Free Incoming Calls For Lifetime On Cellphones

1210 Words3 Pages

'Incoming free for lifetime' is the latest mantra of telecom service providers in India. The launch of prepaid cards with lifetime validity for incoming calls is just another attempt to chain customers to a single service provider for life! In India, about 78 per cent of the mobile users are prepaid cardholders and this segment is growing at a very fast pace. And telecom operators are now wooing this segment with newer offers. According to operators, the advantage of this scheme is that a prepaid user can continue to receive incoming calls 'for life' even after the recharge period is over, as against the current system of restricted validity, based on the value of the recharge package.

But will the user actually get incoming calls 'free for life'? Or is there a catch?

Well, this move by the GSM (Global System for Mobile Communications) service providers is close on the heels of the 'Non-Stop Mobile' scheme launched by Tata Teleservices recently, which allows a customer to receive calls for two years without buying a recharge voucher. This scheme has turned out to be a big hit.

New users are often attracted to the longest validity period offers and these schemes aim to hook a good majority of new subscribers.

Meanwhile, the Telecom Regulatory Authority of India officials have raised several doubts on the viability of these schemes. TRAI officials would be examining all the aspects of the schemes and would take necessary steps if required. TRAI has sought details on the lifetime validity schemes from all the service providers.

At a meeting held on January 12, TRAI said that lifetime validity tariff plans raise the following issues:

• Long-term viability and sustainability of these plans.

• Whether lifetime can exceed the balance license period of the operators and if not, would the plans vary in their validity duration.

What will happen to the plans if the traffic patterns and Interconnect User Charges regime changes substantially, and the matter of protection of interest of consumers who are subscribing to the lifetime tariff plan. TRAI expects the final decision in this regard would be taken by February 2006.

So what does 'incoming free for lifetime' actually mean?

First and foremost, it is not 'free for life' as all the service providers specify that the user must recharge every six months to stay mobile! And more importantly, every call you make will be more expensive than the normal prepaid call charge.

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