand for videogames, it can grow in order to meet the demand of the customers, and it can increase its product line. The threats to GameStop are increasing competition and electronic purchases being made directly from GameStop’s suppliers, i.e. Nintendo’s eShop, Microsoft’s Xbox Store, etc. (GameStop SWOT Analysis, USP & Competitors,

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